Abstract

The characteristic feature of contemporary poetry is an increased attention to the prag­matics of the message. The Internet influences the activation of the communication function, and metalinguistic reflection in poetry manifests itself through the violation of grammatical norms, the graphic highlighting of pragmatic markers, and the representation of computer interface elements such as messengers, social networks, etc. At the same time, the media inter­face creates a multiplicity of addressing and influences the strategies of indirect subjectivation that manifest themselves as a result of several shifts (deictic, functional, etc.), allowing us to deal with the updating of the communication parameters of a poetic utterance. This modifica­tion involves bringing the communication channel to the fore, as well as explicating the turn-taking indices in its non-conventional function. Thus, at the present stage, the poetic message is supplemented by new (linguistic and media) means, including interfaces, pseudo-dialogue models characteristic of online correspondence, conversational patterns, and discourse mark­ers used in online communication. The article analyzes the peculiarities of the functioning of pragmatic markers as indicators of subjectivity and addressing on the Internet.

Full Text
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