ВЛИЯНИЕ СИСТЕМЫ УПРАВЛЕНИЯ НА ЭФФЕКТИВНОСТЬ ДЕЯТЕЛЬНОСТИ ОРГАНИЗАЦИИ

Abstract

In the context of a rapid and dynamic change in the external environment, the emergence of new requests and changing positions of consumers, increased competition for resources, the emergence of new opportunities for business development based on digital tools, the changing role of human resources, the transformation of internal factors in the activities of organizations lead to a sharp increase in the importance of strategic management. As a result, management involves taking into account many factors: economic, technological, social, political, legal, each of which gives its own vision and understanding of the situation inside and outside the organization. Each organization in market competition operates in conditions of limited resources, which predetermines the need for their rational use in order to increase business efficiency. Therefore, the activities of enterprises and organizations must meet the conditions for achieving maximum results with minimal expenditure of resources. Considering the efficiency, it can be noted that the achievement of the entrepreneur's goal, which consists not only in obtaining, but also in maximizing profits, is possible subject to the growth of the economic efficiency of his business. In the last two or three years, Russian business has had to change its usual methods and schemes of doing business, develop and implement new development strategies. During this period, flexibility is extremely important for business, which helps to respond faster to market changes and quickly release the necessary resources in the face of disruption in supply chains and sanctions restrictions. Therefore, the business management system is flexibly rebuilt, adjusting approaches to planning, regulation, motivation and control in order to maintain and increase its efficiency. The organization management system and its impact on efficiency are considered, the key methods of performance management are revealed, taking into account the application in conditions of external instability.