Abstract

This research paper presents an exploratory study on the cargo information network, with the objective of proposing a competitive plan for a smart platform and evaluating the status of the related industry. Traditionally, the cargo information network has primarily focused on the transportation sector within the traditional freight market. However, in order to facilitate the expansion of the smart platform, it is crucial to prioritize public interest and establish stable partnerships with relevant industries, while considering the scalability of new businesses and the values and roles of each industry. This approach promotes a well-rounded and balanced development. In this study, the structure of the smart cargo information network platform business was reviewed to ensure its scalability. Surveys were conducted on current domestic and international cargo information networks. Additionally, through comprehensive interviews and data collection from related sectors, three primary factors and nine secondary factors were analyzed. From this analysis, competitive factors were identified. To enhance the competitiveness of the cargo information network in the development of a smart platform, priority elements were determined using the Fuzzy-AHP methodology. These elements encompassed transportation support services, financial support services, and computer support services. Auto insurance product support, vehicle consumables, and light maintenance support were subsequently ranked in order of importance. This research offers significant insights by proposing a growth strategy for the cargo information network, which enhances the competitiveness of the intelligent platform. It is anticipated that in the future, digital technology will serve as an integrated approach to developing the cargo information network.

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