Flower color is important in determining the ornamental value of Brassica species. However, our knowledge about the regulation of flower color in pak choi [Brassica campestris (syn. Brassica rapa) ssp. chinensis] is limited. In this study, we investigated the molecular mechanism underlying white flower traits in pak choi by analyzing a genetic population with white and yellow flowers. Our genetic analysis revealed that the white trait is controlled by a single recessive gene called Bcwf. Through BSA-Seq and fine mapping, we identified a candidate gene, BraC02g039450.1, which is similar to Arabidopsis AtPES2 involved in carotenoid ester synthesis. Sequence analysis showed some mutations in the promoter region of Bcwf in white flowers. Tobacco transient assay confirmed that these mutations reduce the promoter's activity, leading to downregulation of Bcwf expression in white flowers. Furthermore, the silencing of Bcwf in pak choi resulted in lighter petal color and reduced carotenoid content. These findings provide new insights into the molecular regulation of white flower traits in pak choi and highlight the importance of Bcwf in petal coloring and carotenoid accumulation.