Abstract
The purpose of the study is to study modern technological trends in the field of real estate services; identify the advantages, opportunities and challenges that these technologies bring; identify strategies for successful adaptation and use of these innovations. The authors explore the main technological innovations, including blockchain, 5G, mobile applications, drones, CRM software, email automation and hyperpersonalized messages, and their application in the field of real estate services. The impact of these technologies on the purchase, sale and management of real estate services, improving accessibility, efficiency and security is assessed. The advantages and possibilities of these technologies, challenges and obstacles associated with their implementation and use in the field of real estate services are identified. An attempt has been made to develop strategies and recommendations for adapting and using innovations, improving the efficiency of business processes, improving customer experience and achieving a competitive advantage. The authors used methods of statistical analysis, observation, generalization, description and graphical modeling in the study. It has been revealed that technological innovations have significant potential for transforming the field of real estate services. However, for its successful implementation, risks and challenges such as data protection and cybersecurity must be taken into account.
Sign-in/Register to access full text options 
Free) 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
