Abstract
The purpose of this research is to The Influence of Screen Golf Club Service Quality & Customer Satisfaction on intention to re-Visit. In older to achieve this end, screen golf participant`s and quality service, which affect customer`s satisfaction, intention re-visit were examined. The subject for this research consisted of customers to use screen golf in Seoul and Gyeong-gi. Questionnaires were distributed to a total of 250 people and out of them only 231 samples were employees. 19 samples were eliminated, which were considered incomplete or unsuitable. The date was analyzed by frequency analysis, reliability analysis, exploratory factor analysis, correlation analysis, regression analysis, as well as Multiple regression analysis in accordance with the purpose of the study by using SPSS Version 17.0. The result are as follows ; First, in the analysis of positive correlation among all the factors that were found. Second, in the analysis of how screen golf club`s service quality influence to customer satisfaction and intention to re-visit, they showed meaningful differences. Third, in the analysis of how customer satisfaction influence to intention to re-visit they showed meaningful differences. As a conclusion, in order to increase customers` satisfaction and re-visit them into returning, one must provide higher quality that fits the dedicated customer of the screen golf club. Therefore, the quality of service measures for the development of Golf is necessary to study.
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