우리나라 증권 산업의 효율성 및 효율성변화 비교 분석

Abstract

With the recent rapid development of FinTech, mobile payment service, has a great influence on the daily life of users. As for the current status of the third-party mobile payment service market in Korea and China, China is more actively the using third-party mobile payment service than Korea. Therefore, it is necessary to confirm why Chinese users are using third-party mobile payment service more frequently than Korean users. This study constructed a research model based on the TRI and the UTAUT. The results showed the reasons for the differences in the third-party mobile payment service usage between China and Korea. Based on the TRI, this study presented a new perspective for conducting a comparative study of the intention to use on third-party mobile payment in Korea and China. The findings of this study are expected to be a foundation for industrial activities of relevant companies by facilitating the understanding of the users of third party mobile payment service in Korea and China.