Современные тенденции формирования основных образовательных программ подготовки бакалавров и магистров по направлению «Гостиничное дело»

Abstract

In modern conditions of development of tourism and hospitality industry and trends of import-substitution there
 is a need of training of heads of hotel complexes. Set conditions must be taken into account in the preparation of
 bachelors and masters on the course “Hospitality”. In this regard, the authors study and develop model of the
 process of preparation of competitive graduates, which identify the main directions of optimization of this process:
 the necessity of interaction with government agencies and the business community, the need to include in a
 comprehensive curriculum of preparation of bachelors and masters for the hospitality industry the requirements of
 employers, industry and corporate standards. In the article there is the analysis of new occupational standards and
 job functions managers of hotels and heads of departments and divisions of hotels, which show that the main common cultural and professional competences must be formed in the main areas of activities: resource management
 departments (departments) of the hotel complex; interaction with consumers and stakeholders; monitoring and
 evaluation of performance of departments (departments) of the hotel complex. Important role in the preparation
 of bachelors is given to the formation of competences in interpersonal and business communication, willingness to
 comply with standards of appearance, standards of hospitality and friendliness; ability to customer centricity. In
 the result of analysis there is proposed modular structure of the comprehensive program of bachelor “Hospitality”,
 a list of additional common cultural and professional competences, which are necessary to form a competitive
 graduate who is in demand on the market. The authors determine the main directions of preparation of masters,
 taking into account the necessity of formation of professional competence of top-managers that cannot only manage
 the hotel, but also the hotel chain.