Abstract

The article highlights the importance of the role of rural green tourism in restarting the Ukrainian economy, given that the inertia of the surge in domestic tourism caused by the coronavirus COVID-19 pandemic will work in the coming years. The importance of recreational activities in the field of rural green tourism is considered. The problems of the conceptual and terminological description of the infrastructure of the recreational industry are outlined. Expansion of the nomenclature of key terms in the field of rural green tourism in the context of highlighting the point elements of the territorial structure is proposed. The concept of “recreational location of rural green tourism” has been introduced for use in the practice of the recreational industry in order to strengthen the territorial aspects of the research of recreational activities. The content of the concept “recreational location of rural green tourism” is characterized as a point element of the territorial infrastructure in the field of rural tourism in the region, which combines the territorial localization of the place of receiving tourist services (rural ecologically clean area), accommodation facility (local object) and indicates the special nature of the activity (recreation). It is indicated that, according to the taxonomic criterion, it is a micro-site, a place, and according to the typological criterion, it is a recreational and tourist object with the functions of accommodation and provision of recreational services. The components of the recreational potential of the Odesa region, which have the necessary properties for the successful functioning of a competitive tourist product in the regional and national tourist markets, have been analyzed. The importance of the classification of recreational locations of rural green tourism in the Odessa region for further systematization of information for the purpose of convenient practical use by specialists from various industries and consumers of recreational services has been substantiated. The classification of the locations of rural green tourism in the Odessa region according to three criteria has been proposed and five types of recreational locations have been identified.

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