Abstract

The digital economy has emerged as an innovation economy that uses digital technology and electronic communications to conduct economic and business activities across a wide range of sectors, including e-commerce, digital marketing, digital financial services, software development, computer games and cloud services. The use of digital technology and electronic communications has led to a significant shift towards online business interactions, resulting in improved user experience, faster data processing and easier access to services and products. The digital economy is recognized as a major driver of economic growth and development in many developed countries and is constantly expanding due to its significant impact on economic and business activities.

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