ОЦЕНКА ПЕРСПЕКТИВ РАЗВИТИЯ ТУРИСТСКОГО КЛАСТЕРА АСТРАХАНСКОЙ ОБЛАСТИ

Abstract

Tourist and recreational clusters have become an effective tool for regional development, as they allow using collective opportunities to create tourism products, as well as contribute to the development of related industries. In the Astrakhan region, the tourism cluster was created with the participation of government agencies and is currently in an active stage of its development. The Astrakhan regional tourist cluster comprises interacting economic agents of the tourism sector and related activities, administrative bodies and coordinations, public organizations and research institutes. Despite the existing measures of state support, further effective development of the tourism cluster is associated with the solution of numerous problems. To study the mechanisms of interaction among the participants of the tourism cluster of the Astrakhan region, a survey was conducted, the results of which confirm the presence of a number of problems, including those in the field of cluster management. There have been shown unregulated issues of interdepartmental cooperation on execution of responsibilities for implementation of state policy in the field of tourism, as well as the low level of formalized interaction of cluster members, problems with stuffing, partial use of tourism and recreational potential of the region and increase of ‘shadow’ market participants. Nowadays, in the Astrakhan region there has been adopted the Strategy of tourism cluster development for the period up to 2020. Systematic realization of the Strategy will create conditions for the formation of a competitive and actively developing tourism cluster.