Abstract
The key innovative technologies of Industry 4.0 are considered, which make it possible to increase the efficiency of production and business processes. The necessity of developing and forming a strategy for advanced innovative development of enterprises is substantiated. The scientific novelty and practical significance of the work lies in the fact that as a result of the study, the conditions for the successful implementation of innovative development at the enterprise, as well as the key stages of its formation, are formulated. A classification of innovative development strategies is proposed. For a better understanding of the features of the company’s transition to a strategy of advanced innovative development, the key factors of advanced economic development have been identified.
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