Abstract

Purpose. The purpose of the article is to analyze the features of medical and health tourism as a specialized type, institutions that specialize in this type, as well as the development of proposals for supplementing the range of services at the "Bila Acacia" medical and health care complex, Odesa, Ukraine. Methods. The research was carried out using general scientific methods, namely, the main methods of research in the article are the method of analysis, synthesis and analytical. The information base of the study is the scientific works of domestic and foreign specialists specializing in medical and health tourism, as well as Internet resources and information presented by the PP Medical and Health Complex "Bila Akatsia". Results. In the course of the research, it was found that medical and health tourism in Ukraine has great potential both in the resource context and in the scientific approach. However, due to the lack of funding, the low level of popularization of this direction, the industry is not competitive with foreign complexes. Post-Soviet health centers are being transformed into multifunctional modern medical and health centers using the leading experience of other countries. Analyzing the activities of the "Bila Akatsiya" medical and wellness complex, a wide range of services was revealed, which involved a complex of healing water and mud sources, and measures were proposed to expand the range and increase the competitiveness of this institution. Scientific novelty. The activity of the "Bila Akatsia" medical and health center as one of the leading health centers in the Odesa region is analyzed. The main physico-chemical properties of therapeutic water and mud, which are the main advantage for this enterprise, have been revealed. Proposals have been made to expand the range of complex services. The practical significance of this article is determined by the possibility of using the research results in the operational activities of the "Bila Akatsia" medical and health complex, other medical and health complexes, and within the educational process by students of the 242 "Tourism" specialty.

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