Three kinds of α-Fe2O3 catalysts, each having a distinct morphology and crystal planes, were synthesized and applied for NH3-SCR reaction. The morphology and crystal-plane effects for the activity of α-Fe2O3 were investigated by a combined study of experiment and density functional theory. The experiment findings reveal that the α-Fe2O3-S, α-Fe2O3-R, and α-Fe2O3-C display the shuttle (predominantly exposed (110) and (012) crystal planes), rod (predominantly exposed (110), (104), and (012) crystal planes), and cube (only exposed (104) crystal plane) shapes, respectively. Furthermore, the α-Fe2O3-S yields the best catalytic performance because of its moderate surface acidity, the best redox capacity, and the highest contents of surface Fe3+ and chemisorbed oxygen, which may result from the morphology and crystal plane effects. Additionally, the activity of different crystal planes is significantly different. The NO and NH3 are more apt to be adsorbed on the (110) and (012) surfaces and O2 dissociation is more likely to happen on the (110) surface. Besides these, the (110) surface owns the lowest energy barrier to the decomposition of intermediate NH2NO. All of the mentioned above collectively enhance the efficiency of the SCR process. Finally, the (110) and (012) surfaces facilitate the rapid SCR process, while the (104) surface is the most difficult. The α-Fe2O3-S predominately exposes high activity of (110) and (012) surfaces, therefore, it can yield the highest catalytic activity.