Types Of Nostalgia Research Articles

‘Tito’s ship has sunk, but it never sank’: using nostalgia in fabricating place authenticity

ABSTRACT Despite various strategies for developing or managing place authenticity, little attention has been paid to the role of nostalgia. This paper examines how a specific type of nostalgia, i.e. Yugonostalgia, is used to fabricate place authenticity to encourage a rather specific type of tourist activity – diving. The study explores a tourism manager’s perspective on developing a tourist attraction in Croatia and Yugonostalgia’s role in creating the shipwreck Vis. The findings suggest that the authenticity is fabricated in two ways; first, a naval ship Vis was sunk on purpose, even though it has never sank; and secondly, it was overemphasised with the legacy of Josip Broz Tito, the late Yugoslav president, to encourage visits from divers. The paper concludes with theoretical implications and highlights avenues for future research on the relationship between place authenticity and nostalgia.

Schoenberg as Strauss

This article examines and contextualizes Arnold Schoenberg’s arrangements of waltzes by Johann Strauss, arguing that they demonstrate how Schoenberg’s music, while radically modern, was at the same time profoundly shaped by nostalgia. This particular type of nostalgia—not simply a longing for a lost past, but rather an act of remembering that is imperfect, a dialectical process that looks backwards even as it participates in constructions of the self that are oriented towards the future—underwrites Schoenberg’s engagement with the past and anxiety about the future. His waltz arrangements, celebrating the pinnacle of Viennese imperial culture, are contemporary with his foray in dodecaphony, and as such curiously anachronistic. But, as I argue here, considering Schoenberg as a nostalgic—via the work of cultural theorists like Svetlana Boym—opens the door to some possible different narratives for music history. Schoenberg’s legacy of “crisis and progress” can thus be challenged, and something like Boym’s “third way” of modernism, with its “lateral possibilities,” can emerge.

How nostalgia in advertising increases brand love: a cross-country study

PurposeThis paper aims to investigate the extent to which nostalgic advertising can foster brand love. It examines the effects of two common forms of nostalgia in advertising – that is, personal and historical nostalgia – on consumers’ love towards a brand in both a developed (the UK) and a developing country (India).Design/methodology/approachA pre-test and post-test quasi-experimental study was conducted with two representative samples of consumers (i.e. 277 British and 255 Indian). Respondents were randomly exposed to one ad evoking either personal or historical nostalgia, or a non-nostalgic ad.FindingsThe results indicate that the use of nostalgia in advertising increases brand love in both countries. However, the effectiveness of each type of nostalgia varies depending on the country considered. In the UK, personal nostalgia increases brand love more than historical nostalgia, whereas, in India, historical nostalgia was found to be more significantly related to brand love than personal nostalgia.Practical implicationsThe primary implication for marketers is to consider nostalgic advertising as a critical lever to building longer-term value for a brand (i.e. brand love) whilst being mindful of the country-specific differences regarding how such a lever should be executed to achieve effectiveness be effective.Originality/valueThe paper contributes to the advancement of the brand love literature by clarifying whether, and under what circumstances, the use of specific types of nostalgia in advertising increases consumers’ love towards a brand.

Nostalgia and Health: A Longitudinal Network Analysis of Different Nostalgic Experiences.

The study examines the long-term dynamics of the relationship between nostalgia and health using a population-based longitudinal sample in the Netherlands (N = 958). We identified five types of nostalgia-Home, Peers and shared experiences, Emotional security, Innocence, and Leisure and media-and explored their relationships with health using network analyses. We found bidirectional relationships between nostalgia and health over a 1-year interval. Self-rated health and mental health negatively predicted nostalgia centered on Peers and shared experiences, Emotional security, and Innocence. Nostalgia, especially Emotional security and Innocence, negatively predicted self-rated health and mental health. The effects were further moderated by age. Cross-lagged relationships from nostalgia to health were found in younger but not older adults, while relationships from health to nostalgia were found primarily among older adults. In sum, we demonstrate the importance of considering age and type of nostalgia when exploring long-term relationships between nostalgia and health.

‘We are not the Last of Yesterday but the First of Tomorrow’: Futural Nostalgia and the Emotionology of Postwar British Fascists

Drawing on both the history of emotions and study of radicalised temporalities in fascist cultures, this article defines and explores variants of ‘futural nostalgia’ in British fascist discourses from the 1940s to the present day. It defines ‘futural nostalgia’ as a specific type of nostalgia that is both backward looking and forward focused: it looks to the past to evoke a sense of rooted identity, community and ontological security that underpins myriad critiques of the present day as in crisis; it looks forwards in time to provide a vision of an alternate future based on its idealizations of the past. After conceptualizing this term, it explores forms of postwar British fascism that evoke this trope. Starting with Oswald Mosley and the Union Movement, the article examines variants of futural nostalgia in the emotionology of postwar British fascism, including in the National Front, Blood & Honour, the British Movement, the British National Party and National Action. It concludes by suggesting futural nostalgia is an extreme variant of far-right nostalgia, and further exploration of the phenomenon could help establish family relationships between the fascist and populist far right.

Multidimensionality of nostalgic festival experiences: The Art Deco Festival case

Heritage festivals are interactive spaces imbued with stimuli to evoke feelings of nostalgia. This qualitative study draws on the narratives of attendees to the Art Deco Festival in Napier, New Zealand, to examine the nostalgia experience. Through in-depth interviews and thematic analysis of festival visitors, event organisers, and local businesses, the findings reveal four distinct types of nostalgia within the festival context: historical, personal, collective, and virtual. These different types of festival nostalgia and their characteristics can be grouped into four-by-two classification: place-based and time-based nostalgia, object-based and experience-based nostalgia, individual-based and collective-based nostalgia, and direct-based and indirect-based nostalgia. This classification contributes to a more nuanced understanding of the conceptualisation and operationalisation of nostalgia which have important implications for researchers and festival management of nostalgic destinations.

Types of nostalgia and its causes

This study aims to investigate the various types of challenges and limitations at semantic levels that translators face in the business and economic translation products of tenders and bids from English into Arabic. To achieve the objectives of the study, a sample of four tenders of business documents was collected from a variety of national and international non-governmental organizations such as the bilingual specialized texts that were published between 2019 and 2020 in Iraq, specifically in Erbil, Kurdistan Region. The study relies on Holmes’ map (1988) of descriptive translation studies, developed by Toury (1995). To answer the research questions: how does a translator deal with specialised terminologies and expressions in translating business tenders and bids and what effect and role do semantic changes play in business and economic translation products? The study employs the analytical-descriptive translation methodology in analysing business texts. The analysis of business and economic texts has revealed that inaccurate synonyms at the semantic level, such as using different synonyms and translating semantic collocations, appear more frequently than other issues in translating business texts in the target language. The findings of the study have indicated that business and economic terms may have more than one accurate and faithful translation. Nevertheless, one translation can be appropriate and accurate. The study has concluded that cultural phenomena rarely appear in business and economic tenders and bids in comparison with other areas of economic and business texts, e.g., metaphors and idioms in general business texts.

The “NMDNI” Project

The article is devoted to the study of the social reception of the Soviet past in the contemporary Russian media practice. The authors proceeded from the hypothesis that the specifics of the reproduction and perception of media images representing the Soviet period of history can be revealed through the social phenomenon of nostalgia. The authors distinguish two types of nostalgia: reflexive and restorative. The research interest is focused on the reflexive type of nostalgia as a process of formation of mythologized and idealized images of the past. In addition, the study uses the concept of post-memory proposed by M. Hirsch. Leonid Parfyonov’s Internet project “NMDNI” was used as an example of such a mediator, which also represents a reflexive type of nostalgia. The purpose of the study was the viewers’ reaction to the content of the project. Thus, the aim of the article is to study the impact of the media strategies of constructing the image of the USSR on the YouTube audience. Active viewers’ reaction in the YouTube-project “NMDNI” allows us to consider Leonid Parfyonov as a significant subject of the construction of the post-memory of the Soviet Union. As a result of the analysis of the most popular comments, it was concluded that there is a public demand for reflective nostalgia as a way of perceiving the Soviet past.

The resentful undergrowth of nostalgia: Ontological insecurity, relative deprivation and powerlessness

This article untangles competing conceptualisations of nostalgia and identifies a specific form of collective-restorative nostalgia as politically significant. We argue that the link between resentment and this type of nostalgia emerges from their joint critique of the socio-political realities of the present. Nostalgia provides spatial and temporal orientations for a group's experiences of resentment through highly selective recollections of the heartland and an idealised golden age. We hypothesize that nostalgia leverages the heartland and the golden age to formulate claims for recognition and restored status on behalf of those who feel left behind by late modernity. Next, the article uses structural equation modelling and the 2019 Belgian National Election Study to reveal how resentment (consisting of ontological insecurity, group relative deprivation, and powerlessness) mediates between structural characteristics and nostalgia. Our findings suggest that each component of resentment individually contributes to explaining the nostalgia of less educated and economically deprived individuals.

The Nature of Irrevocability: Anthropocene Nostalgia in Hayley Eichenbaum’s Photography Series The Mother Road

The recent acknowledgement of the Anthropocene, resulting from the increasingly visible human-induced effects on the biosphere, has ultimately obliterated the nature/culture division (Latour; Chakrabarty), prompting sociocultural changes (Autin). Hayley Eichenbaum’s photography series The Mother Road (2015–19) serves as a prominent example of a contemporary American cultural text which reinterprets existing aesthetic strategies and shows symptoms of what I propose to identify as Anthropocene nostalgia. This new sentiment is characterized by the awareness that a return to the past is impossible and would be pernicious, given the detrimental effects of reckless capitalism fuelled by twentieth-century American consumer culture. This article aims to analyze this distinctive type of nostalgia and its juxtaposition with the Anthropocene in Eichenbaum’s series. An analysis of The Mother Road identifies why and how this new sentiment corresponds with the aesthetics of previous decades, as well as notions of temporality and time. Building on previously conceptualized traditions as codes of reference, Eichenbaum reinterprets the representation of Route 66 by playing with its iconography, creating images which evoke desolate, quasi-post-apocalyptic landscapes. With the use of synthetic colours, digital manipulation, kitsch imagery, and mindful deconstruction of past aesthetic strategies, the analyzed series demythologizes the past and displays the loss of both nature itself and of pre-Anthropocene perception.

When Queerness Is Tinged with Nostalgia: Whitewashing Homonormativity in Low Countries Nationalism and Re-Imagining the Queer-of-Colour Past in North American Television and Fiction

ABSTRACT In White Innocence (2016), Gloria Wekker’s concept of ‘imperialist nostalgia’ (108) reflects the ways in which, in the Global North, dominant discourses and representations of nonnormative genders and sexualities are monolithically understood through white homonormativity. Such whitewashings create a binary dichotomy that associates queerness with whiteness, while Arab, black and brown people are represented as essentially homophobic and transphobic. The imagery of imperialist nostalgia, with its antipodean categorizations, consolidates the supposed white/queer/innocent triad, reinforces racism and xenophobia, but also denies the existence of past and present non-white queer realities. This article examines an alternative and multidimensional understanding of queerness, one that explicitly challenges ‘white gay innocence’ and draws on ‘critical nostalgia’ – described by Wekker as a type of nostalgia ‘with nonnormative sexualities as a basis upon which a politics of solidarity can take off, and for which hard work will be required’. More specifically, this analysis focuses on the first and second seasons of the television series Pose (2018, 2019), as well as on the novel Brother (2018) by David Chariandy. It will show how these two fictional works reinscribe black and brown queer subjectivities onto historicity and reshape a past that longs for a more critical future.

Staged authenticity and nostalgia of mining tourists in the Jiayang mining Geo-park of China

ABSTRACT In recent years many mining historical heritage sites with geological, mining, and esthetic curiosities alike have been transformed into tourist attractions. This study investigates the staged authenticity and types of nostalgia either as experiences or as motivators to influence revisit intention in the context of the Jiayang Mining Geopark in China, an exemplified transnational industrial heritage from European countries. Survey data collected from 280 Chinese mining tourists revealed that the transnational feature of the mining town, such as the Soviet and British architectures, either staged or portrayed, can be highly pursued by mining tourists. Types of nostalgic responses were identified, especially the historical one, regardless of their social and historical connection to the site. The staged authentic experiences and personal nostalgia possessed qualities of travel motivation but were somewhat limited in their motive potentials for revisit intention. The results acknowledge that the staged mining historical heritage in China plays multiple and self-reflexive roles to enrich authentic and nostalgic values throughout the trip, which can help evaluate marketing strategies from the tourist gaze.

Nativism and Nostalgia American Style

This article focuses on the content and role of nostalgia in contemporary nativism in the United States. One type of nostalgia is for so-called “better” European immigrants of the early 20th century. Another type is for a 1950s America, before the onset of large-scale post-1965 immigration as well as civil rights legislation, women’s liberation, gay empowerment, and other dramatic changes. A focus on nostalgia for a mid-twentieth century “golden age” can enrich the analysis of current-day nativism’s links to demographic change ushered in by mass immigration, its appeal to a particular segment of the American population, and its connections to political party mobilizations.

Nostalgia for a Purpose? A Comparison of Three Theoretical Frameworks in a Lifespan Sample

Abstract Nostalgia is a common experience for most people, but the functions or motivations for nostalgia are unclear. Several theoretical arguments for the purpose of nostalgia have been offered: nostalgia may reduce anxiety or fear of mortality (i.e., Terror Management Theory), resolve developmental conflicts (i.e., ego-integrity vs. despair), or provide a touchstone to the past (i.e., self-continuity). The goal of this study was to compare these theoretical frameworks among young (YA), middle-aged (MA), and older adults’(OA) descriptions of nostalgia and explore whether content of nostalgia differs by age. We hypothesized that YA would report greater amounts of nostalgia related to self-continuity, MA would report more integrity-related nostalgia, and OA would report more Terror Management. Nostalgia recordings (N=593) were collected during a two-week daily diary study in 108 participants (ages 18-78 years; 60.2% women). Recordings were transcribed and then coded by two trained coders (Magreement=87.4%; κ=.66, p<.001) using a rubric containing three typologies of nostalgia: Terror Management, Integrity v. Despair, Self-Continuity. Only n=255 transcripts could be coded within these typologies. Supporting our hypotheses, YA reported more self-continuity (51.5%) than Integrity (39.4%) or Terror Management (9.1%), and MA reported more Integrity (42.0%), than self-continuity (39.5%) or Terror Management (18.5%). Our third hypothesis was not supported: OA reported self-continuity most frequently (47.5%), followed by Integrity (31.9%) and Terror Management (20.6%). Nostalgia may provide a vehicle for self-reflection as people compare the past to the present, and future research should examine whether emphasis on different types of nostalgia has implications for psychological outcomes like wellbeing.

An Interpretation of the Nostalgic signs in Shirko's poetry

Although nostalgia is primarily a medical term and is associated with psychology, it has been presented in the literary area for centuries. Sherko is one of the great poets of contemporary style in Kurdistan. This brought nostalgia and a special sense of hopelessness to his poetry. Where he described the misery and sadness of being away using different poetic imagery. The signs of nostalgia in the work of Sherko Bekas consist of personal and public nostalgia. This study attempted to evaluate the results of public and private nostalgia in Shirko's works in a descriptive and analytical manner. In order to show the distinctive characteristics of the theme of the sadness of the past and the sadness of estrangement on the one hand, and then evaluate the psycho-social foundations in the poet’s works on the other hand, and through this, determine the cause of the sadness of the past and the sadness of alienation, which tends more to the popular destination than to the personal feeling.       The results of this search show the Shirko’s area which holds both types of nostalgia. Personal nostalgia through which Sherko attracted attention to his personal life, as well as social nostalgia in which he has a special social imprint which means a lot to him. But the social nostalgia in Sherko's work is more prominent than personal nostalgia.

Memory and nostalgia: pre-reform Russia in the minds of the Russian nobility of the second half of the 19th century

This article is devoted to the study of the perception of the pre-reform era by the upper class in the second half of the 19th century, after several years thereof, then decades after the abolition of serfdom. Initial assessments of the peasant reform carried out among the nobility were quite contradictory. They ranged from total rejection and denial to approval of government policies. But all in all, the abolition of serfdom was a turning point in history. The post-reform period of "impoverishment" of the Russian nobility is associated with a rethinking of the place and role of the upper class in society and the state. Not all landowners managed to adapt to the conditions of the post-reform village, they left for the capital, abroad. The diminution of privileges and the loss of the exclusive status of the upper class fueled the mood of nostalgia. The article uses the concept of nostalgia, developed by Svetlana Boym, which provides for the identification of two types of nostalgia: restorative and reflective. Restorative nostalgia manifested itself not only in the collective consciousness of the upper class but became one of the motivations of the conservative policy of Alexander III. Reflective nostalgia was expressed in the growing interest in the study of the culture of noble manors, determined the identity of the upper estate. Overall, it can be argued that nostalgia has become not only an important feature of the collective consciousness of the nobility, but influenced state policy, shaped the image of the future based on the lost past.

Nostalgia in the Novel (ALWAN and AFSANE) by Mamosta Jaafar

Nostalgia for the past is a phenomenon that is present in most members of society, but its impact varies from one person to another, and nostalgia appears in humans in cases of distance and alienation from the homeland, in other words when a person is uprooted from his roots and spends his life in the diaspora, and here nostalgia for the past dominates his thinking and reflections . And nostalgia leaves a deep impact on the author. That is why the book resorts to the world of writing to get rid of the pain of alienation. And back again to the world of childhood. With this hope, they can interrupt for a moment from the present time and return to the time of youth. Here, they can make a magical trip to the past in order to give their souls and themselves a moment of calm and stability. In this research, we have tried to embody the types of nostalgia in the novel (ALWAN and AFSANE).

Soviet Nostalgia of the Post-Soviet Digital Generation

The processes of formation and transformation of collective memory are complex and multifaceted. Research on this phenomenon is carried out in various fields of scientific knowledge and on different planes — from epistemological procedures to specific phenomena, such as nostalgia. This article is devoted to identifying the place and role of nostalgic processes in the collective memory of the digital generation of Russian students. This type of nostalgia can be denoted as “somebody else’s nostalgia”, nostalgia for the times unlived-in, etc. And it requires special study, because of some paradoxicality. From the methodological point of view, the study is based on a combination of analytical and qualitative sociological methods (in-depth interviews). The results of the study showed that nostalgia for the Soviet past is a real phenomenon of today’s collective memory of Russian society, affecting all its social strata and age groups. The reason for this massive spread of the phenomenon is rooted in the general unstable social conditions of human existence in the post­Soviet world, in the loss of confidence in the general idea of progressive course of history, and in progressiste liberation rhetoric in the absence of real socio-­political projects. In the digital generation of Russian students «nostalgia for things Soviet» takes the form of “nostalgia without memory”, in that it is a way of psychological protection from the present by reconstructing the memory of the great past. The space of this memory represents another deformation of the nostalgic phenomenon since it is not formed on the basis of personal emotional experience, which includes longing for childhood and the life lived, but is nourished by the memory of previous generations and by the media.

Nostalgia-Driven Design and Digitalization of Brand Spokes-Characters for Generation Z

Generation Z, as the first generation growing up in the environment of globalization, has emerged as a new important consumer group worldwide. Compared with other generations, members of Generation Z possess some notable characteristics such as lower brand loyalty and less interest in mainstream products. Meanwhile, they also display a strong tendency to nostalgia, which has been a widelyused theme in marketing and proved to enhance consumers' brand attitudes and purchasing intentions. Based on the unique preferences and needs of Generation Z, this study explored the innovative strategy of nostalgia-driven design of brand spokes-characters and related digitalization, which are popular design elements in brand promotion and advertising. Through a multi-method qualitative approach (including user interviews, creative exercises, and content analysis), it provided important consumer insights into the attitudes of Generation Z on brand spokes-characters that can trigger nostalgia, as well as their preferences for design strategies focusing on two types of nostalgia, i.e., personal nostalgia and historical nostalgia. Given the special preference of Generation Z for story-based brand spokes-characters, this study also emphasized the value of advanced digital media technology for creating truly nostalgic story scenes that could continue to impress consumers. Such findings have formed an important basis for ongoing quantitative studies that further examine the effectiveness of nostalgia-driven design for Generation Z.

Popular Music in the Nostalgia Video Game: The Way It Never Sounded, by Andra Ivănescu

<i>Popular Music in the Nostalgia Video Game: The Way It Never Sounded</i>, by Andra Ivănescu