Abstract
The article fixes the answers to the funda-mental remarks about Artur A. Dydrov’s article “Distopia on the Internet: What's new have memes given to the genre?” The object of critical analytics embraced mainly memes as an actual form of representation of dystopia and a modern phenomenon of culture and communication. It should be noted that the authors have not practically discussed dysto-pia as a subject of the designated publication. The papers describe the language of the digi-tal age and specific language formats, among which memes have a titular position. An anal-ysis of the critical content indicates that among specialists in the field of social scienc-es and the humanities there is no consensus either on the definition of a meme or on the assessment of its cultural potential. Contradic-tory statements and debatable ideas are di-rectly indicated in the papers (mainly they re-late to the topic of mythologization), and many of them can, undoubtedly, become a starting point for further research both in the field of “memetics”, and the areas of digital studies, digital anthropology, cultural studies, etc. The author thanks all the colleagues who have suggested their detailed comments full of productive ideas.
Published Version
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