Abstract

The article discusses trends in the development and management of commercial real estate. The relevance of development is substantiated from the point of view of creating a digital factory and managing commercial real estate based on the principle of property management. It is emphasized that digitalization of office centers is one of the trends of the modern commercial real estate market. It was revealed that the increase in demand for renting an office with its own infrastructure inside the building based on the criteria of technology, complexity, flexibility and functionality of the services provided is due to tenants’ requests for high-quality digital space. Based on an analysis of the situation in the global commercial real estate management market, digitalization as the main trend in the development and management of commercial real estate is to focus on an integrated approach to managing all processes and operations of an office center, organizing the functioning of an office center from the point of view of environmental friendliness, digitalization, the presence of high-quality social and service infrastructure, multifunctionality, organization of a comfortable, balanced workspace.

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