Technology Continuance Theory Research Articles

Decoding tourist perceptions and behavioral intentions to use electric vehicles for sustainable tourism with the lens of technology continuance theory

Purpose This study aims to explore tourist perceptions and behaviors toward electric vehicles (EVs) in the Delhi National Capital Region using the technology continuance theory. Design/methodology/approach An online survey involving 226 respondents uses structural equation modeling to analyze correlations among factors, including perceived enjoyment, facilitating conditions, ease of use, satisfaction, cost, image and performance. Findings This study reveals that enhancing perceived enjoyment and facilitating conditions can improve the user-friendliness of EVs. Additionally, reducing perceived cost, enhancing image and improving perceived performance can increase the perceived usefulness of EVs. Perceived ease of use strongly influences user satisfaction, while perceived usefulness and satisfaction positively impact users’ attitudes and intentions to use EVs. Although factors such as experience, environmental consciousness, age and gender influence perceptions, focusing on enjoyment, facilitating conditions, cost, image and performance can significantly enhance user satisfaction and intention to use EVs. Research limitations/implications The findings underscore several actionable recommendations for businesses and policymakers to boost EV adoption at tourist destinations. The potential benefits of EV adoption, such as improved environmental sustainability, enhanced technological image and increased tourist satisfaction, can serve as a source of inspiration and motivation. Enhancing user experience by prioritizing comfort and convenience in EV design is crucial. Addressing cost concerns through incentives and cost-effective pricing strategies can make EVs more appealing. Marketing campaigns highlighting environmental benefits and technological advancements can improve EV image and performance perception. Prioritizing tourists’ satisfaction and support services is essential, along with educational campaigns to increase awareness. Infrastructure development, including expanding charging networks, and supportive policies like tax incentives, can further encourage EVs adoption, accelerating the transition to sustainable transportation. Originality/value This research contributes to understanding tourist perspectives on EV adoption within the context of sustainable tourism and technology adoption.

Why users continue E-commerce chatbots? Insights from PLS-fsQCA-NCA approach

ABSTRACT The study investigates the drivers of intention to continue using chatbots. Data were collected from 476 users and analyzed using the partial least squares (PLS), fuzzy-set qualitative comparative analysis (fsQCA), and necessary condition analysis (NCA) approaches. Based on PLS results, all technology continuance theory (TCT) relationships were verified except for the influence of confirmation and perceived ease of use on perceived usefulness. Information, service, and system quality influence perceptions. Social avoidance and distress positively moderate the impact of attitude on continuance intention. fsQCA revealed five configurations of variables resulting in high continuance intention, and NCA identified perceived ease of use and system quality as necessary conditions. The study extended the literature by identifying the predictors of continuance intention to use chatbots, enriching TCT, demonstrating the moderating influence of social avoidance and distress, and using the PLS-fsQCA-NCA approach. The findings offer practical implications for businesses, enabling them to retain chatbot users.

Disability-specific factors in paratransit system continuance: Implications for transportation policy and practice in low-income developing countries

ObjectiveTransportation systems are a basis of disability-related activity involvement in society. In Tehran, the capital of Iran, a paratransit system for disabled people has been operating since 2013, but the market share is gradually losing for reasons unknown to practitioners. Although paratransit systems for people with disabilities exist in many cities, no comprehensive study has been completed to identify attitudinal and contextual barriers to the continuance intention to use the system, particularly in a low-income developing country. Thus, due to limitations faced by qualified experts in this field, the adoption of efficient transportation policy and engineering interventions is still limited. Methods and analysisThe Technology Continuance Theory (TCT) is employed in this study as a structural equation modeling framework to analyze and quantify relationships based on the data gathered by face-to-face interviews. The mediation/moderation analyses in this paper reveal that (i) stress, (ii) self-efficacy, (ii) social isolation, (iv) mode captivity, (v) experience of usage, and (vi) type of disability are of prime importance in disabled people's intention to reuse the paratransit system. Main findingsStress is examined through serial mediation analysis. The analysis reveals that stress due to the system's uncertain attributes significantly influences satisfaction. Self-efficacy and social isolation are presented for the moderation and moderated-mediation analyses. It is found that the urban mobility performance of the system is of more importance to disabled people with lower self-efficacy (high social isolation); however, their stress is not significantly reduced even by increasing the usefulness of the system. The mode captivity is also redefined in this context and entered as a moderator. It is found that, for captive riders, satisfaction does not have a dominating role in the intention to use the paratransit system, as the users are constrained by taking what is available or nothing. The usage experience is another moderator, and our analysis shows that attitude is a determinant of behavior for long-term users, while satisfaction with a transient effect is a dominating factor for short-term ones. Finally, the users are categorized by type of disability, and the moderation analysis shows that for people with physical disabilities, the system's performance is the most influential factor in their satisfaction, while for people with sensory disabilities, other factors related to amenity, safety, and support are also prominent. ImplicationsThis paper ultimately presents explicit and thorough policy considerations and practical implications. The article's concluding remark will comprise a disclosure of previously undisclosed insights that underlie the study's findings.

Factors affecting Vietnamese consumers’ intention to continue using e-wallet: A case study of MoMo

MoMo stands as a leading e-wallet in Vietnam. Amidst the backdrop of intensified market competition, e-wallets are urged to transcend the reliance solely on sales promotions for user retention. This paper aims to investigate the key factors that elucidate the intention to continue using MoMo e-wallet services, which is essential for acquiring strategic insights that enable organizations to leverage their competitive advantages. The authors incorporate a framework comprising Technology Continuance Theory (TCT) factors and four additional variables to explore this phenomenon in a novel context: price benefit, trust, habit, and operational constraints, which may influence users’ intention to persist in using e-wallets.Research data was obtained by distributing questionnaire to 310 respondents and then analyzed using Partial Least Square Structural Equation Modelling. The findings indicate that users’ behavioural intention to continue using e-wallets hinges upon attitude and habit, which are identified as pivotal factors in predicting users’ desire to sustain e-wallet usage. Conversely, these findings are poised to aid service providers in comprehending user behaviour and devising more apt business strategies, thereby enabling them to leverage and uphold their competitive advantage in retaining users.

An empirical evidence on the continuance and recommendation intention of ChatGPT among higher education students in India: An extended technology continuance theory

An empirical evidence on the continuance and recommendation intention of ChatGPT among higher education students in India: An extended technology continuance theory

Reuse intention of augmented reality apps: recreational consciousness as moderator

ABSTRACT This study investigated the determinants of intention to reuse augmented reality (AR) apps. The data were obtained from 439 IKEA Place app users and evaluated using the ‘partial least squares’ (PLS) and ‘fuzzy-set qualitative comparative analysis’ (fsQCA) approaches. PLS findings revealed that AR attributes significantly influence perceived ease of use, perceived usefulness, and confirmation. All the relationships under the technology continuance theory were confirmed except for the impact of perceived usefulness on attitude. Recreational consciousness positively moderates the influence of attitude on reuse intentions. fsQCA approach uncovered seven configurations of variables that result in high reuse intentions and identified satisfaction as a necessary condition. The study contributed to the literature by (i) exploring the drivers of intention to reuse AR Apps, (ii) extending technology continuance theory, (iii) demonstrating the moderating influence of recreational consciousness, and (iv) using the PLS-fsQCA approach. The findings help develop strategies and design AR apps aimed at retaining users.

Driving e-Wallet continuance usage intention: a survey among generation Alpha in Malaysia during COVID-19 pandemic

The COVID-19 outbreak has affected almost every aspect of human life particularly vulnerable group such as Generation Alpha. E-wallet has become increasingly essential to avoid the virus transmission. The pandemic has led to a remarkable increase in e-wallet transactions in Malaysia. However, the reason behind the rapid rise in e-wallet usage is not widely agreed upon. Due to a lack of study on this topic, this paper contributes to the knowledge gap by studying and examining the significant factors that influence private university students’ continued usage intention to use e-wallet as a payment mechanism during the pandemic by incorporating constructs from Unified Theory of Acceptance and Use of Technology 2 (UTAUT2), Technology Continuance Theory (TCT), and Health Belief Model (HBM) into an integrated model. The study employed a quantitative design using Pearson correlation analysis and multiple linear regression analysis to assess the relationship between the variables through SPSS application. The convenience sampling method was used to select about 378 respondents from private universities in Kuala Lumpur and Selangor, including UCSI University, Management & Science University, Asia Pacific University, HELP University, Taylor’s University, Sunway University, and SEGi University. The results revealed that facilitating conditions, social influence, perceived usefulness, perceived COVID-19 risk, and price benefit has a significant and positive contribution towards e-wallet continuance usage intention among Generation Alpha in Malaysia during the pandemic. The practical implications for the government and the service providers from the present findings can be used to develop strategies to promote the continuous intention of e-wallet usage during the COVID-19 pandemic.

Investigating customers' continuous use of online food delivery services in the post-pandemic world: extended technology continuance theory

Investigating customers' continuous use of online food delivery services in the post-pandemic world: extended technology continuance theory

Understanding perceived risk factors toward mobile payment usage by employing extended technology continuance theory: a Vietnamese consumers’ perspective

PurposeThis study aims to examine the impact of perceived risk dimensions, confirmation, perceived usefulness and perceived ease of use on user satisfaction and their continuance intention to use mobile payments across Vietnam based on the extended technology continuance theory (TCT).Design/methodology/approachThis study used an online questionnaire-based survey design to collect data from 417 respondents using judgmental and snowball sampling techniques. The respondents in this survey are personal users of mobile payments across Vietnam. Data analyses and hypothesis testing were carried out using the partial least squares structural equation modeling.FindingsThe findings demonstrate that physical risk, time loss risk, opportunity cost risk, confirmation, perceived ease of use and perceived usefulness are important elements influencing consumers’ satisfaction toward continuance intentions to use mobile payment services. Satisfaction is also significantly associated with continuance intentions to use mobile payments across Vietnam. Other relationships, including functional risk, social risk, financial risk and information risk are not significantly related to satisfaction. These results are expected to be useful for mobile payment service providers. Understanding the factors mentioned in this study enables mobile payment service providers to improve their offerings strategically and then motivate their clients to keep using mobile payments.Originality/valueThe work is among the very few bodies of empirical research to investigate the continuance intention to use mobile payments using the extended TCT by incorporating the various dimensions of perceived risk construct in the fintech sector to develop a research model for this study. Furthermore, combining with perceived risk dimensions, this study expands the TCT model’s mobile app to the fintech sector, and advances the understanding of the use of the extended TCT in the fintech sector and adds to the theory.

Factors affecting students’ continuance intention to use teaching performance assessment application from technology continuance theory

<p><span lang="EN-US">This study aims to determine university students’ continuance intention in using an android-based teaching performance assessment (TPA) application. For the data gathering instrument, we employed an online structured questionnaire. Two hundred and forty students from four faculties were selected and assigned a five-scale survey. All completed questionnaires were analyzed using analysis of moment structure (AMOS). The findings show that the factors of productivity, performance, relevancy, quality and mobility of the android-based TPA have significantly influenced students’ continuance intention to use the application. The results highlighted that when an android-based system was developed based on the criteria, the long-term use of the android-based TPA application can be consistently maintained to improve universities’ teaching quality assessment. However, our study needs to improve in that the university students may evaluate teaching staffs who are not teaching a subject in their class because all teaching staff has appeared in the application database. In addition, further research needs to limit each lecture based on a specific course to be assessed by a particular student’s class.</span></p>

Determinants of continuous intention to use e-government services: an extension of technology continuance theory

PurposeDespite the fact that the success of e-government services is contingent on their continuous usage, the continuance intention to use e-government services has received extremely little scholarly attention. This study aims to investigate the determinants of the residents’ continuous intention to use e-government services.Design/methodology/approachThe research model was developed based on the integration of technology continuance theory along with trust, transparency and habit constructs. The authors adopted a survey approach to collect the data. The data were collected using an online questionnaire from 260 residents of Penang in Malaysia.FindingsResults revealed that transparency has a positive effect on both perceived usefulness and trust. Contrary to earlier studies on e-government, perceived ease of use was found to have no significant relationship with residents' perceived usefulness. Similarly, the results also demonstrated that habit was not significantly related to users’ continuous intention to use e-government services. This study also applied importance-performance analysis map analysis and discovered that perceived usefulness has the highest impact on continuous intention to use e-government services, whereas satisfaction was found to have the least effect.Originality/valueThis study used an integrative framework and presented an in-depth knowledge of the basic aspects that contribute to the post-adoption usage process and resident satisfaction, trust and attitude towards e-government services.

Determinants of continuance intention to use food delivery apps: findings from PLS and fsQCA

PurposeCustomers increasingly use food delivery applications (FDAs) to place orders. Despite the popularity of FDAs, limited research has investigated the drivers of the continuance intention to use FDAs. This study aims to uncover the drivers of the continuance intention to use FDAs by integrating the “technology continuance theory” (TCT) with perceived task-technology fit, perceived value and perceived food safety.Design/methodology/approachData were collected from 398 individuals in Thailand and evaluated using “partial least squares” (PLS) and “fuzzy-set qualitative comparative analysis” (fsQCA).FindingsThe PLS results supported the significance of all direct relationships, except the effects of perceived ease of use on attitude and perceived usefulness on continuance intention. Accordingly, perceived food safety positively moderated the impact of perceived ease of use on attitudes. The fsQCA uncovered seven solutions with various combinations of factors that predicted high continuance intention.Practical implicationsThis study enables food delivery apps to develop effective strategies for retaining users and sustaining financial performance.Originality/valueThis research contributes to the literature by investigating the factors underlying the continuous use of FDAs with a new PLS-fsQCA technique and applying TCT in a new technological context, FDAs and enriching it by adding three variables: perceived task-technology fit, perceived value and perceived food safety.

Determinants of continuance intention to use gamification applications for task management: an extension of technology continuance theory

PurposeGamification applications (apps) are gaining great attention in many contexts and have grown increasingly. Despite their significant role in many settings, prior research mainly focused on initial adoption, and there are limited studies on the post-adoption stage. This study aims to explore the factors influencing individuals’ continuance intention to use gamified task manager apps, drawing on the technology continuance theory (TCT) by integrating enjoyment, habit and social influence.Design/methodology/approachData were obtained from 318 Malaysian who had prior experience with task management gamified apps and analysed with the partial least squares approach.FindingsAccording to the results, confirmation, perceived usefulness (PU) and enjoyment positively influence satisfaction. PU, enjoyment, satisfaction and social influence affect attitude, while the result failed to confirm the association between perceived ease of use and attitude. Furthermore, PU, attitude and habit are strong determinants of users’ continuance intention. Moreover, continuance intention was not predicted by users’ satisfaction and social influence.Practical implicationsThe findings provide directions for developers and marketers of gamified task manager apps. Besides the technological and functional benefits of applications, they should also consider social, hedonic and individual factors in the designing and marketing stages.Originality/valueThis study extends the literature by assessing the determinants of continuous intention to use gamified task manager apps; and extending the TCT in the context of gamification by incorporating three contextual factors, namely, perceived enjoyment, social influence and habit.

Perceived Security and Technology Continuance Theory: An Analysis Of Mobile Wallet Users’ Continuance Intention

The objective of this study is to investigate the determinant factors of mobile wallet users’ continuance intention in Indonesia. It integrates technology continuance theory (TCT) with perceived security. Mobile wallet has been received well by Indonesian; however, the sustainability of the business is challenged by several issues, such as fierce competition, security concern, the practice of burning cash and low switching costs. Although the study of continuance intention of using information systems has caught scholars’ attention, the application of TCT in the study received little attention. This study used a questionnaire for data collection and convenience sampling for selecting the respondents. The total number of respondents in this study is 240 respondents and the data was analyzed using partial least square (PLS)-structural equation modelling (SEM). The result showed that perceived usefulness, satisfaction and attitude had a direct relationship with continuance intention, while the relationship between perceived security and continuance intention was insignificant. Perceived usefulness and perceived security were the predictors of satisfaction and attitude. This study also found that satisfaction influenced attitude. This study contributes to the study of Information systems and the use of TCT in understanding users’ continuance intention. The theoretical and practical implications, as well as future studies, are discussed.

The Role of Technology Continuance Theory in Willingness to Continue Online Learning Among Fisheries and Aquaculture Students During The COVID-19 Pandemic

Higher education institutions have been forced to close campuses and shift towards online learning to prevent the spread of the coronavirus disease (COVID-19). Although the curriculum requires laboratory sessions, fisheries and aquaculture students from a public university in Malaysia shifted their training online, a completely different and unexpected scenario. Due to the virus's rapid spread, the online sessions were not properly prepared by the university but still needs to be performed for the students. As the pandemic forces higher institutions to continue with online learning, understanding the factors influencing students' willingness to continue online learning is crucial for both parties. The study adopted the Technology Continuance Theory and used a purposive sampling method, gathering 294 respondents from the online survey. The study also examined the online learning service quality, conformation, perceived usefulness, perceived ease of use, satisfaction, attitude, performance and fisheries and aquaculture students’ willingness to continue using online learning during the pandemic. Moreover, the study extended the predictive power by introducing the serial mediation of perceived usefulness, perceived ease of use, attitude, performance and satisfaction. Using SmartPLS, the results revealed that all of the hypotheses were supported. Ultimately, the findings provided essential information to understand further the student’s willingness to continue online learning during the pandemic. Furthermore, the results help the top management craft a better strategy and policy on online learning and develop a proper plan to allow students to return to campus life.

Determinants of travel apps continuance usage intention: extension of technology continuance theory

ABSTRACT Although an increasing number of companies are investing in travel-related apps and user retention with travel apps is becoming critical for these companies, few studies have investigated the determinants of travellers’ post-adoption behaviour regarding travel apps. This study aims to contribute to the literature by exploring the drivers of travel-related apps’ continuance intention to use, drawing on technology continuance theory (TCT) by integrating the perceived enjoyment, personal innovativeness, and attractiveness of alternatives. Data were obtained from 355 Thai travellers who had prior experience with travel-related apps and analysed using the partial least squares approach. The findings showed that TCT has good power to explain the travellers’ continuance intention to use travel apps. Perceived enjoyment positively influences satisfaction. Furthermore, perceived innovativeness and attractiveness of alternatives negatively influence continuance intention.

Continuous intention to use e-wallets in Indonesia: The impact of e-wallets features

Increased use of e-wallets in Indonesia has resulted in high competition among providers. Hence, companies must act to retain customers and impose continuous utilization of their services. This study aimed to investigate the determinants of continuous intention to use the preferred e-wallet in Indonesia. The framework was drawn from the technology continuance theory (TCT) with modifications to fit the e-wallet settings. This study assessed the effect of e-wallet features on continuous intention to use, with attitudes and satisfaction as intervening factors. Data were collected from the general population in Indonesia who uses e-wallets and possesses at least two accounts on different platforms. A total of 948 samples were generated using a web-based self-administrated survey. The data were analyzed using AMOS-SEM by assessing construct validity and reliability, as well as measurement and structural models. The analysis confirms the effect of attitudes and satisfaction on continuous intention. The findings also highlighted the positive impact of service compatibility and merchant networks on attitudes and satisfaction and the positive impact of perceived security toward satisfaction. Unexpected results revealed a strong and direct impact of value of reward programs and merchant networks toward continuance intentions. This study concludes that the modifications of TCT into the e-wallet settings can predict users’ post-adoption behavior. AcknowledgmentThis study is fully funded by the Directorate General of Higher Education of Indonesia with grant number 104/E4.1/AK.04.PT/2021; LPPM: T/37/UN.16.17/PT.01.03/PD UPT- Soshum/2021.

Impact of Perceived Severity and Susceptibility of Covid-19 Pandemic on m-Payment Continuance Intention: Using Technology Continuance Theory

The purpose of this study is to look at the effect of customers' perceptions of COVID-19 susceptibility and severity on their m-payment confirmation, which leads to satisfaction and hence a continuance intention to use m-payment. An online questionnaire was used to conduct a survey on m-payment users to investigate the variables impacting their intention to continue using m-payment. Only experienced m-payment users were qualified to participate in this survey, and thus a purposive sampling technique was used. The data was collected between September and October 2021, and the sample includes 184 valid responses for empirical data analysis. The results show that all hypotheses are found to be significant. Perceived susceptibility and severity have a positive impact on confirmation and, in turn, user satisfaction. It is also found that attitude and satisfaction have an association with continuance intention. From the theoretical perspective, it provides a better understanding of the impact of perceived susceptibility and perceived severity on continuance intention of m-payment. At the practical level, the findings give a deeper insight into the influence of antecedent factors on m-payment continuance intention and its ability to retain users. This study regards perceived susceptibility and perceived severity as critical factors in user confirmation of the benefit of m-payment as the financial technology alternative to maintain social distance and to prevent the spread of the SARS-COV-2 virus during the pandemic. Perceived susceptibility and perceived severity were incorporated into the Technology Continuance Theory (TCT) to expand the knowledge of the impact of COVID-19 pandemic on m-payment continuance intention.

Use and Reuse of Collaboration and Communication Technologies in Projects

Use of technology and more recently reuse of technology have received a great deal of attention in Information Technology research. However, students’ use and reuse of technology have received little attention. The purpose of this research is to examine if students working in a team will use the same technology with which they have experience and reuse it again. Also, the purpose of this research is to examine the reasons for reusing technology. The Technology Continuance Theory (Liao et al., 2009) is used in this research as an explanatory theory for the reuse of collaboration and communication technologies in teamwork. The findings support experience with a technology as the main driver of reuse of the same technology. The findings also suggest perception of technology usefulness as the main reasons for reuse.

Attitude of Citizens Towards e-Government Services in Digital Bangladesh

Fast-paced development in information technology and related services has significantly raised social standards, particularly in terms of meeting the needs of citizens. By digitizing public service providing process or developing an electronic government system, governments are taking advantage of this inevitable technological development while also ensuring citizen’s satisfaction and long-term use by them. Efforts are being made in countries all over the world to ameliorate e-governance and provide public services through online. Despite the importance of investigating the continuous usage behavior of e-services provided by the government, user experiences and satisfaction with government provided e-services from citizens’ perspectives are still unaddressed in the current literature. Hence, this study investigates the key predictors of user experiences, citizen satisfaction, continuance usage of government provided e-services, and intention to recommend the technology by integrating two relevant theoretical models: Technology Continuance Theory (TCT) and Information system (IS) success model. Also, this research model is extended toincorporate another two relevant constructs ofgovernment provided e-services’ continuous usage: privacy risk and user experiences. For collecting data, 459 Bangladeshi citizens were surveyed who have already received government provided e-services, which helped the researchers to test the conceptual model. Collected data was interpreted by using partial least squares Structural Equation Modeling (SME).SEM has become increasingly popular in information systems research, but it has yet to be generally adopted and employed in e-government service research. In this research, it was an aim to shed some insight on the well-known issue of poor utilization of government provided e-services, particularly transactional services, among citizens.Findings of this study confirm the hypothesis that the suggested model had strong predictive ability, since it clarified 58.8% variance in citizen satisfaction and 61.68% variance in ongoing use of government provided e-services.