Abstract
The article focuses on the suitability of civilizational approach introduction to the development of Ukrainian society, which harmonizes social, economic, industrial, cultural-creative processes, strengthens the role of the individual, able to show the aesthetic attitude to the surrounding reality and the ability to deeply perceive, evaluate, creatively comprehend and put into practice aesthetic values.According to the results of theoretical analysis, the contribution of scientists to the study of the aesthetic factors influence in the system of individual education, it is highlighted that issues of aesthetic content acquire relevant character and perceived as necessary to improve the effectiveness of personal preparation for life, work, creativity, communication and self-development.In the process of scientific research the essence and significance of aesthetic consciousness in the organization of human life is discovered, the role of aesthetic consciousness in the development of harmonious personality is clarified, the possibilities of aesthetic consciousness influence on different types of life according to the laws of beauty are highlighted.It is noted that aesthetic consciousness needs to be understood and defined as a civilizational category, which symbolizes the gradual advancement of society on the path of progress, acquisition of qualitatively new content and forms of activity, establishment of fruitful human relations with the environment, use of significant human opportunities in self-improvement field. It is emphasized that aesthetic consciousness can motivate a person to be more developed, perfect, expressive at the level of the most important traits and qualities. It is about one’s physical, psychological, spiritual and creative development.According to the results of the research, the possibilities of the aesthetic consciousness influence on the types of personal vital activity according to the laws of beauty are highlighted, an attempt to systematically approach the analysis of this issue is revealed, the types of human vital activity according to the laws of beauty are marked out. Such types of vital activity of the individual include evaluative-interpretative, communicative-value, educational-cognitive, scientific-researching, creative-innovative, productive-industrial and self-organizing activities.
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