Abstract
At the current stage of development of management systems and information technologies, in the context of the widespread use of business process automation systems of companies and the standardization of basic analytics, unstructured and semistructured data are a valuable asset of the company. This is a resource that contains the potential to improve the efficiency of enterprise business process management. In particular, the analysis and interpretation of unstructured data can make it possible to increase the attractiveness of a company in a highly competitive personnel market and improve internal interaction through the use of not only standard reporting data, but also data obtained as a result of processing unstructured data when making management decisions. However, the effectiveness of using unstructured data directly depends on the ability to classify and systematize such data. These problems are analyzed by the author in the article on the example of working with poorly structured data of internal group voice conversations of a commercial enterprise.
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