ПЕРСПЕКТИВЫ РАЗВИТИЯ КРЕАТИВНЫХ ИНДУСТРИЙ МУРМАНСКОЙ ОБЛАСТИ

Abstract

The article is devoted to the analysis of the prospects for the development of creative industries in the Murmansk region. A study of the current state of the creative sector of the economy of the Murmansk region was carried out, the policy of regional authorities on the development and support of creative clusters was analyzed, a SWOT analysis of the competitiveness of the Murmansk region in the context of the development of creative industries was non-urgent perspective. It is shown that the main obstacle to the development of creative industries in the Murmansk region is the monostructural nature of the region's economy, aimed at the extensive industrial use of natural resources. The prospects for the development of the creative sector of the economy of the Murmansk region lie in the development of the unique scientific and technical potential of the region and the multiplication of the number of creative industries through the massive attraction of investments, the use of the natural potential and cultural and historical heritage of the region, the introduction of modern technologies for organizing labor, active participation in international projects. As the main promising areas for the development of creative industries in the Murmansk region, it is proposed to turn the Kola super-deep well into a tourist site; development of sea cruise tourism, including cruises to the North Pole, Spitsbergen archipelago, Franz Josef Land; creation and development of creative clusters, primarily tourist and recreational ones.