중소기업의 해외진출 동기가 경영성과와 후속투자의도에 미치는 영향

Abstract

Recently, small and medium-sized companies have been responding to the trend of globalization by penetrating overseas markets and increasing overseas investment. In the face of such a rapidly changing business environment and intensifying competition, this study investigated the impact of SMEs' motivation to enter overseas markets and subsequent investment intentions through management performance. From February 7 to April 6, 2022, a self-report survey was conducted on small and medium-sized enterprises in Busan and Gyeongnam that did business in foreign countries. The results are as follows: First, as a result of analyzing the hypothesis that management performance will affect subsequent investment intention, both financial and non-financial management performance had a statistically significant effect on subsequent investment intention. Second, as a result of analyzing the hypothesis that there will be a difference in the effect of SMEs' overseas expansion motivation on subsequent investment intentions through management performance depending on the type of business of corporations and individuals, it was confirmed that there is a partial difference.