Here, we report detailed studies on magnetic phase transitions and magneto-electric (ME) coupling in $$\text {Fe}_{1-x}\text {Ce}_x\text {VO}_4$$ . X-ray diffraction (XRD) and Raman spectroscopic measurements confirm triclinic crystal structure (P-1) with small variation in lattice parameters and Ce incorporation into the $$\text {FeVO}_4$$ lattice up to 10% of Ce. The presence of local lattice distortions and electronic inductive effect in $$\text {FeVO}_4$$ between $$\text {Fe}^{3+}$$ and $$\text {V}^{5+}$$ ions were found in X-ray absorption near edge structure (XANES) studies due to the presence of $$\text {Fe}^{3+}$$ –O– $$\text {V}^{5+}$$ linkages. Two antiferromagnetic (AFM) transitions similar to $$\text {FeVO}_4$$ appear at 21.86 K and 16.03 K, and Ce doping has little effect on the magnetic transitions. $$^{57}\text {Fe}$$ Mossbauer spectroscopic results show the invariance of Fe valance. Low temperature high magnetic field Mossbauer data depicts the presence of spiral AFM order in all the samples. A sharp peak at 16.0 K in dielectric permittivity with minimal suppression due to applied magnetic field is observed indicating the presence of ferroelectricity and magneto-dielectric coupling. Magnetic and ME transitions are almost robust against Ce doping.