Tourism Education Research Articles

Pengembangan Produk Merchandise dengan Teknologi Audio Visual sebagai Produk Unggulan Muatan Pendidikan Kampung Industri Tempe Sanan

Developing local creative industries through product innovation is an important strategy to increase the economic and educational value of communities. This research aims to develop merchandise based on audio visual technology as a means of education about the production process and uniqueness of tempeh in the Sanan Tempe Industrial Village. The research method involves collecting data through observation, interviews with industry players, and questionnaires to visitors. The product developed is in the form of an action figure as a mascot in the form of merchandise. The research results show that this merchandise is effective in increasing visitors' understanding of the tempe making process and increasing interest in educational tourism. Visitors become more interested and understand the ins and outs of tempeh production after interacting with this informative merchandise. Apart from that, this merchandise also helps promote Kampung Sanan as an attractive educational tourist destination. The conclusion of this research is that the integration of audio visual technology in merchandise can be used as an effective educational tool while increasing the attractiveness of local products. This innovative product not only functions as an educational tool but also as a promotional tool that can increase the economic value of local communities. This kind of innovation proves that a creative approach to product development can provide significant benefits to local communities.

A roadmap for a Metaverse-based digital governance: A case of the Gambia.

This paper explores the integration of Metaverse technologies into the digital governance framework of The Gambia, in order to identify the sectors where these innovations can be implemented most effectively. Driven by the pursuit of cutting-edge solutions to improve governance, improve public service delivery, and promote citizen engagement, the study uses qualitative analysis methodologies, including interviews with Information Technology (IT) professionals and an examination of government reports. Through the application of NVivo software for data analysis, essential themes and areas suitable for Metaverse applications were uncovered. These include the potential of the Metaverse to fundamentally transform sectors such as education, public service, infrastructure development, urban planning, and cultural heritage tourism. Despite recognizing the capacity of the Metaverse for transformative impact, this research identifies significant obstacles, including technical infrastructure readiness, ethical issues, and the need for policy reform. The findings highlight the need to address these challenges through substantial improvements in digital infrastructure, literacy, ethical guidelines, and policy frameworks. The study calls for a multistakeholder collaboration model, which incorporates government, the private sector, academia, and international bodies, to ensure the successful integration of the Metaverse into the digital governance of The Gambia. Offering comprehensive insights and strategic recommendations, this research underscores the collective effort required of all stakeholders to harness the full potential of the Metaverse, thus facilitating an inclusive and efficient digital governance ecosystem in the Gambia.

Texas Heritage at a Crossroads: The Case Study of San Antonio Missions

The dilemma faced by the San Antonio Missions regarding ongoing vandalism persists: whether to restrict access to protect the site or to allow public access for educational purposes, tourism, and cultural enrichment. This balancing act is complex, as visitor interaction can compromise site integrity. Applying Social Learning Theory (SLT) and Norm Activation Theory (NAT) to this dilemma reveals insights into how individuals learn and adopt behavior through observation, imitation, and modeling. In addition, the Theory of Planned Behavior (TPB) can also influence responsible behavior. Furthermore, how to safeguard heritage sites while ensuring public access and appreciations were discussed.

The Effect of Hospitality and Tourism Programs’ Student Need for Achievement on Academic Resilience: The Moderating Roles of Mindfulness and Cyberloafing

ABSTRACT The study examines the moderating roles of mindfulness and cyberloafing in the relationship between the need for achievement and academic resilience among students in hospitality and tourism programs. The captive group survey method was adopted. 720 valid responses were gathered from students enrolled in hospitality and tourism programs in Egypt’s universities. The findings revealed that students' need for achievement is positively correlated with their academic resilience. Also, students’ mindfulness positively moderates the relationship between the need for achievement and academic resilience, whereas, cyberloafing negatively moderates such relationship. The findings emphasize the significance of fostering mindfulness and addressing cyberloafing habits as crucial elements in bolstering students’ academic resilience. This research adds to the current body of literature by shedding light on the combined moderating impacts of mindfulness and cyberloafing. Moreover, it provides actionable insights for educators and administrators seeking to improve student outcomes within hospitality and tourism education programs.

An Assessment of Greek Tourism Education and Training

ABSTRACT The continuous assessment of the provided tourism education and training is beneficial and should be offered according to ever-changing industry needs. The current study’s main objective is to evaluate the Greek tourism education provided by Greek institutions at all levels (industry needs and employee training). Examinations of the experiences of a high number (n = 645) of employers (hoteliers, travel agents, etc.) and employees, as both are aware of the specific needs of the industry and how education and training respond to these, are presented in the current study. According to the study’s main findings, there is an average satisfaction from the provided education; however, restructuring the curricula is required, emphasizing soft skills and new technologies. The study provides valuable insights and recommendations to professionals, policymakers, and academics for improvements in the Greek tourism industry, thereby enlightening them on the current state and potential enhancements of the industry.

A Study on the Heterogeneity of Consumer Psychological Mechanisms of Dual Decision-Making Agents in Forest Educational Tourism: The Moderating Effect of Family Decision-Making Empowerment

A Study on the Heterogeneity of Consumer Psychological Mechanisms of Dual Decision-Making Agents in Forest Educational Tourism: The Moderating Effect of Family Decision-Making Empowerment

An Overview of Higher Education in Tourism and Hospitality in Portugal

Objective: This study evaluates the higher education provision in Portugal's tourism and hospitality sector, examining its evolution and alignment with labor market demands to address the growing skills gap in the industry. Theoretical Framework: The research is grounded in concepts of labor market demands, educational alignment, and workforce development amid digital, societal, and economic transformations. Theories on skills mismatch and human capital development help understand the dynamics between education and employment in this sector. Method: A comprehensive review of higher education offerings in tourism and hospitality in Portugal was conducted, assessing the number of courses and student vacancies while analyzing job market trends. Data were collected from national educational databases and industry reports to examine the evolving relationship between educational programs and labor needs. Results and Discussion: Results indicate a notable increase in tourism and hospitality courses and student vacancies in Portugal’s higher education system, reflecting efforts to cultivate a skilled workforce. However, gaps persist in regional job distribution and the need for specialized training in certain areas. Research Implications: The findings suggest that higher education institutions are progressing in closing the skills gap by offering programs aligned with industry needs, which may influence workforce development strategies and curriculum design. Originality/Value: This study contributes to the literature by analyzing Portugal's educational response to labor market shifts, highlighting the growing alignment between education and industry needs, and providing actionable insights for improving human capital development in tourism and hospitality.

Chan summer camp templestay as an educational leisure and tourism activity in China: Learning process and spiritual outcomes

Chan summer camp (CSC), a unique type of templestays in China with educational benefits, is mainly held by temples during school summer vacations. Drawing on experiential learning theory, this qualitative study explored the learning process and spiritual outcomes of CSCs in China to address the learning benefits of leisure. Participant observation and interviews were employed for data collection. Research findings showed that participants gained knowledge, skills, and positive attitudes through this Buddhist cultural immersion experience. After returning home, the templestay experience outcomes were sustained through reflection and experimentation resulted in spiritual growth. This study contributes to the leisure and tourism research on templestays, as it confirms the role of CSCs in learning and spiritual growth and reveals the learning mechanism to maintain the spiritual effects of the religion-related leisure and tourism environment.

PROMOTION OF INDONESIAN WOMEN JAZZ MUSICIANS WITH E-ZINES: STRATEGIES AND BEST PRACTICES

Apart from being an education city, Malang City is famous for educational tourism. The city of Malang has an interesting place that can be a reference for studying the history, development and variety of music in the country, namely the Indonesian Music Museum (MMI) which is located which holds a collection of more than 26,000 musical works. This museum is the only music museum in the country. The obstacle encountered by MMI as a service partner is the limited museum promotional content uploaded on digital platforms. So far, the content usually produced is limited to museum collections, such as collections of cassettes, vinyl, and books about musicians as well as photos of activities. This paper explores the use of e-zines as a strategic tool for promoting Indonesian women jazz musicians, focusing on effective strategies and best practices for maximizing their impact. The study examines how e-zines, leveraging their multimedia capabilities and interactive features, can provide a dynamic platform for showcasing the talent and achievements of these artists. By analyzing various case studies and successful examples, the paper identifies key strategies such as engaging storytelling, high-quality content production, and targeted audience outreach. These strategies are crucial for enhancing visibility, building a dedicated fan base, and fostering greater appreciation for Indonesian women in the jazz genre. In addition to outlining effective promotional tactics, the paper delves into best practices for e-zine development and distribution. It emphasizes the importance of consistent content updates, professional presentation, and integration with social media channels to maximize reach and engagement. The findings offer valuable insights for e-zine creators, music promoters, and the artists themselves, providing a comprehensive framework for leveraging digital platforms to support and elevate the profiles of Indonesian women jazz musicians. This approach not only aids in the individual advancement of these artists but also contributes to the broader recognition and growth of Indonesia’s jazz scene on the global stage.

Методи і форми комунікації з відвідувачами в освітній діяльності музею Голодомору

The modern museum performs a large number of functions, among which it is worth emphasizing those that affect the formation of the worldview of youth, as well as the preservation and development of civil society as a whole. The National Museum of the Holodomor-Genocide highlights the history associated with social trauma, which makes the choice of methods and approaches used to carry out this mission become even more important. Therefore, the purpose of the article is to show the ways of interaction with visitors of different ages, which are used in the work of the educational department of the Holodomor Museum. The study provides an overview of the main types of educational activities for schoolchildren offered by the Museum. The main objectives of these activities are familiarization with the problem of protecting human rights, analysis of sources on the history of the Holodomor (photos, posters, diaries, eyewitness accounts of genocide and archival documents), formation of critical thinking skills (in particular, the ability to recognize fakes in the media) and drawing attention to the importance of studying one‘s own family history. Also the article tells about the emphases that are significant while working with children and teenage audiences and talking about traumatic events. Great attention is paid to interactive tools of working with visitors in the museum, in particular the use of video, animation, and other media tools when creating online tours and lessons. Online work with visitors has become especially relevant since 2020. For this purpose, we adapted some educational lessons and created tours in an online format, which consist of communication with the guide and watching a pre-prepared video tour. Such tours are created in two versions, in accordance with the age of students (6–12 years old and over 13 years old). The video tour for teenagers and adults uses historical documents, photographs, fragments of newsreels and video testimonies of Holodomor witnesses, as well as exhibits from the museum collection and stock materials. To develop lessons for younger students, the means of playing and storytelling were used, and the video tour for children 6–12 years old was illustrated with the help of sand animation, which allows showing the exposition and telling about the Holodomor to younger listeners without hurting them. Keywords: Holodomor Museum, Holodomor, communication, online tours, educational tours and lessons, museum audience, accessibility

Sustainability Study and Management Scenarios of Rammang-Rammang Geopark, Maros Regency, South Sulawesi Province

Rammang-Rammang Geopark has become one of the growing tourist destinations. The need for research aims to understand the sustainability status and implement sustainable tourism management strategies and scenarios in the area. The method used in this research is a descriptive method with a quantitative approach. Rapfish and MICMAC were used as analysis tools. The results of Rapfish analysis show that the environmental sustainability and institutional status are relatively positive and well-maintained, but improvements need to be made in the social and economic dimensions of the community. MICMAC analysis showed that variables such as protection and rehabilitation of local flora, community participation, and integration of management programs significantly influenced the management system. Therefore, the combination of the two analytical tools formulates a management scenario to increase community participation, sustainable tourism education, coordination between management agencies and environmental management, and economic diversification through promotion, marketing, and digital campaigns on environmentally oriented tourism in a more serious geopark area to ensure the sustainability of ecotourism aspects.

Pola Penerapan Implementasi Teknologi Tepat Guna Berbasis Machine Learning dalam Identifikasi Keramik sebagai Infrastruktur Wisata Edukasi di Desa Pagelaran

The application pattern of appropriate technology based on machine learning for ceramic identification as educational tourism infrastructure in Pagelaran Village aims to enhance the effectiveness and efficiency of the ceramic identification process. This program employs machine learning algorithms to classify and recognize various types of ceramics based on visual and textural characteristics. Through this approach, educational tourism in Pagelaran Village can offer an interactive and immersive learning experience for visitors. Initial results indicate increased accuracy in ceramic identification and heightened visitor interest and engagement. This initiative is expected to support the development of technology-based educational tourism in Pagelaran Village.

Pola Penerapan FRAGGLE dalam Produksi dan Pelatihan Produksi Boardgame sebagai Strategi Peningkatan Wisata Edukasi di Sanan

The application of the FRAGGLE model in boardgame production and production training as a strategy to enhance educational tourism in Sanan aims to integrate education and entertainment through boardgame media. This program utilizes the FRAGGLE model to develop educational and engaging boardgames while involving production training for the local community. Methods include boardgame design and development, technical production training, and effectiveness evaluation through user feedback. Results show significant improvement in production skills and visitor interest in boardgame-based educational tourism. The implementation of this strategy is expected to support the development of innovative educational tourism and empower the local community in Sanan.

Integrating Geography Education and Sustainable Tourism: A SWOT-Based Approach at Galesong Beach, Indonesia

Integrating Geography Education and Sustainable Tourism: A SWOT-Based Approach at Galesong Beach, Indonesia

Formation of cultural identity of students as a subject of pedagogical discussion

Introduction. Geopolitical challenges of our time encourage teachers to search for optimal means to counteract the deformation of the ideological positions of students, the mixing of cultures, and the devaluation of traditional cultural and historical values. In this context, the formation of cultural identity among students and schoolchildren, which unites all-Russian and regional cultural meanings at the content level, acquires great theoretical and practical significance. As an example, the Novgorod cultural identity is given as an integrative symbol of the cultural and historical heritage of Russia and the Novgorod region. The purpose of the study is the scientific substantiation of the concepts of “cultural code” and “cultural identity” as pedagogical phenomena containing national and regional components. Materials and methods. Using theoretical methods (interdisciplinary analysis, synthesis, generalization), a study of scientific sources was carried out, which made it possible to identify the relationship between the concepts of “cultural code” and “cultural identity”. In order to determine the components and levels of formation of cultural identity among students, a survey was conducted of 327 students and schoolchildren of the Novgorod region aged 14 to 21 years. Statistical data processing was carried out using the Google Forms service. Results. Based on a theoretical analysis of scientific sources, it was established that cultural identity as a conscious position of young people can be purposefully formed by pedagogical means, and the cultural code can be generated and transmitted by various institutions of socialization. The survey data recorded a fairly high level of development of the cognitive component of the cultural identity of students and an average level of development of the affective and behavioral components. Based on the results obtained, the problematic field of cultural categories was translated into the plane of pedagogical discussion and their characteristics as social and pedagogical phenomena were given. Conclusion. The conducted research made it possible to identify the relationship between the concepts of “cultural code” and “cultural identity”, to determine the general civil and regional aspects of the cultural identity of students. The comprehensive educational program for training future teachers developed by the authors, which includes the history of education and enlightenment of the Novgorod region, the theoretical foundations of educational tourism, museum and excursion pedagogy, will be of practical interest for university teachers and school teachers who carry out educational work with students.

OPTIMALISASI KISSIDAN ECO HILL MENUJU DESA SIDAN SEBAGAI DESA WISATA MELALUI PENGEMBANGAN SENSORY GARDEN

Desa Sidan has great potential as a sustainable tourist destination, but it requires revitalization to make its infrastructure and facilities more attractive and comfortable. Kissidan Eco Hill, as part of the ecotourism initiative in Desa Sidan, focuses on organic farming and local culture; however, optimizing management and physical revitalization are needed to enhance its appeal. The implementation of community service activities through the revitalization and optimization of Kissidan Eco Hill is designed to position Desa Sidan as a village focused on ecological education and sustainable agriculture. The main program includes educational tours of Subak, Bali's traditional irrigation system, with stages that range from planning and development to implementation, monitoring, and evaluation. The development stage focuses on improving planting media and promotion, while the implementation phase includes planting and the creation of irrigation channels. Monitoring is conducted through routine checks to assess the impact and performance of the program sustainably. Key partners, such as the Head of Sidan Village, village officials, and Kissidan Eco Hill staff, play an essential role in ensuring the smooth operation and success of this program. The optimization of Kissidan Eco Hill can be further enhanced by developing a sensory garden. The available planting area at Kissidan Eco Hill is sufficient to accommodate the planting of various plants that support the establishment of a sensory garden

Domestic Tourists' Perceptions of Education-Based Tourism Products at Bali Bird Park

Tourist perception is a tourist's view, understanding of a tourist towards a tourist destination. Educational tourism products are activities that integrate learning experiences with recreation to provide added value to tourists. This study was conducted at Bali Bird Park with the aim of determining the perception of domestic tourists towards educational tourism products at Bali Bird Park. This study is quantitative with a sample of 100 respondents who have visited Bali Bird. The data obtained were processed using SPSS with Descriptive Analysis, Validity Test and Reliability Test. Based on the average of each variable, the accessibility variable has the highest average value of 4.54 with a very good category. Based on the accessibility variable indicator, tourists really like access to the Bali Bird Park tourist attraction because it makes it easy for tourists to find the location of Bali Bird Park. While the variable that has the lowest average value is the price variable with an average of 4.13 in the good category. This is because the prices given are still quite expensive such as food and drinks due to the lack of restaurant facilities or food stands.

Analisa Wisata Edukasi Sejarah di Smart Museum Gedung Sate

The Gedung Sate Museum, a historical educational tourism destination in Bandung, is the focus of this research. This study aims to analyze the tourist attraction and the implementation of historical education tourism in the museum. The methods used include observation, interviews with visitors, and documentary studies. The research results show that the attraction of the Gedung Sate Museum lies in a unique combination of core resources in the form of an iconic historical building, modern and interactive additional services such as augmented reality technology, interactive floors, and interactive picture frames, intangible values that evoke nationalism through the stories of heroes' struggles, and strong context markers related to the history of Gedung Sate. Furthermore, the implementation of historical education tourism in this museum successfully integrates clear instructions, diverse teaching methods through visual and interactive media, and active learning experiences that directly involve visitors. These findings provide valuable insights for the development of historical education tourism in other museums, especially those adopting the smart museum concept.

Türkiye as a Tourist Destination from the Perspective of International Educational Tourists

Türkiye as a Tourist Destination from the Perspective of International Educational Tourists

Embedding Sustainability in Tourism Education: Bridging Curriculum Gaps for a Sustainable Future

The evolving challenges in the tourism industry, particularly those related to sustainability, demand significant revisions to current degree programs. This paper presents the design of a higher education curriculum for tourism studies at a Spanish university, responding to industry needs for broader, high-level knowledge and skills, with a strong emphasis on sustainability, digital transformation, and socially responsible practices. The curriculum prioritizes critical and strategic thinking alongside liberal reflection to empower students to lead in sustainable tourism development. Developed collaboratively with the entire tourism faculty, the curriculum design was informed by an extensive analysis of 105 international university courses, 204 job offers, feedback from 195 alumni, and ongoing consultations with professionals and community partners. Grounded in the concept of curriculum space and the philosophic practitioner framework, the curriculum integrates knowledge, soft skills, and attitudes to foster an innovative, sustainable learning ecosystem that prepares graduates to tackle the complexities of modern tourism with a focus on long-term environmental and social impacts.