Abstract
The necessity to improve business interaction and to develop new approaches to study politeness, as an essential category of communication, has determined the need to develop a methodology to teach business writing for future professionals. Thus, the paper aims to study the linguistic politeness means and further develop a system of exercises for university students to write business letters effectively based on the study of politeness. The study uses the descriptive method to determine the choice of linguistic means to express politeness as well as the method of pedagogical construction to produce an effective methodic system to write business letters in English. The results show that business letters use two types of politeness strategies: the intimacy strategy (aiming at establishing and developing business contacts) and the distance strategy (aiming at preventing conflicts). These strategies use a particular set of speech acts that are represented by specific speech cliché or formulas. Finally, the paper suggests the methodic system including five stages: introducing the concept of politeness and its linguistic means; analyzing the means of politeness in sample business letters; developing lexical skills of politeness; writing business letters based on the samples and schemes; practicing reading and writing business letters imitating the real communicative situations.
Highlights
The increased economic activities and business contacts in the world economy raise the issues of effective business interaction between the representatives of different national cultures
The definition of the goal and contents of teaching a foreign language at a university is directly determined by the competencies presented in the Federal State Educational Standards (FSES) for each area of training
Politeness Analysis Our study showed that all the types of business letters can be divided into two groups: letters that provide intimacy strategies and letters that use distance strategies
Summary
The increased economic activities and business contacts in the world economy raise the issues of effective business interaction between the representatives of different national cultures. One of the important goals of university studies is to develop the skills providing effective business contacts, and teaching foreign languages plays an important role here. It is the society that sets the goal and the demand to develop foreign language skills as a complex basis for further developing both communicative and intercultural competences [7]. One of these requirements is the skill to write business letters in English. The success of this form of communication is largely based on compliance with the principles of polite communication and knowledge of speech etiquette One of the features is a wide range of politeness linguistic means
Sign-in/Register to view highlights & summary Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callMore From: Bulletin of the South Ural State University series "Education. Educational Sciences"
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
