Abstract
The article provides a description of the German right-wing parties and movements of the new generation, reveals their similarities and differences regarding the traditional right-wing and radical right-wing parties. The study traces the evolutionary path and continuity of the new right-wing parties, analyzes the reasons for the popularity of alternative right-wing ideas among the German electorate. Based on the analysis of the electoral campaigns from 2013 to 2021, assessing the effectiveness of the Alternative party political strategy for Germany as the only influential right-wing force is given. In conclusion the prerequisites for the decline of the new legal movement are described, and the conditions necessary for the movement to maintain the positions won in the society are also listed.
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