Visual Similarity Effects Research Articles

Visual letter similarity effects in Korean word recognition: The role of distinctive strokes.

While the impact of visual letter similarity on word recognition in the Latin script has been extensively documented using masked priming techniques, research into non-Latin scripts such as Hangul remains limited. Hangul letters are systematically formed by adding one or two strokes to the base form, creating a pool of visually similar letters in the inventory. This study investigated the role of added distinctive strokes in word recognition by employing two experimental tasks: a lexical decision task (Experiment 1) and a same-different word matching task (Experiment 2). The results of Experiment 1 revealed a visual similarity effect only for primes without distinctive strokes, indicating an asymmetry in the priming effects. Conversely, Experiment 2 showed that visually similar primes facilitated target word processing regardless of the presence of the distinctive stroke, indicating no asymmetric priming effect. These findings suggest initial uncertainty of letter identity during Korean word processing and the processing of distinctive strokes in differentiating visually similar words.

Dissociating the Effects of Visual Similarity for Brand Names and Common Words.

Abstractionist models of visual word recognition can easily accommodate the absence of visual similarity effects in misspelled common words (e.g., viotin vs. viocin) during lexical decision tasks. However, these models fail to account for the sizable effects of visual similarity observed in misspelled brand names (e.g., anazon produces longer responses and more errors than atazon). Importantly, this dissociation has only been reported in separate experiments. Thus, a crucial experiment is necessary to simultaneously examine the role of visual similarity with misspelled common words and brand names. In the current experiment, participants performed a lexical decision task using both brand names and common words. Nonword foils were created by replacing visually similar letters (e.g., anazon [baseword: amazon], anarilllo [amarillo, yellow]) or visually dissimilar letters (e.g., atazon, atarillo). Results showed sizeable visual letter similarity effects for misspelled brand names in response times and percent error. Critically, these effects were absent for misspelled common words. The pervasiveness of visual similarity effects for misspelled brand names, even in the presence of common words, challenges purely abstractionist accounts of visual word recognition. Instead, these findings support instance-based and weakly abstractionist theories, suggesting that episodic traces in the mental lexicon may retain perceptual information, particularly when words are repeatedly presented in a similar format.

Visual similarity effects in the identification of Arabic letters: evidence with masked priming

Abstract Research using masked priming and parafoveal preview techniques has shown that visual letter similarity has an impact on word processing during the initial stages in Latin-derived scripts. However, these effects appear to be absent in Arabic. One reason for this discrepancy could be attributed to the distinctive features of the Arabic script, which includes numerous letters sharing a basic form while varying in the location or number of diacritics. To shed light on this issue, the present study employed Arabic letters rather than words in two masked priming experiments: an alphabetic decision task and a letter-matching task. Both experiments showed that visually similar letters were more effective as primes than visually dissimilar letters. These findings suggest that the processes of letter identification in Arabic and Latin scripts may be roughly alike, implying that differences in visual letter similarity across scripts may arise at later stages of processing.

On the distinction between position and order information when processing strings of characters.

To probe the processing of gaze-dependent positional information and gaze-independent order information when matching strings of characters, we compared effects of visual similarity (hypothesized to affect gaze-centered position coding) with the effects of character transpositions (hypothesized to affect the processing of gaze-independent order information). In Experiment 1, we obtained empirical measures of visual similarity for pairs of characters, separately for uppercase consonants and keyboard symbols. These similarity values were then used in Experiment 2 to create pairs of four-character stimuli (four letters or four symbols) that could differ by substituting one character with a different character from the same category that was visually similar (e.g., FJDK-FJBK) or dissimilar (e.g., FJVK-FJBK). We also compared the effects of transposing two characters (e.g., FBJK-FJBK) with substituting two characters (e.g., FHSK-FJBK). "Different" responses were harder to make in the single substitution condition when the substituted character was visually similar, and this effect was not conditioned by character type. On the other hand, transposition costs (i.e., greater difficulty in detecting a difference with transpositions compared with double substitutions) were greater for letters compared with symbols. We conclude that visual similarity mainly affects the generic gaze-dependent processing of complex visual features, and that the encoding of letter order involves a mechanism that is specific to reading.

Evidence for a Classical Dissociation between Face and Object Recognition in Developmental Prosopagnosia.

It is still a matter of debate whether developmental prosopagnosia is a disorder selective to faces or whether object recognition is also affected. In a previous study, based on a small sample of developmental prosopagnosics (DPs; N = 10), we found impairments in both domains although the difficulties were most pronounced for faces. Importantly, impairments with faces and objects were systematically related. We suggested that that the seemingly disproportional impairment for faces in DP was likely to reflect differences between stimulus categories in visual similarity. Here, we aimed to replicate these findings in a larger, independent sample of DPs (N = 21) using the same experimental paradigms. Contrary to our previous results, we found no disproportional effect of visual similarity on performance with faces or objects in the new DP group when compared to controls (N = 21). The new DP group performed within the control range, and significantly better than the old DP-group, on sensitive and demanding object recognition tasks, and we can demonstrate a classical dissociation between face and object recognition at the group level. These findings are perhaps the strongest evidence yet presented for a face-specific deficit in developmental prosopagnosia.

One more trip to Barcetona: on the special status of visual similarity effects in city names.

Previous research has shown that, unlike misspelled common words, misspelled brand names are sensitive to visual letter similarity effects (e.g., amazom is often recognized as a legitimate brand name, but not amazot). This pattern poses problems for those models that assume that word identification is exclusively based on abstract codes. Here, we investigated the role of visual letter similarity using another type of word often presented in a more homogenous format than common words: city names. We found a visual letter similarity effect for misspelled city names (e.g., Barcetona was often recognized as a word, but not Barcesona) for relatively short durations of the stimuli (200ms; Experiment 2), but not when the stimuli were presented until response (Experiment 1). Notably, misspelled common words did not show a visual letter similarity effect for brief 200- and 150-ms durations (e.g., votume was not as often recognized as a word than vosume; Experiments 3-4). These findings provide further evidence that the consistency in the format of presentations may shape the representation of words in the mental lexicon, which may be more salient in scenarios where processing resources are limited (e.g., brief exposure presentations).

Convolutional Neural Networks Trained to Identify Words Provide a Surprisingly Good Account of Visual Form Priming Effects

A wide variety of orthographic coding schemes and models of visual word identification have been developed to account for masked priming data that provide a measure of orthographic similarity between letter strings. These models tend to include hand-coded orthographic representations with single unit coding for specific forms of knowledge (e.g., units coding for a letter in a given position). Here we assess how well a range of these coding schemes and models account for the pattern of form priming effects taken from the Form Priming Project and compare these findings to results observed with 11 standard deep neural network models (DNNs) developed in computer science. We find that deep convolutional networks (CNNs) perform as well or better than the coding schemes and word recognition models, whereas transformer networks did less well. The success of CNNs is remarkable as their architectures were not developed to support word recognition (they were designed to perform well on object recognition), they classify pixel images of words (rather than artificial encodings of letter strings), and their training was highly simplified (not respecting many key aspects of human experience). In addition to these form priming effects, we find that the DNNs can account for visual similarity effects on priming that are beyond all current psychological models of priming. The findings add to the recent work of Hannagan et al. (2021) and suggest that CNNs should be given more attention in psychology as models of human visual word recognition.

Are there developmental patterns in emergent bilingual children’s English letter-name knowledge?

ABSTRACT The purpose of this study was to explore five developmental patterns of English letter-name knowledge for emergent bilingual children. We considered five patterns demonstrated by English monolingual children: visual similarity effect, uppercase familiarity effect, first name/first initial effects, consonant-order effect, and frequency effect. We assessed the English uppercase and lowercase letter-name knowledge of 56 emergent bilingual children enrolled in US classrooms. Results from logistic multilevel regression modeling showed that emergent bilingual children exhibited the uppercase familiarity effect, but other patterns differed. Children whose additional languages used a Latin-based alphabetic orthography were less likely to know the names of lowercase letters compared to children whose additional languages used a non-alphabetic orthography. For children whose additional languages involved a Latin-based alphabetic orthography, children were more likely to know the names of uppercase letters that were more visually similar to letters from children’s additional languages. We did not find any evidence that emergent bilingual children exhibited the first name/first initial, consonant-order, or frequency effects. Our findings suggest that we need to consider these differences and associated implications for alphabet instruction when working with emergent bilingual children.

An overseas experience without traveling abroad. The effect of visual similarity on travel intention

ABSTRACT This study attempts to explore the impact of the visual similarity between domestic lookalike attractions (DLA) and foreign famous attractions (FFA) and the spillover effect of DLA that is, how visual similarity enhances tourists’ travel intention. This study also uses novelty categorization theory and construal level theory to explore the mediating roles of curiosity and psychological distance. The results of the two quantitative studies show that regardless of how visual similarity is communicated between DLA and FFA – by text or by picture – they both enhance tourists’ travel intention toward the DLA through the mediating effects of curiosity and psychological distance.

Content Disarm and Reconstruction of PDF Files

Content Disarm and Reconstruction (CDR) is a zero-trust file methodology that proactively extracts threat attack vectors from documents and media files. While extensive literature on CDR emphasizes its importance, a detailed discussion of how the CDR process works, its effectiveness, and its drawbacks is not presented. Therefore, this paper presents PdfCDR, the first PDF CDR system in which the validation, the prevention rate, and the received visual similarity effect of disarming and reconstruction are presented and measured. Furthermore, PdfCDR suggests for the first time a novel method dealing with new emerging exploits by automatically converting detection rules to disarm and reconstruction rules. As a result, PdfCDR can prevent evasive attacks without any software upgrades and utilize the cyber security community knowledge to prevent cyber attacks as soon as they are advertised. The effectiveness of the novel PdfCDR against well-known PDF datasets shows that it disarmed not only the malicious components, but the reconstructed file is also usable and functional. However, since CDR relies on understanding the file format, any CDR solution should handle each supported file type separately due to the vast difference in each file format. Hence, this paper focuses on the Portable Document Format (PDF) file type that attackers commonly exploit. The results indicate that PdfCDR successfully CDR 90% of the malicious files while the remaining 10% were encrypted or had abnormal structures compared to the standard and were quarantined.

On verbal memory span in Chinese speakers: Evidence for employment of an articulation-resistant phonological component

A striking feature of speakers of Chinese is the fact that their immediate verbal memory span tends to be substantially greater than is found for other languages. This is not limited to digits, nor is it is it adequately accounted for in terms of spoken duration. We explore two sources of this potential linguistic advantage, one is in terms of supplementary visual coding. We use the visual similarity effect to assess this hypothesis finding little support for its importance. The second approach assesses the role of subvocal articulation, using articulatory suppression which has been shown to remove the impact of phonological similarity on the recall of visually presented verbal sequences. We find that the phonological similarity effect remains in both Mandarin and Cantonese speakers, suggesting that Chinese language speakers may be able to maintain a phonological representation of the material despite concurrent articulation of an irrelevant utterance. We discuss a possible mechanism and its theoretical implications. Finally, we speculate that this enhanced capacity may reflect an adaptation to the demands of learning to map the Chinese writing system onto a complex tonal language.

Are brand names special words? Letter visual-similarity affects the identification of brand names, but not common words.

Brand names are often considered a special type of words of special relevance to examine the role of visual codes during reading: unlike common words, brand names are typically presented with the same letter‐case configuration (e.g., IKEA, adidas). Recently, Pathak et al. (European Journal of Marketing, 2019, 53, 2109) found an effect of visual similarity for misspelled brand names when the participants had to decide whether the brand name was spelled correctly or not (e.g., tacebook [baseword: facebook] was responded more slowly and less accurately than xacebook). This finding is at odds with both orthographically based visual‐word recognition models and prior experiments using misspelled common words (e.g., viotin [baseword: violin] is identified as fast as viocin). To solve this puzzle, we designed two experiments in which the participants had to decide whether the presented item was written correctly. In Experiment 1, following a procedure similar to Pathak et al. (European Journal of Marketing, 2019, 53, 2109), we examined the effect of visual similarity on misspelled brand names with/without graphical information (e.g., anazon vs. atazon [baseword: amazon]). Experiment 2 was parallel to Experiment 1, but we focused on misspelled common words (e.g., anarillo vs. atarillo; baseword: amarillo [yellow in Spanish]). Results showed a sizeable effect of visual similarity on misspelled brand names – regardless of their graphical information, but not on misspelled common words. These findings suggest that visual codes play a greater role when identifying brand names than common words. We examined how models of visual‐word recognition can account for this dissociation.

Phonological store and speechreading performance of Chinese students with hearing impairment

ABSTRACT This study presents three experiments to examine the role of the phonological store component of working memory in the speechreading performance of students with hearing impairment (HI) in China. In Experiment 1, 86 high school students with HI completed an immediate serial recall task with four lists of monosyllabic words that differed in phonological and visual similarities. In Experiment 2 and Experiment 3, 40 participants divided into high or low phonological store capacity (PS) and 40 participants divided into high or low visual phonological story capacity (VPS) completed a speechreading test at the word, phrase and sentence levels. Results revealed that (1) immediate serial recall showed effects of phonological and visual similarity and their interaction; (2) there was no significant effect of phonological store capacities on speechreading; and (3) there was a significant effect of visual phonological store capacities on accuracy but not speed of speechreading. These findings point to a general phonological store system for visual orthographic coding and phonological coding that students with HI engage in speechreading in Chinese. It provides evidence for the contention that the visual-based coding has a more direct impact on speechreading performance of Chinese students with HI than the speech-based coding.

Does a mark make a difference? Visual similarity effects with accented vowels.

Visual similarity effects are pervasive in masked priming (e.g., T4BLE→TABLE; obiect→OBJECT; docurnent→DOCUMENT) and can be easily explained in terms of uncertainty regarding letter identity. However, recent research failed to show visual similarity effects for primes containing accented vowels (e.g., féliz-FELIZ behaves as fáliz-FELIZ [happy in Spanish]). This null effect has been taken to suggest that accented and non-accented vowels (e.g., é and e) activate completely distinct representations. However, priming effects are reinstated for non-accented vowels (e.g., facil-FÁCIL < fecil-FÁCIL [easy in Spanish]). Here we tested the hypothesis that the lack of priming effects for primes containing accented vowels is a simple consequence of the saliency of the accent marks. To investigate this issue, we conducted a masked priming lexical decision experiment in which we minimized the saliency of the diacritical marks by using primes containing the letter i (i.e., a letter that contains itself a glyph over the letter). We manipulated prime-target visual similarity and the presence/absence of an accented vowel in the prime (e.g., obieto-OBJETO vs. obaeto-OBJETO; obíeto-OBJETO vs. obáeto-OBJETO [object in Spanish]). Results showed a sizeable visual similarity effect regardless of whether the prime was accented or not. Therefore, these findings suggest that, at least in scripts like Spanish, there is nothing special about the processing of accented vs. unaccented vowels once the saliency of the diacritical marks is reduced.

Do we use visual codes when information is not presented visually?

For many years, the working/short-term memory literature has been dominated by the study of phonological codes. Consequently, insufficient attention has been devoted to visual codes. In the present study, we attempt to remedy the situation by exploring a critical aspect of modern models of working memory, namely the principle that responses do not depend primarily on what kinds of materials are presented, but on what kinds of codes are generated from those materials. More specifically, we used the visual similarity effect as a tool to ask whether there is a generation of visual codes when information is not presented visually. In two immediate serial recall experiments, we manipulated the visual similarity (similar words, dissimilar words), the presentation modality (visual presentation, auditory presentation), and concurrent articulation (none, concurrent articulation). We observed a visual similarity effect independent of presentation modality. Comparable results were observed with two different sets of stimuli and with or without concurrent articulation. Thus, for the first time, we demonstrate that, from acoustically presented word lists, visual codes in working/short-term memory are generated, producing a visual similarity effect. It is now clear that the encoding of visual or acoustic presentation to include the opposite type of representation is bidirectional.

Jalapeno or jalapeño: Do diacritics in consonant letters modulate visual similarity effects during word recognition?

AbstractPrior research has shown that word identification times to DENTIST are faster when briefly preceded by a visually similar prime (dentjst; i↔j) than when preceded by a visually dissimilar prime (dentgst). However, these effects of visual similarity do not occur in the Arabic alphabet when the critical letter differs in the diacritical signs: for the target the visually similar one-letter replaced prime (compare and is no more effective than the visually dissimilar one-letter replaced prime Here we examined whether this dissociative pattern is due to the special role of diacritics during word processing. We conducted a masked priming lexical decision experiment in Spanish using target words containing one of two consonants that only differed in the presence/absence of a diacritical sign: n and ñ. The prime-target conditions were identity, visually similar, and visually dissimilar. Results showed an advantage of the visually similar over the visually dissimilar condition for muñeca-type words (muneca-MUÑECA &lt; museca-MUÑECA), but not for moneda-type words (moñeda-MONEDA = moseda-MONEDA). Thus, diacritical signs are salient elements that play a special role during the first moments of processing, thus constraining the interplay between the “feature” and “letter” levels in models of visual word recognition.

Visual similarity effects in immediate serial recall and (sometimes) in immediate serial recognition.

Words that sound dissimilar are recalled better than otherwise comparable words that sound similar on both immediate serial recall and immediate serial recognition tests, the so-called acoustic similarity effect. Although studies using immediate serial recall have shown an analogous visual similarity effect, in which words that look dissimilar are recalled better than words that look similar, this effect has not been examined in immediate serial recognition. We derived a prediction from the Feature Model that a visual similarity effect will be observed in immediate serial recognition only when the items are acoustically dissimilar; the model predicts no effect when the items are acoustically similar. Experiments 1 and 2 used visually dissimilar and visually similar stimuli that were all acoustically similar and replicated the visual similarity effect in serial recall but revealed no effect in serial recognition. Experiments 3 and 4 used a second set of stimuli that were acoustically dissimilar and found a visual similarity effect in both serial recall and serial recognition. The experiments confirm the Feature Model's predictions and add to earlier findings that the two tests, serial recall and serial recognition, may show quite different results because the two tests are not as similar as previously thought.

Tracking the time course of letter visual-similarity effects during word recognition: A masked priming ERP investigation.

Visual similarity effects during the early stages of word processing have been consistently found for letter-like digits and symbols. However, despite its relevance for models of word recognition, evidence for letter visual-similarity effects is scarce and restricted to behavioral experiments. In two masked priming experiments, we measured event-related potential (ERP) responses to words preceded by an identical (dentist-DENTIST), avisually similar (dentjst-DENTIST), or avisually dissimilar prime (dentgst-DENTIST) to track the time course of the effects of letter visual-similarity during word processing. In the 230- to 350-ms time window, the ERPs in the visual dissimilar condition showed larger negative-going amplitudes than in the visual similar condition, which in turn behaved like the identity condition. In a later time window (400-500 ms), the visually similar condition elicited larger negative-going amplitudes than the identity condition. This pattern of findings can be accommodated within those models of word recognition that assume uncertainty concerning letter identities early in word processing that is resolved over time.

Visual letter similarity effects during sentence reading: Evidence from the boundary technique

The study of how the cognitive system encodes letter identities from the visual input has received much attention in models of visual word recognition but it has typically been overlooked in models of eye movement control in reading. Here we examined how visual letter similarity affects early word processing during reading using Rayner's (1975) boundary change technique in which the parafoveal preview of the target word was either identical (e.g., frito-frito [fried]) or a one-letter-different nonword (e.g., frjto-frito vs. frgto-frito). Critically, the substituted letter in the nonword was visually similar (based on letter confusability norms) or visually dissimilar. Results showed shorter viewing times on the target word when the parafoveal preview was visually similar than when it was visually dissimilar. Thus, visual letter similarity modulates the integration of parafoveal and foveal information during sentence reading. Future implementations of models of eye movement control in reading should incorporate a more developed orthographic-lexical module to capture these effects.

Can I order a burger at rnacdonalds.com? Visual similarity effects of multi-letter combinations at the early stages of word recognition.

Previous research has shown that early in the word recognition process, there is some degree of uncertainty concerning letter identity and letter position. Here, we examined whether this uncertainty also extends to the mapping of letter features onto letters, as predicted by the Bayesian Reader (Norris & Kinoshita, 2012). Indeed, anecdotal evidence suggests that nonwords containing multi-letter homoglyphs (e.g., rn→m), such as docurnent, can be confusable with their base word. We conducted 2 masked priming lexical decision experiments in which the words/nonwords contained a middle letter that was visually similar to a multi-letter homoglyph (e.g., docurnent [rn-m], presiclent [cl-d]). Three types of primes were employed: identity, multi-letter homoglyph, and orthographic control. We used 2 commonly used fonts: Tahoma in Experiment 1 and Calibri in Experiment 2. Results in both experiments showed faster word identification times in the homoglyph condition than in the control condition (e.g., docurnento-DOCUMENTO faster than docusnento-DOCUMENTO). Furthermore, the homoglyph condition produced nearly the same latencies as the identity condition. These findings have important implications not only at a theoretical level (models of printed word recognition) but also at an applied level (Internet administrators/users). (PsycINFO Database Record