ІННОВАЦІЙНИЙ СКЛАДНИК ЕКОНОМІЧНОГО ПОТЕНЦІАЛУ НАСІННИЦЬКИХ ПІДПРИЄМСТВ: ТЕОРЕТИЧНИЙ АСПЕКТ

Abstract

Global trends once again testify to the crucial role of food security of countries, which is formed by industries and subsectors of the agro-industrial complex. A special and strategically important component of the agro-industrial complex is the seed industry, which has an important mission in forming the seed fund of high-yielding varieties and hybrids of crops, transfer of innovations and introduction of advanced achievements of agricultural selection and genetics in production. The potential of agro-industrial enterprises and, as a result, food and economic security of Ukraine directly depend on the formation and growth of economic potential of seed enterprises. The aim of the research is to substantiate the theoretical foundations of determining the innovative component of the economic potential of seed enterprises. The definite origins and evolution of scientific views on the potential of the enterprise are analyzed. A critical review of the definition of the categories "potential" and "economic potential" in the scientific works of economists and encyclopedic sources is given. The peculiarities of the definition of economic potential in terms of taking into account the specifics of seed enterprises are described. It is proved that among the definitive sources of economic potential of seed enterprises the inclusion of an innovative component is important, which is expressed through the ability and capacity of entities to facilitate the transfer of innovative plant varieties and hybrids that can increase yields, provide agricultural products, increase efficiency food security of the country. The scientific novelty of the research is to deepen the substantive content of the category "economic potential of the enterprise" through the inclusion of opportunities in the transfer of innovation, which meets the demands of the environment of seed enterprises in a changing environment and forms the basis for effective management. The theoretical and practical significance of the research is that the proposed approaches will form the methodological foundations of adaptive and innovative modeling of the economic potential of seed enterprises in a changing competitive environment.