Abstract
Purpose of the article – based on the sociological analysis results presented in the paper, the possibilities of regional tourism as one of the possible ways to meet the leisure practices of the population are highly considered. The cluster analysis helped us to identify the features of leisure practices in the field of domestic tourism for young generation and remaining population; compare and determine the difference in assessments of tourist recreation aspects, in order to identify specific ways to use the tourist potential of the region. The study of domestic tourism revealed a contradiction in the presence of a sufficiently high tourist potential of the region, on the one hand, and a low level of demand in the market of regional tourist services, on the other. In this case, the contradiction is based on cultural and historical heritage, the high leisure and recreational potential of the Orel region and the low level of provision of the main aspects of tourist recreation. A comparative analysis of young generation and remaining population allowed us to determine necessity of developing a complex of tourist services for youth, as a more mobile unit of the population, with the broadest requirements of leisure practices in the tourism industry.
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