Abstract According to the UN report of 2022, the world community has faced the largest number of conflicts since the founding of the United Nations (1945). Despite the increasing polarization of the world, the development of ESG approaches in the world continues, as they address the fundamental challenges of human development. At the same time, the programs of the countries provide for both strict measures of restrictions and regulation, as well as “soft” policies in the form of support and incentives. In accordance with the regulatory documents adopted in Russia, soft measures are being taken in the country to encourage the adoption of measures for the sustainable development of Russian companies. To develop approaches for the sustainable development of hop farming in Russia, the work examines the experience of world leading companies in hop production, namely: Hop Products Australia (HPA), German Hopsteiner and HVG group. At the next stage, considering the Russian natural and climatic conditions and the peculiarities of agricultural business, three directions have been developed for the implementation of the postulates of the ESG agenda in Russian hop farming - increasing the sustainability of the use of natural resources, solving organizational issues and reducing environmental impact. Specific steps for their implementation have been formed within each direction.
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