Abstract

The role of an integrated organization in modern trade and the economic situation is very high both for the trade sphere and for the economy of the country as a whole. An integrated organization in trade is an important economic and social tool based on the experience of countries with developed economies, which has an impact on the quality of life of millions of buyers. Retail integrated organizations as a form of integration are a promising direction of development, both in offline trade and online. At the same time, competition between such organizations is increasing. But their development in various formats and categories has more advantages than the development of enterprises of the same format with a narrow specialization.

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