ГОТЕЛЬНЕ ГОСПОДАРСТВО ЯК СКЛАДОВА ІНДУСТРІЇ ГОСТИННОСТІ КРАЇНИ (НА ПРИКЛАДІ НІМЕЧЧИНИ)

Abstract

Dissertation studies of Ukrainian scientists devoted to the development of the hotel industry are considered. Ukrainian researchers pay considerable attention to the issues of the development of the country's hotel industry, its management, improvement of the quality of hotel services, spatial optimization of establishments, etc. A detailed analysis of the hotel industry of the countries of the world has not been found in the works of domestic scientists. The dynamics of the number of overnight stays in tourist facilities in Germany for the period 2018–2022 were considered. It was established that during this period the maximum rate of overnight stays fell on 2019 and amounted to 495.6 million units. A significant decrease in the number of overnight stays (about 40%) occurred in 2020 and 2021, which is due to restrictions during the COVID-19 pandemic, when there was a ban on accommodation for tourists from November 2020 to December 31, 2021, and for business travelers were allowed to live only if their stay was "absolutely necessary". In 2022, about 450.8 million overnight stays of tourists were recorded in tourist facilities in Germany. This indicator is only 9% less than in 2019, which indicates the active travel of tourists and the restoration of the functioning of accommodation facilities. An analysis of the number of overnight stays made by domestic and foreign tourists for the period 2018–2022 in the country's tourist accommodations was carried out. It was established that the number of nights spent by domestic tourists is higher. An analysis of hotels in Germany by star category was carried out. It was established that the most represented star category among German hotels is three stars, the second place was occupied by four-star hotels. Spatial analysis of the number fund by federal states of Germany was carried out. The leader in the number of hotel rooms is the region of Bavaria (39%), the last position is occupied by the region of Baden-Württemberg (0.1%). The leading cities in terms of number of hotels are highlighted: Berlin, Hamburg, Munich and Frankfurt. These megacities control one third of the total room stock of the country's hotel market.