항공사의 위계적 조직문화가 조직의 분위기, 서비스지향성 및 이직의도에 미치는 영향

Abstract

This study aims to investigate the influence of the hierarchical organizational culture of the airline cabin crew on the organization’s atmosphere, service orientation, and turnover intention. To this end, an online questionnaire was given to members of cabin crews that were currently working for an airline. A total of 214 copies of the online questionnaire were used for the study. Empirical results showed that the hierarchical organizational culture of an airline cabin crew had a significant impact on the bullying atmosphere and turnover intention, but did not affect service orientation. The bullying atmosphere was shown to have an effect on service orientation and turnover intention. The study also examined the mediating effect of the bullying atmosphere on the relationship between the hierarchical organizational culture, service orientation, and turnover intention. As a result, it had a completely mediating effect on service orientation and a partially mediating effect on turnover intention. Based on the results of the empirical analysis, the implications of the study have been suggested to have an impact on the industry.