Abstract
The strategy of digital transformation of all sectors of the economy is the main priority today. The leading role in the digital economy is occupied by the digital transformation of industry. Digital industry is studied on the basis of two categories - digitalization of the enterprise management system and the introduction of digital technologies in the process of creating industrial products. The base of the digital management system of industrial enterprises has been determined. The article discusses the principles and technologies of digital management of industrial enterprises, highlights «smart» contracts for management decision-making. Digital technologies of the product innovation development process are described. Private and public Internet trading platforms are considered. The essence of the synergy of industry and the digital economy is studied. The directions of the trend of ensuring the digital transformation of industry in the digital economy are determined. The connection between the digital economy and innovation potential is indicated.
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