Abstract

Objectives This research seeks to investigate the health behaviors and mental health of adolescents in relation to their level of engagement in mukbang(eating show) watching. The objective is to offer fundamental data for the improvement of adolescent health behaviors and mental health.
 Methods This secondary analysis study utilized raw data obtained from the 18th Annual Youth Health Behavior Survey of 2022. The analysis involved using the SPSS/WIN 20 program to conduct complex sample frequency analysis, complex sample cross-tabulation, and complex sample logistic regression.
 Results First, daily viewership of mukbang was observed among female students attending girls' schools, as well as adolescents with lower academic performance, lower economic status, and parents with lower educational levels. Second, in terms of dietary habits, adolescents who did not watch mukbang at all had a higher intake of breakfast(1.48 times) and fruits(1.38 times) compared to those who watched it every day. Furthermore, they con-sumed fewer sweetened beverages(0.73 times), fast food(0.66 times), and late-night snacks(0.71 times). Third, in terms of physical activity, adolescents who watched mukbang occasionally engaged in higher levels of high-in-tensity physical activity(1.10 times), moderate-intensity physical activity(1.21 times), and walks lasting 10 mi-nutes or more(1.39 times) compared to those who watched it daily. Fourth, in terms of mental health, adolescents who never watched mukbang exhibited lower levels of loneliness(0.59 times), stress(0.64 times), feelings of sad-ness and despair(0.51 times), suicidal ideation(0.64 times), suicide planning(0.60 times), and suicide at-tempts(0.50 times) compared to those who watched it daily.
 Conclusions The effects on the health behaviors and mental health of adolescents appear to vary based on the levels of mukbang watching. Consequently, it is essential to develop and implement phased mukbang media edu-cation programs and parental intervention programs.

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