Думи на водещите

Abstract

Issue 53 includes publications on topics related to the manifestations of communication and rhetoric in dynamically developing fields and spheres in the 21st century: politics, social processes, media, the internet, business, education, etc. Some articles are more narrowly thematic, while others present the results of interdisciplinary research. The methods and methodologies used by the authors are both quantitative and qualitative. The analyses include inferring phenomena and processes in different areas of society, identifying trends, and presenting predictions from a scientific perspective. Bulgarian reality is one of the objects of study. Katya Mihailova analyses the campaigns for early parliamentary elections in Bulgaria in 2021 and draws rhetorical and discursive features based on an in-depth analysis. The presidential election candidates in Bulgaria in 2021 are analysed through the prism of visual communication and in particular based on posters by Anelia Georgieva. A broader scope is presented in the research of Ivelina Boevska, who presents digital democracy not only in a national context but also reaches to bring out the essence and trends in the dynamic communication environment from the perspective of political communication, political science and sociology. Again in discursive terms, but this time the dominant one is the online space as the object of study, with the authors (Natalia Ryabchenko, Olga Malysheva, Veronika Katermina, Anna Gnedash) making a study on the American reality from a linguistic perspective. Media and contemporary phenomena and manifestations are studied by Iliya Valkov, who analyzes four media or platforms that are part of the media ecosystem and media market in the country. Blogs and blogging are the subject of a theoretical overview by Rosalina Bozhilova, who presents traditional and new types and identifies specific manifestations. Lavinia Enache finds intersections between virtual communities, branding, ecotourism and consumer behaviour, with a focus on Romania. Education, academic communication and changes in the attitudes of teachers and students provoke the interest of researchers. Antoaneta Getova informs about some results of an analysis of changes in attitudes and communication in higher education during the pandemic in Bulgaria. Zeyneb Khadi, Hana Aissaoui present results of hybrid learning in an virtual environment in Algeria. Randy Harris’s book “Linguistic Wars: Chomsky, Lakoff, and the Battle for Deep Structure” is presented by Simeon Vassilev. The text has the metaphorical yet informative and appealing title of Randy Harris’s Linguistic Shakespeare. The publications written by students from the University of Silesia in Katowice, Poland (Armin Kuźmiński and Agnieszka Budzisz), are related to public and media communication. The internationality of the authors and the broad range of the subject matter, the high quality of the research, and the topicality of the issues are the features of Issue 53. Traditionally, there is a section introducing the authors.