Young Female Users Research Articles

Chinese Women's Concept of Childbirth Based on the Social Media Topic "What Does Childbirth Mean to a Woman": Content and Thematic Analysis.

In recent years, women's fertility desire has attracted increasing attention in China. This study aims to detect attitudes toward giving birth among young female users on Douban, a very popular Chinese social media platform. A total of 2634 valid posts from 2489 users discussing the topic "What does childbirth mean to a woman" on Douban were crawled and retained for analysis. We utilized content and thematic analysis methods to capture users' concepts of childbirth. The findings reveal that a significant majority of users conveyed generally neutral (1060/2634, 40.24%) or negative (1051/2634, 39.90%) attitudes toward childbirth, while only about one-fifth of users expressed positive (523/2634, 19.86%) sentiments. Notably, posts with negative attitudes garnered more replies and likes, and the proportion of posts expressing negativity exhibited fluctuations over time. Health risk (339/2634, 12.87%) emerged as the most frequently cited aspect of childbirth cost, with subjective happiness and the fulfillment of mental needs identified as primary benefits. Surprisingly, only a minimal number of posts (10/2634, 0.38%) touched upon the traditional objective benefits of raising children for old-age care. Thematic analysis results suggest that discussions about fertility on social media platforms might contribute to an exaggerated perception of health risks among women. Additionally, a lack of knowledge about childbirth was observed, partially attributable to longstanding neglect and avoidance of communication on these matters, likely influenced by traditional cultural biases. Moreover, there is a prevailing assumption that women should naturally sacrifice themselves for childbirth and childcare, influenced by the idealization of the female figure. Consequently, women may harbor hesitations about having a baby, fearing the potential loss of their own identity in the process. The results indicate a shift in the perception of childbirth among modern Chinese women over time, influenced by their increasing social status and the pursuit of self-realization. Implementing strategies such as public education on the health risks associated with pregnancy and delivery, safeguarding women's rights, and creating a supportive environment for mothers may enhance women's willingness to undergo childbirth. RR2-10.2196/preprints.50468.

Exploring the Impact of Xiaohongshu on the Psychology of Young White-Collar Employees in China

Since its establishment in 2013, the Xiaohongshu (Little Red Book) app has rapidly as a prominent social platform. Known for its high-quality and engaging user-generated original content, the platform records and introduces various experiences and usage strategies in different fields such as fashion, photography, shopping, and food through various forms. Due to its unique content and format, Xiaohongshu is popular among young female users and has become a leader in comprehensive software. This study delves into the psychological impact of the Chinese social media platform Xiaohongshu on young white-collar professionals. In order obtain valid data, we conducted a comprehensive survey through the questionnaire. Through detailed analysis of the survey results, we found that Xiaohongshu, as a popular social media app, has had a broad profound impact on the psychology of young white-collar professionals. Furthermore, the study found that Xiaohongshu not only provides a platform for young white-collar professionals to information and share experiences, but also meets emotional, social, and self-identity needs through its rich content formats and personalized recommendations. In addition, Xiaohongshu also positively influences users’ values, consumption attitudes, and lifestyles by inspiring their desires and pursuits. In conclusion, Xiaohongshu app has a significant influence on young white-collar professionals, and its positive impact on user psychology deserves further attention and research.

The Relevance of Targets’ Sexual Knowledge in the Progression of Online Sexual Grooming Events: Findings from an Online Field Experiment

Although the typical end goal of an online grooming event is to lure a minor into performing sexual activity (either online or offline), no previous study has examined the relevance of targets’ sexual knowledge on the progression of these events. To address this gap, we deployed two honeypot chatbots which simulated young female users in a sample of twenty-three online chatrooms, over a period of three months. The first chatbot simulated a sexually knowledgeable target while the second chatbot simulated a sexually naïve target. Findings from 319 online grooming events indicate that an online grooming event is more likely to progress in the presence of a sexually knowledgeable target. Moreover, we find that online grooming events with sexually knowledgeable targets lasted longer than online grooming events with sexually naïve targets. Finally, we found that sexually knowledgeable targets were more likely to be solicited for offline encounters than sexually naïve targets.

The role of interactivity from Instagram advertisements in shaping young female fashion consumers’ perceived value and behavioral intentions

Instagram has become an avenue for shopping through which brands deliver promotional messages and foster interactions with and among consumers while selling products. Given the prevalence of Instagram advertising among retail brands and the importance of these interactions to consumer responses, a better understanding of the effect of its interactivity may offer a competitive advantage for these brands. Two different Instagram ad formats that represent two levels of interactivity (i.e., Story format vs. traditional ad format) were compared to examine the role of interactivity from an Instagram ad in shaping positive brand outcomes. The S–O-R model guided the development of associations among interactivity from Instagram ads (Stimuli), perceived value associated with a brand (Organism), and behavioral intention (Response). The results of the 2 × 2 (interactivity x fashion brand) experimental study revealed that the interactivity from Instagram Stories, compared to less interactive traditional Instagram ads, offers both utilitarian and hedonic value to young female users. Additionally, hedonic value and social value affected brand purchase intention significantly.

Parental guardianship and online sexual grooming of teenagers: A honeypot experiment

Although previous research has examined the association between the absence of guardianship and online sexual grooming victimization, no previous study has examined the impact of parental supervision on the progression of an online grooming event. To address this empirical gap, we designed three honeypot chat bots that simulated young female users on online chatrooms and deployed them on a list of 21 popular chatrooms commonly accessed by youth and online groomers from all around the world. The first chat bot was designed to convey an active guardianship style to a grooming suspect (treatment 1), the second chat bot was designed to convey a passive style of parental guardianship, and the third chat bot was designed to convey no guardianship (control group). The chat bots were deployed over a period of 2.5 months. Findings indicate that online unstructured socializing with peers in the absence of parental supervision increased online groomers’ likelihood to persist in an online sexual grooming event. In contrast, online groomers were less likely to continue their online grooming once believing their targets were communicating online in the presence of parental guardianship (both passive and active).

The Impact of Social Media Platforms “Instagram” and “Snapchat” on the Purchasing Decision - Structural Equation Modelling Approach

Social media (SM) tools have an immense potential in e-marketing and online shopping. However, there is a lack of researches on the use of social media platform as effective marketing tools. This study has aimed to investigate the revolution of social media in Saudi Arabia through understanding the impact of two popular SM platforms (Instagram and Snapchat) on the purchasing decision of Saudi customers through advertisements and blogger recommendations. Structural equation modeling (SEM) was used to develop a model, which was tested using Confirmatory factor analysis (CFA). The results indicated a positive impact of social media platforms on the purchasing decision of young female users. Moreover, the effectiveness of these platforms in generating electronic-word of mouth (eWOM) among consumers was highlighted. However, further research is needed to promote marketeers and consumers' awareness in the digital marketplace.

Analysis of Safety Alerts Associated with Dietary Supplements from Japan and Overseas

The prevalence of dietary supplement use has increased in Japan, and consumers can purchase supplements from foreign countries through the internet. Therefore, it is important to consider both domestic and overseas safety alerts to prevent adverse events associated with dietary supplement use. We have been collecting global safety alerts associated with dietary supplements and providing this information to the public via the "Information system on safety and effectiveness for health foods (HFNet)" website. In this study, we analyzed the characteristics of safety alerts from 2010 to 2016 in HFNet (total: 2,124 alerts). The most common reason for alerts was illegal adulteration with pharmaceutical substances (85%), and sexual enhancement or weight loss products accounted for 68% of all alerts. Most alerts were based on market surveillance reports or recall information. However, 181 adverse event reports were identified, and most of them were related to weight loss or disease treatment in patients. In Japan, a majority of the adverse events was caused by products intended for weight loss or purchased online, and young female users were commonly involved. These findings should be helpful for prevention of adverse events associated with dietary supplement use.

Multidimensional Analysis of Preferred Flesh Color Reproduction for Young Female Users in Portrait with a Photo Sticker Machine

Multidimensional Analysis of Preferred Flesh Color Reproduction for Young Female Users in Portrait with a Photo Sticker Machine

The Effects of SNS Appearance-Related Photo Activity on Women's Body Image and Self-Esteem

The present study purported to understand the relationships between SNS appearance-related photo activity, body image and self-esteem among young women. Objectification Theory and Social Comparison Theory explain the process how young women's SNS appearance-related photo activity influence their body satisfaction through a perceived media pressure, objectification of their own bodies and appearance comparison. These process ultimately affect the self-esteem of young female users. A research model was proposed and related hypothesis were examined. We collected an online questionnaire from 400 female participants in their 20's. Data were analyzed using SPSS 23.0 and AMOS 18.0. Structural equation modeling analyses suggested that the proposed research model provided a good fit to the data and supported most hypothesis. The results indicated that the level of SNS appearance-related photo activity significantly influences young female user's body satisfaction and self-esteem. The findings of this study were consistent with previous literature on media and body image. Limitations and future research suggestions were also described.

Exploring the credibility of online celebrities' Instagram profiles in influencing the purchase decisions of young female users

The growth of Instagram continues, with the majority of its users being young women. This study investigates the impact of Instagram upon source credibility, consumer buying intention and social identification with different types of celebrities. In-depth interviews were conducted with 18 female Instagram users aged 18–30 to determine the extent to which Instagram influences their buying behaviour. The research findings show that celebrities on Instagram are influential in the purchase behaviour of young female users. However, non-traditional celebrities such as bloggers, YouTube personalities and ‘Instafamous’ profiles are more powerful, as participants regard them as more credible and are able to relate to these, rather than more traditional, celebrities. Female users are perceptively aware and prefer to follow Instagram profiles that intentionally portray positive images and provide encouraging reviews.

Overconfidence, sexual health awareness and sexual health risk among young female users of sexual health clinics

This study explored the patterning of young people's sexual health competence, and how this relates to sexual health outcomes. A survey of 381 young people attending two sexual health clinics in Northern Ireland was carried out between 2009 and 2010. Latent profile analysis of self-rated decision making, self-rated sexual health knowledge, and knowledge of sexually transmitted disease questionnaire scores was used to determine typologies of sexual health competence.Analysis revealed three categories of sexual health competence and explored their association with other behaviours and social characteristics. Young people's subjective opinion of their sexual health competency, when not matched with a corresponding knowledge of sexual health, could place people at an increased risk of poor sexual health outcomes. Greater levels of peer pressure to have sex and early sexual debut were associated with poorer sexual health knowledge. This finding warrants further investigation, as the importance of self-perceived competence for sexual health screening and education programmes are considerable.

Young Female Users of Social Media and Internet Addiction

We profile addictive female users of Social Media in terms that are applicable to improving advertising message effectiveness and content transference. We use List of Values scales to profile addictive female users of leading Social Media sites such as Facebook and Twitter. We find these addictive female users of Facebook value being well respected above all other measures of values. In contrast, we find that addictive female users of Twitter value Personal Excitement above all other measures of values. These constructs load on actual usage of their respective social media environment and alone yield significant correlation value when trying to assess Social Media usage. Practical implications are discussed.

Effects of Age, Gender and Oral Contraceptives on Intramuscular Midazolam Pharmacokinetics

The effects of age, gender and low-dose (50 mcg or less) oral contraceptive steroids (OCS) on the pharmacokinetics of midazolam were evaluated following a single 7.5 mg intramuscular dose to five groups (8/group) of healthy volunteers consisting of young males, young females, elderly males, elderly females, and young female users of oral contraceptives. Blood samples were collected at specified times over a 24-hour period, and plasma concentrations of midazolam and its 1-hydroxymethyl metabolite were determined by a GC-EC assay. Midazolam was rapidly absorbed following intramuscular administration to the different groups. Comparison of young men vs elderly men, young women vs elderly women, young men vs young women, elderly men vs elderly women, and young women OCS-users vs young women non-OCS users indicated no substantial differences in the pharmacokinetic profile of midazolam between groups except for the comparison between the young and elderly men groups. The rate of elimination of midazolam was significantly slower in the elderly males compared to the young men. The pharmacokinetic profile of 1-hydroxymethyl midazolam paralleled that of the parent compound. This is to be expected since this metabolite exhibits formation rate-limited kinetics. Except for one subject who reported hives and itching, considered to be remotely related to test drug, no other adverse experiences or laboratory abnormalities were reported.

Bromazepam pharmacokinetics: influence of age, gender, oral contraceptives, cimetidine, and propranolol.

Pharmacokinetics of the benzodiazepine bromazepam were evaluated in volunteer subjects who received single 6 mg oral doses followed by blood sampling during the next 48 hours. Age and gender effects were studied in 32 subjects, divided into young (aged 21 to 29 years) and elderly (aged 60 to 81 years) groups. Compared with young subjects, the elderly had significantly higher peak serum bromazepam concentrations (132 vs. 82 ng/ml), smaller volume of distribution (0.88 vs. 1.44 L/kg), lower oral clearance (0.41 vs. 0.76 ml/min/kg), and increased serum free fraction (34.8% vs. 28.8% unbound). However, gender had no significant influence on bromazepam kinetics. In 11 young female users of oral contraceptive steroids, compared with seven age- and weight-matched control women not using oral contraceptives, no differences in bromazepam kinetics were observed. Coadministration of cimetidine (1.2 gm daily) significantly reduced bromazepam clearance (0.41 vs. 0.82 ml/min/kg) and prolonged elimination half-life (29 vs. 23 hours). Propranolol (160 mg daily) significantly prolonged bromazepam half-life (28 vs. 23 hours), but the reduction in clearance associated with propranolol (0.65 vs. 0.82 ml/min/kg) did not reach significance. Bromazepam has the pharmacokinetic characteristics of benzodiazepines with half-life values between 20 and 30 hours. Consistent with its biotransformation pathway by hepatic microsomal oxidation, bromazepam clearance is significantly impaired in elderly individuals, by coadministration of cimetidine and possibly propranolol.