НАУКОВІ ЗАСАДИ УПРАВЛІННЯ СТРАТЕГІЧНИМ РОЗВИТКОМ СІЛЬСЬКОГОСПОДАРСЬКИХ ПІДПРИЄМСТВ В УМОВАХ ГЛОБАЛІЗАЦІЙНИХ ПРОЦЕСІВ

Abstract

Developing a development strategy is a critical stage, especially in the conditions of constant changes in the external environment and in the context of the agricultural enterprise's own goals and policies. This was formed on the need to optimize activities, adapt to new conditions and achieve competitive advantages. The success of an agricultural enterprise largely depends on the ability to mobilize resources and internal skills. A key factor is also the ability of managers to choose a strategic course of development that corresponds to market conditions and their own needs. The purpose of the article is to analyze the international experience of strategic management of agricultural enterprises and to determine the most acceptable directions for the Ukrainian economy in the formation of a sustainable development strategy in the post-war period. In the current conditions of the economic crisis, the main goal for an agricultural enterprise is not only to avoid the termination of its activities, but also to create conditions for future profitable operation. The methodological basis of the research is the basic provisions of economic theory, scientific developments of domestic and foreign scientists on this topic. Developing and implementing a development strategy requires not only flexibility and adaptability to changes, but also a high level of leadership skills and the ability to manage risks to achieve strategic goals. The substantiation of the proposal for the formation of a strategy for the sustainable development of agricultural enterprises makes it possible to more precisely approach the choice of alternative management solutions, create a strategic set and ensure the necessary balance in the functioning of agricultural enterprises. This contributes to the stabilization of the production of agricultural products and the receipt of sufficient income, which will allow enterprises to effectively ensure the process of extended reproduction. The practical significance for the country's development lies in revitalizing the agro-industrial sector and the economy in general, by moving to a strategy of economic growth.