Abstract

In conditions of macroeconomic instability and lack of financial resources for economic entities and the state, an important source of financing for economic growth is the resources attracted from the population in Bank deposits. However, the savings model of behavior of Russians in modern conditions noticeably transformed under the influence of a decrease in the purchasing power of wages and a decrease in living standards in the majority of the country's regions. The tariff policy implemented in credit institutions also reduces the attractiveness of Bank deposits. The article analyzes the current trends of citizens investing their funds in Bank deposits.

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