Abstract
The cost of developing and implementing remote banking services determines today the pricing policy of the bank. While the Internet service improves and operations are transferred to remote channels, the quality of service becomes cheaper, but does not suffer, costs are reduced, and the time of operating personnel is released. The article analyzes the cost and effectiveness of using different types of innovative remote services in comparison with standard services in the bank's office, taking into account initial investments and current costs of the period under consideration, using the methodology for assessing the results of operating activities and calculating the cost-effectiveness of online service and maintenance costs of a certain number of the on-line clients, on the one hand, and clients in the bank branch - on the other, proving that the efficiency of the bank's work in the remote servicing of retail customers has been improved. The calculation of cash flow and payback period when introducing a third-party investment development, instead of the own investment, as well as a comparative analysis of the costs of implementing an independent third-party development of a remote-care system for individuals and costs of technical support of the developer show the productivity exceedance and financial success of buying a complete, well designed system over the in-house designed system. Anyway, investments in the development and implementation of remote banking systems pay off quicker due to cost saving and increased efficiency of customer servicing.
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