This work studies the production of alcoholic beverages using tomato pulp, aiming at characterizing fermentation kinetics by modelling. Batch fermentation tests were carried out in order to assess inoculum concentration, ranging between 1, 3 and 5 g/L, with sugar concentrations at 55, 110, 230 g/L and tomato must containing 20 g/L of pulp concentration at 30 °C and pH 5.5. The best process operating conditions were identified as 230 g/L of sugar and 5 g/L of inoculum, having obtained a tomato wine with 101.5 g/L of ethanol and 99.5% of biochemical efficiency. The kinetic constants obtained (µmax) ranged between 0.2–0.5 day−1 and a half-saturation constant (Ks) with an average value of 17.90 ± 1.08 g/L, exhibiting slow fermentation, with the exponential process lasting for approximately 4 days. The substrate consumption rates and ethanol yield reached maximum values of 4.54 g/(L⋅h) and 1.39 g/(L⋅h), respectively. The conversion factors of YX/S and YP/S were obtained as a function of initial substrate concentration (sucrose) and inoculum concentration. No sharp inhibition rates were observed, with only the Monod Model being used to describe the process.