Tourism Management Strategies Research Articles

Sustainable management of gastronomic tourism in specific destinations: Perspectives and challenges

Gastronomic tourism is a form of travel that has gained relevance today, making it crucial to understand the promotion and management strategies in specific destinations. This systematic review article aims to analyze these strategies, highlighting the importance of cultural authenticity and collaboration between local actors. The methodology used is aligned with a descriptive and correlational approach, using criteria of exhaustiveness and relevance to review ethnographic research and scientific articles. The results reveal the influence of ancestral knowledge on cultural tourism, as well as the challenges of food heritage and food transculturation. In this sense, the need to design promotional strategies that promote traditionality, identity and cultural empowerment in local communities is highlighted. In conclusion, this study provides a comprehensive understanding of gastronomic tourism promotion and management strategies, underscoring the importance of preserving cultural authenticity and promoting local collaboration for the sustainable development of gastronomic tourism.

Struggling in silence? The formation mechanism of implicit conflict in rural tourism communities

This study explored the formation and influencing factors of the understudied implicit conflict in rural tourism communities from a social capital perspective. An exploratory sequential mixed-method approach was used, including semi-structured interviews and household surveys with rural tourism community residents. The study identifies the formation mechanism of implicit conflicts and examines the influencing factors that drive conflict intentions. Findings revealed that residents experienced three stages of development: potential opposition, cognitive engagement, and conflict intention. The influencing factors, such as formal institutional disembedding, network disembedding, and loss of relational trust, positively affected rural community residents' conflict-related cognitive engagement and informal institutional embedding, which further positively influenced residents' conflict intentions. This study contributes to a better understanding and measurement of implicit conflict in rural tourism communities. It also provides significant implications for stakeholders to develop more comprehensive tourism planning and management strategies to enhance residents’ support for tourism.

Tourism Potential Development Strategy Using the Military Model To Improve Local Economic Development in Indonesia

Indonesia has an incredible diversity of natural resources and is one of the largest countries in the Asian region and even in the world. These natural resources can boost the local economy through tourism and various businesses. Therefore, to increase regional economic growth through the development of tourism potential, it is necessary to make careful plans and strategies. The purpose of this study is to determine methods that can be used to increase regional economic growth through the development of tourism potential. This study used a qualitative description approach. The goal is to provide an accurate picture of a particular characteristic, situation, symptom, or group of individuals, or to identify the frequency or distribution of symptoms. In military science, the strategic concept of "ends, ways, and means" developed by Arthur F. Lykke Jr. can be used to increase tourism potential. This concept explains that the existence of the tourism sector must include three objectives of this strategy: 1) Ends, which is a strategic concept centered on the ultimate goal of a tourism management strategy; 2) Means, which are methods or approaches used to achieve goals; and 3) Means, which is By implementing this idea, it is hoped that regional tourism growth can generate prosperity and economic independence, as well as a significant contribution to regional and national income.

MEJORA DE LA PERCEPCIÓN DEL TURISTA: COMPARACIÓN DE PLATAFORMAS DE INFORMACIÓN Y GESTIÓN PARA EL DESARROLLO DE MARCAS TURÍSTICAS EN BALI Y YOGYAKARTA

Objective: This research aims to compare tourism management strategies and destination branding in Bali and Yogyakarta, with a view to identifying different approaches and their impact on tourism development. Theoretical Framework: This research is based on theories of destination branding and tourism management, including the Destination Marketing Organization (DMO) framework and sustainable tourism principles. These frameworks provide a basis for understanding the strategic differences between the two destinations. Method: This comparative research utilized a mixed methods approach, combining secondary data analysis, an online survey, and an extensive literature review. Data was collected from various sources to gain diverse perspectives on tourism strategies in Bali and Yogyakarta. Results and Discussion: The findings show that Bali strategically utilizes technology for global digital marketing through social media and online platforms, thus increasing its international appeal. In contrast, Yogyakarta focuses on using technology to drive personalized tourist interactions, emphasizing local environmental sustainability and community welfare. Both destinations also highlight cultural diversity, with Bali capitalizing on its cultural appeal and Yogyakarta prioritizing environmental sustainability. Influencers play an important role in disseminating tourism information, especially through social media, underscoring their power in shaping traveler perceptions. Research Implications: The practical implications of this research suggest that stakeholders should tailor their tourism management and branding strategies to each destination's unique attributes to ensure sustainable growth and development. Insights from this research can inform the formulation of effective approaches that resonate with tourists and support long-term sustainability. Originality/Value: This study contributes to the literature by offering a comparative analysis of two leading destinations in Indonesia, highlighting the role of technology and social media in tourism management. Its value lies in providing actionable insights for stakeholders to improve destination branding and achieve sustainable tourism development.

The Green Tourism Management Strategies for Creating the Community’s Economic Value Added from Organizing the Jet Ski Competition

The Green Tourism Management Strategies for Creating the Community’s Economic Value Added from Organizing the Jet Ski Competition

Sentiment and Sunsets: Analysing Online Reviews of Kuta Beach in Bali

This study offers a thorough examination of online reviews to gain insights into visitor opinions and experiences at Kuta Beach, a renowned tourist attraction in Bali, Indonesia. Using advanced techniques in sentiment analysis and data analytics, the research investigates 3,726 online reviews from January 2016 until October 2023, carefully analysing the content and emotional tone of each review. The research indicates that Kuta Beach is generally well-regarded, with a median review rating of 5 and a mean sentiment polarity of 0.41. However, there are significant issues raised about cleanliness and overcrowding. Aspect-Based Sentiment Analysis (ABSA) has identified cleanliness and crowdedness as important factors that impact visitor satisfaction. The findings of the study indicate that it is vital to address these concerns in order to improve the visitor experience and maintain the beach's popularity. In addition, the research provides valuable suggestions for enhancing visitor satisfaction, including addressing overcrowding, improving cleanliness, and fostering connections with local communities to promote sustainable tourism development. This analysis not only offers a glimpse into current visitor experiences but also enhances our understanding of consumer sentiments in the age of the internet, which is crucial for effective tourism management and marketing strategies.

Analysis of Community-Based Tourism Potential and Management Strategies for the Destination of Community Care Tourism in Kedung Sahong Ciliwung

This research discusses the potential of community-based tourism and management strategies for the Komunitas Peduli Ciliwung Kedung Sahong (KPC Kedung Sahong) tourist destination. The destination was established during the COVID-19 pandemic and focuses on environmental conservation, community empowerment, and sustainable services to tourists. Despite achieving significant progress, challenges such as the lack of facilities and government support persist. The research aims to understand the participation of the local community in destination development, environmental sustainability, and local economic empowerment. The concept of potential for community-based tourism is applied in developing the KPC Kedung Sahong tourist destination in South Jakarta. The potential includes local resources, tourist attraction development, community participation, and sustainable improvement and development. Community-based tourism allows active participation of the local community in destination management and development. The research uses a qualitative method with a SWOT approach to evaluate destination development's strengths, weaknesses, opportunities, and threats. The article discusses the implementation of Community Based Tourism (CBT) in the KPC Kedung Sahong Tourist Destination in South Jakarta, emphasizing the involvement of the local community. The research also highlights the importance of periodic evaluations to ensure the sustainability and success of the community-based tourism concept. The article also includes a SWOT analysis to evaluate the strengths, weaknesses, opportunities, and threats in destination development

Tourist destination choice on five priority destinations of Indonesia during health crisis

Destination choice is an important component of measuring tourism competitiveness. Although various studies have been conducted to analyze factors influencing destination choice, exploration during a health crisis (i.e. pandemic) has not been widely carried out. Besides, understanding the behavior of domestic tourists in choosing destinations during a pandemic can help tourism/destination managers prepare marketing plans to maintain destination resilience in facing a pandemic. This research was conducted to analyze the factors that influence domestic tourists in choosing tourist destinations during a pandemic. Five priority destinations in Indonesia with different characteristics were used as sample locations, while 609 domestic tourists from large cities in Indonesia were selected as respondents in this research. The results show that health and hygiene are the main factors in destination choice, while destination image and experience have no effect on tourist choices during a pandemic. Therefore, a perception of a safe destination with minimal risk of transmission needs to be built during a pandemic to increase the chances of tourists choosing a destination. This research is useful in building a tourism management strategy towards a destination that is resilient to pandemics.

Male aggressive behaviors as an indicator in primate tourism management assessment

Primate tourism brings many benefits, but also some problems. How to better evaluate primate tourism is of significance for formulating tourism management strategies. In this study, we compared the aggressive behavior of three Sichuan snub-nosed monkey groups that encounter ecotourists and found that male aggressive behavior is a useful indicator for assessing ecotourism of these and, by inference, other groups. In high-risk tourism groups multiple monkeys direct aggression towards tourists, whereas low-risk tourism groups are characterized by low rates of such aggression. We found that tourists touching or attempting to touch the monkeys can trigger aggressive behaviors in all groups, while carrying food and eating have different effects across groups. In well-managed groups, tourist-directed aggressive behaviors are milder than in less well-managed groups. We propose that male monkey aggressive behavior elicited by tourists’ behavior is a useful indicator in assessing primate tourism, and can help guide further improvements in tourism management.

Perceptions on Cultural Ecosystem Services of World Cultural Heritages in Beijing: A cross-cultural Comparison of Social Media-based Online Reviews and Images

This study introduces an innovative approach combining social media text and image comments to quantify the perceptual differences of cultural ecosystem services among various sociocultural groups. For five World Heritage Sites in Beijing, natural-language processing classifies visitor perceptions using social media comments and image data, and importance-performance analysis quantifies the differences between Chinese and international visitor perceptions of these cultural ecosystem services. For the six perceived cultural ecosystem service categories, cross-cultural and local visitors exhibit the same satisfaction trends. In particular, international tourists assign higher importance scores for a given cultural ecosystem service than Chinese tourists. The proposed methods incur a lower cost than traditional methods and acquire large volumes of broad-ranging data. Additionally, the importance of‒the performance analysis data-acquisition method is improved. Moreover, World Heritage Site sustainability can be promoted by understanding the different heritage tourism perceptions of different cultural groups. Furthermore, this study provides valuable insights for decision-makers to improve tourism management and conservation strategies.

Knowledge Management in Sustainable Competitive Destinations (SCD) of National Cultural Tourism Event Bakar Tongkang Bagansiapiapi

Purpose: This study aims to discuss the concept of sustainable competitive destination (SCD) in cultural tourism based on knowledge management to ensure that the collaboration in a balanced way contributes to the economy through increasing tourist visits, providing benefits to local communities, and preserving existing culture. Methodology: This article conducts an in-depth literature review related to the development of cultural tourism through ecosystem synergy and applies Nonaka’s knowledge conversion framework in explaining the role of knowledge management in the knowledge collaboration of cultural tourism ecosystems to create SCDs. Finding: Research activities by academics have not been followed up in real terms. Academics are less motivated to synergize the ecosystem. The participation of the people of Rokan Hilir Regency remains lacking. Originality: This paper discusses how to apply knowledge management in cultural tourism, and ecosystem synergies in creating an SCD for the national cultural event Bakar Tongkang Bagansiapiapi. Research implications: Implementation of knowledge management concepts in the cultural tourism ecosystem is a necessity. Practical implications: The synergy of Penta Helix is built through an understanding of the capacity of stakeholders to ensure that it can be a guide for each in creating the SCD for the Bakar Tongkang cultural event in Bagansiapiapi. Social implications: Tourism management and marketing strategies have reached local and foreign tourists who are related to the Tionghoa descendants of Bagansiapiapi.

관광 빅데이터를 활용한 지역관광 소비지출액 결정요인에 대한 연구

This study examined changes in domestic regional tourism occurring after COVID-19, with a particular focus on the Gyeongnam region which has been recognized as a hub for marine leisure and industrial tourism. By doing so, it tried to provide empirical analysis results applicable to the formulation of regional tourism management and marketing strategies by using a non-parametric model. To overcome situations where the linear models commonly used in big data analysis are difficult to apply and to diversify the methodological aspects of big data analysis, this study proposed an additive model to represent nonlinear relationships. Key study procedures are as follows. Firstly, 22 cities in the Gyeongnam region were classified into four clusters based on a cluster analysis of visitor increase and decrease patterns. Subsequently, using an additive model for non-Euclidean variables, the impact of age group-specific visitor ratios and navigation search type ratios, extracted from big data on tourism expenditure by industry, in each of the four clusters were examined. Notable findings include a recent slight increase in the proportion of visitors in their 50s in the Gyeongnam region compared to pre-COVID-19. In Cluster 3, where the most significant differences in tourism patterns pre- and post-COVID-19 were observed, sectors such as accommodation and shopping were significantly related to tourism expenditure. Furthermore, except for one cluster, those aged 50 or older had the most influence on expenditure in most regions. Based on these results, the study suggests that designing models considering the nonlinear characteristics of diverse data can be valuable in big data analysis. Along with this, the study proposes the necessity of formulating big data-based strategies in regional tourism policies and practical fields, taking into account the insights derived from the analysis.

Exploring the influence of historical storytelling on cultural heritage tourists' value co-creation using tour guide interaction and authentic place as mediators

This study examines how storytelling contributes to co-creating tourists' experiences with tour guide interactions and authentic places, ultimately facilitating positive value co-creation and identifying specific generated values. This expansion of knowledge applies to cultural heritage tourism contexts. Purposive sampling and personal interviews were conducted at Macau International Airport, involving 499 respondents. The research reveals that historical storytelling significantly enhances tour guide interactions and perceptions of authentic places, with tour guide interaction partially mediating this effect. Moreover, tour guide interaction positively influences perceived educational, entertainment, experiential, and emotional values. Authentic places primarily amplify educational value, serving as a partial mediator between tour guide interaction and perceived education, and as a full mediator between tour guide interaction and perceived entertainment, experiential, and emotional values. These findings bridge knowledge gaps and provide valuable insights for tour guide training programs and tourism management strategies to elevate tourist engagement and satisfaction in historical sites.

CULTURAL TOURISM IN INDONESIA: SYSTEMATIC LITERATURE REVIEW

This systematic literature review, based on 33 studies from the Scopus database, explores the dynamic landscape of cultural tourism in Indonesia, a sector that plays a vital role in the country's socio-economic development. The analysis identifies several key antecedents affecting tourist experience and satisfaction, such as destination image and promotion, heritage preservation, crisis and disaster management, and local product promotion. Despite the wealth of research in the area, gaps and contradictions persist, making it challenging to develop a holistic understanding of the complex interplay of factors that influence revisit intention. This study addresses this concern by examining the potential moderating effects of contextual factors, such as destination type, tourist demographics, cultural background, seasonality, and technology, on the relationships between antecedents, mediators (tourist experience and satisfaction), and revisit intention. The review reveals that accounting for these contextual factors enhances our understanding of the intricacies involved in shaping tourists' decisions to revisit a destination, ultimately contributing to the sustainable growth of the tourism sector in Indonesia. By integrating these findings into tourism management and promotion strategies, stakeholders can better cater to the diverse needs and preferences of tourists, fostering increased satisfaction and repeat visitation.

EFFECT OF EMOTIONAL DISPLAY RULES ON FUNCTIONALITY SATISFACTION OF TOURISM COMPANIES MANAGEMENT IN IRAQ: THE MODERATING EFFECT OF EMOTIONAL INTELLIGENCE

This research investigates the relationship between the effectiveness of tourism management strategies in Iraq and their impact on functionality satisfaction among personnel in the tourist industry. The study emphasizes the significance of addressing employee well-being and mental health to ensure sustainable growth and success for tourism enterprises. A questionnaire survey was conducted among employees of various tourism companies, resulting in a sample of 333 participants. The study utilized a quantitative methodology, and data were analyzed using SPSS. The findings revealed positive associations between functionality satisfaction and various management strategies, including leadership, decision-making, planning, organizational structure, emotional display rules, and emotional intelligence. This suggests that implementing effective management strategies and creating supportive work environments can enhance functionality satisfaction, leading to improved service quality, sales performance, customer satisfaction, and loyalty. The study highlights the importance of hiring individuals with desired traits and investing in employee training programs that enhance emotional intelligence and provide guidelines for emotional display rules to improve customer experiences and overall functionality satisfaction. Overall, this research contributes to understanding the importance of effective tourism management in promoting employee well-being and driving success in the tourism industry.

Tourism Morphometrics in Venice: Constructing a Tourism Services Index (TSI) to unmask the spatial interplay between tourism and urban form

Understanding how the built environment affects tourism saturation in cities is of central importance to the efficacy of tourism management strategies that rely on spatial datasets to inform space-specific policies. By employing the historic city of Venice (Italy) as a case study, this article provides a nuanced methodology defined as “tourism morphometrics” to inform tourism management plans and to detect urban form configurations prone to “overtourism.” The research contribution is twofold: first, it harnesses spatial datasets on lodging (6642 Airbnb listings, InsideAirbnb), dining (997 restaurants, Tripadvisor), and shopping (226 stores, Google Points of Interest) to construct a highly-granular ‘Tourism Services Index’ (TSI) that reveals the spatial distribution of tourism service capacity in Venice; second, it empirically reveals the spatial interplay between urban form parameters—landmarks, bridges, and street network—and TSI values. More specifically, statistical analyses found that TSI scores were positively associated with the number of street intersections, street widths values, and proximity to landmarks and bridges in Venice. The results offer insights into the relationship between tourism services and the spatial features of urban environments in which visitors move and behave. By leveraging by-product geospatial datasets, this research argues for a renewed management of overtourism through space-specific planning models.

Regenerative Management of Coastal Tourism Destinations for the Anthropocene

The current geologic era—the Anthropocene—is defined by human-driven transformation of landscapes and seascapes that has profoundly altered Earth’s climate and other life-support systems. This letter advocates for a landscape-scale regenerative tourism management strategy aimed at transforming coastal destinations into carbon sinks (meaning they sequester more carbon than they release). Specifically, coastal destinations can transform product offerings into a network of restoration projects that collectively seek the landscape-scale restoration of blue carbon ecosystems such as marshes, mangroves, and seagrass meadows. Restoration of blue-carbon ecosystems is a cost-effective way to mitigate the effects of climate change. Tourism has potential to overcome obstacles in large-scale restoration of blue carbon ecosystems and can play a foundational role by providing a long-term presence at restoration sites, logistical and human resources, and a business model dependent on restored ecosystems.

Manatee watching is widespread and seasonally affected in Northeast Brazil: a case of the Endangered Trichechus manatus manatus (Sirenia: Trichechidae)

Marine mammal watching is a non-consumptive wildlife-oriented tourism practice. Trichechus manatus manatus (hereinafter – Antillean manatee) belongs to the charismatic marine megafauna and is subject to this practice at many places. Here we investigated the Antillean manatee watching in Brazil, focusing on mapping this activity across the country, identifying hotspot areas, analysing the potential seasonality of this practice, and assessing the interactions between people and Antillean manatees. We used a social network as data source since this species often appears on social media. The species is charismatic and have characteristics, which attract public affection such as large body size, gentle behaviour, and distinct physical appearance. We detected Antillean manatee watching in 91 localities distributed across 19 municipalities and nine states in northern and north-eastern Brazil. We considered six localities as Antillean manatee watching hotspots because of their high number of associated images. Five of the hotspots were located within three Protected Areas for sustainable use. We found up to 23 people depicted in a single manatee-related picture posted on social network, but up to five people appeared in most posts (photos and videos). Furthermore, images were significantly posted mostly during the summer months, indicating seasonality in Antillean manatee watching. We classified the manatee-watching interactions collected as either prohibited or permitted by the Brazilian law. Permitted interactions were significantly more frequent, but the occurrence of prohibited interactions reveals the current lack of compliance with Brazilian regulations. We suggest that tourism management strategies prioritise Antillean manatee watching hotspot areas, focusing on reinforcing compliance with local regulations and preferably involving local residents to ensure the sustainability of this practice in Brazil.

The importance of local community attitudes for sustainable tourism in protected areas: The case of Tikvara Nature Park, Serbia

Abstract One of the most important elements of tourism development is encouraging the participation of the local community. In order to encourage their participation, it is necessary to be aware of the attitudes of the local residents with respect to the development of tourism. The aim of this research is to determine the attitudes of the local community towards the development of sustainable tourism and ecotourism in the protected area Tikvara, along with the local residents’ level of nature protection and preservation in the Tikvara Nature Park. A survey was conducted among 301 residents and the results indicate that while good community support for sustainable tourism activities in each area captured by the survey (planning, participation, activities, and decision-making) exists, local residents’ attitudes are affected by their sociodemographic characteristics. Nonetheless, a large number of locals were happy to participate in protection programs and believed that the environment should be protected for future generations to enjoy the natural and cultural resources of this area. These findings should be considered when designing sustainable tourism management strategies, while respecting the needs and rights of the local community, as the willingness of locals to develop sustainable tourism is essential for the success of this sector.

Management strategy for marine tourism in Bunaken National Park North Sulawesi Province

Bunaken National Park is well-known as one of the special interest tourist destinations with diving activities as its main attraction. Bunaken National Park is also famous for its unique underwater landscape in the form of coral reef walls. Some of the marine tourism attractions in Bunaken National Park are diving, snorkeling, underwater photography, Bottom Glass Boat (catamaran), dolphin watching, and dugong watching. In its management, Bunaken Park has several problems, such as the potential for tourist attractions that are not optimal, mass tourism, litter and the illegal capture of protected marine animals. This study aims to obtain a marine tourism management strategy and its priorities. The analysis method used is interpretative structural modeling using experts as data sources. The experts used as data sources are 2 people from academics and 1 person from the former manager of the Bunaken National Park (DPTNB). The strategies obtained are visitor management strategies, environmental quality improvement strategies and community empowerment strategies. To realize this strategy, program implementation is strengthening regulations and permits, Waste Management, Destination development, community empowerment and stakeholder cooperation.