Although sensory evaluation is often used to evaluate cosmetic powder textures, such evaluations are problematic because they are subjective and depend on human senses. Consequently, an objective evaluation is highly desired. We therefore report herein the use of a constant-volume shear tester to objectively evaluate the physical properties of a cosmetic powder. The goal of the study is to detect the differences in the physical properties of powders, which is done by applying a constant-volume shear test to oil-wet powders of differing textures mixed with dimethicone or squalane. Differences between dimethicone and squalane mixtures appear in the stress relaxation ratio (softness), the shear cohesion (moist feeling), the internal friction coefficient for friction (for normal stress of <10 kPa) between powder beds (smoothness), and the dynamic friction coefficient for friction between powder beds. Although the oils presented a similar degree of the powder yield locus, the shape of the powder yield locus indicates the state of the powder beds. The results of the study show that constant-volume shear testing can be used to objectively evaluate oil-wet powder textures.
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