Abstract

This article analyses the concept of “objectification” from the point of view of philosophical anthropology in the works of Hegel, Feuerbach, Marx, Fromm, Marcuse and Zhizhek. In the process of analysing the works of these authors, the philosophical and anthropological meaning of the phenomenon of objectification was revealed. As a result of the study, the author comes to the conclusion that the search for an objectified basis in order to overcome alienation leads a person to a new understanding of his own essence. In this regard, we propose to deconstruct the objectified images of the ideal person in traditional and modern societies, in order to create the images that will be relevant for a postmodern society.

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