ІСТОРІЯ СТАНОВЛЕННЯ ДЕРЖАВНОГО РЕГУЛЮВАННЯ ТУРИСТИЧНОЇ ГАЛУЗІ В УКРАЇНІ У ДРУГІЙ пол. ХХ – на поч. ХХІ ст.

Abstract

The article is devoted to the study of the history of state regulation in the tourist sphere in Ukraine, as a component of socio-political and economic development of the country. The peculiarities of the management of the industry at the time of Ukraine’s joining the USSR along with the presence of a bureaucratic and controlling apparatus were determined. The article focuses on the study of the history of the formation and development of state regulation of tourism commencing with the proclamation of Independence to the present. The need for a well-considered and competent approach to determining the place and role of the tourism industry in the current challenges is emphasized. At present, it is the acknowledged fact that in many countries of the world the tourism industry has long been established and is steadily developing, having a material base and providing work to millions of people, which undoubtedly positively influences the development of individual states. In Recent years, building of market economy model in our country requires the development of fundamentally new approaches to the formation of effective regulatory mechanisms in the field of domestic tourism. There is a number of problems in Ukraine that do not contribute to the development of the tourism sector, leading to significant destruction of economic and social relations in tourism industry. The reasons for the inefficient realization of the competitive advantages of Ukraine’s unique resource potential are the lack of a comprehensive system of public tourism management in the regions; subordination of establishments for temporary accommodation of tourists as well as sanatorium-resort, health and recreational establishments to different ministries and departments; imperfection and «scattering» of the legal framework; slow rate of growth of investments in the development of the material and financial facilities of tourism industry; lack of state support and a comprehensive approach to the promotion of the national tourism product in the domestic and international market of tourism services; insufficient level of information infrastructure development; imperfection of the database regarding tourist destinations etc.