Journal of Digital Convergence | VOL. 13
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융복합 시대에서 지속가능경영활동이 혁신성에 미치는 영향에 관한 연구

Publication Date Apr 28, 2015

Abstract

The purpose of this study is to empirically examines the effects of corporate sustainable management activities(social activity, economic activity, environmental activity) on the innovation activities(managerial innovation, technical innovation) in the convergence era. To accomplish these purposes, their relationships were modeled based on the previous studies conducted in the various areas. A total of 500 questionnaires were distributed to the employees working at the small & medium size companies. The statistical techniques such as descriptive analysis, reliability analysis, factor analysis, correlation analysis, multi regression analysis were used to evaluate the research model. The results of multi regression analysis show that all three aspects of corporate sustainable management activities have positively significant effects on the two factors of innovation. That is, if each activities of sustainable management works properly, it leads to create innovation. In addition, enterprises are needed to develop training programs or action planning that make the employees understands sustainable management well. Thus, the advanced level of corporate sustainability is expected if various sustainable management activities are performed in harmony with their innovation activities.

Concepts
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Sustainable Management Activities
Innovation Activities
Medium Size Companies
Factors Of Innovation
Convergence Era
Sustainable Activities
Sustainable Management
Managerial Innovation
Small Size Companies
Multi Regression Analysis

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