Concept Of Services Research Articles

Ecosystem service indicators on military-managed drylands in the Western United States.

Lands devoted to military use are globally important for the production of ecosystem services and for the conservation of biodiversity. The United States has one of the largest military land estates in the world, and most of these areas occur in water-limited landscapes. Despite many of these areas receiving intense or sustained disturbance from military training activities, the structure and function of ecosystems contained within their boundaries continue to provide critical benefits to people across spatial scales. The land owned and managed by the Department of Defense is subject to regulation across local, state, and federal governing bodies, constraining and shaping both how land management is conducted and how ecosystem services are prioritized. Here, we explored the supply of ecosystem services from military lands in dryland areas of the United States using key indicators of ecosystem services: biodiversity estimates derived from range maps, ecosystem productivity estimates from satellite observations, and spatially explicit, hierarchical ecosystem classifications. Additionally, we utilized content analysis of the environmental management plans of these areas to describe the unique set of demands and regulatory constraints on these areas. We found that the US military land estate in drylands contains many types of ecosystems and provides a large and diverse supply of ecosystem services, comparable to the sum of services from public lands in these areas. Additionally, the degree to which the ecosystem services concept is captured in environmental management plans is strongly shaped by the language of the governing legislation that mandated the use of environmental management plans in these areas, although these plans do not explicitly address land management using the concept of ecosystem services. Collectively, our findings suggest that military use and management of land represents an important source of ecosystem services, that military land use can be considered a cultural ecosystem service unto itself, and that top-down regulation can affect how these services are identified and valued. Our work highlights the need for the research and conservation communities to quantify ecosystem services from individual military installations so that both services and biodiversity can be safeguarded in an era of military conflict across the globe.

From multifunctionality and ecosystem services to a just transition of agri-food systems

PurposeWe aim to compare multifunctionality, ecosystem services and just transition as overall conceptual approaches to understand agri-food systems.Design/methodology/approachThis is a theory-motivated literature study.FindingsThis paper argues that the concepts of multifunctionality and ecosystem services are unsuitable for considering the systemic complexities of today’s food system in order to tackle its grave environmental and social problems. Furthermore, these two concepts tend to neglect the negative externalities of food systems and overemphasize the positive ones. The notion of just transition puts justice and sustainability at the center of agri-food studies and defines targeted systemic interventions in food systems.Originality/valueWhile the approach of just transition is only starting to be widely applied to the agriculture–food nexus, we argue that it is better suited to re-orient diets, production processes, the value chain and labor conditions in a more sustainable direction. The just transition approach is also useful in drafting systemic policy innovations.Peer reviewThe peer review history for this article is available at: https://publons.com/publon/10.1108/IJSE-09-2023-0740

Advanced Artificial Intelligence Drivers and IoT Network Systems for Data Collection and Network Transmission in the Industry 5.0 Era

The primary bases of Industry 5.0, the Internet of Things (IoT), artificial intelligence (AI), and big data (BD) may serve as a basis for applying the concepts of smart manufacturing, innovative goods and services, and predictive maintenance (PDM) into practice. Assessing the remaining useful life of components using failure data and state monitoring information constitutes the AI techniques for predictive maintenance (PDM), which are critical in Industry 5.0. However, it is sometimes challenging to identify the annotation of component usage, creating an open problem for obtaining accurately labeled information and understanding it. This problem needs to be rectified if Industry 5.0 progress is proceeded with. In order to solve the PDM job, this study presents a new data-driven decision system (DDS) based on AI that overcomes the earlier issue. It does by concentrating on an actual industrial use scenario that involves modern processing and monitoring machines. Specifically, the most fundamental components of the recommended DDS include cloud-based storage, data interpretation, predictive modeling, recognition of features using Principal Component Analysis (PCA), and data collecting. An efficient prediction model called the unique moth flame search-tuned light gradient boosting machine (MFS-LGBM) technique is presented in this work. By enabling the ongoing gathering of identified samples and offering a data analysis environment to assist the maintainer/operator, the suggested approach resolves the PDM task. The research findings showed that when compared to the previous approaches, the suggested approach accomplishes the greatest conceivable balance between comprehension, computational effort, and forecasting accuracy in terms of quality estimation. Based on the suggested methodology, the performance is examined in terms of RMSE (600.10), MAE (390.60), [Formula: see text] (0.790) and MAPE (25.70) measures. By incorporating it into the cloud structure, the suggested technique minimizes maintenance expenses and enhances production efficiency by improving machining processes, assisting maintainers, and delivering current operating risk alerts.

Evaluate the Differential Effectiveness of the Case Management and Primary Nursing Models in the Implementation of Discharge Planning.

This study aims to compare the effectiveness of the case management model and the primary nursing care model by focusing on hospital stay length, readmission, follow-up resource utilisation and survival. To improve patient continuity of care, a discharge planning team has been established at the hospital to implement the service concept of long-term medical care. The team works with a multidisciplinary medical team to provide case management, which ensures high-quality patient care. Retrospective case-control study. This study collected data from the medical record information system database and the Ministry of Health and Welfare's care service management information system to explore medical and follow-up care utilisation of patients discharged between 2017 and 2018. This study followed the Strengthening the Reporting of Observational Studies in Epidemiology (STROBE) guidelines, with the checklist used to ensure transparent and complete reporting of the methodology and results. To ensure comparability between the case management model group and the primary nursing model group, propensity score matching was used. After matching, 660 individuals from the case management model group and 2876 individuals from the primary nursing model group were selected for further analysis. In this study, patients were primarily involved in the research as participants, providing data through their medical records for analysis. However, no direct involvement from the public or patients was used in the planning or design stages of the research. The study found that factors such as activities of daily living (ADL) score ≤ 60 points, catheterisation, poor chronic disease control and inadequate primary caregiver capacity can lead to longer hospitalisations. Males and patients with catheters have a higher risk of readmission within 30 days, and men, those aged ≥ 75 years, those with ADL score ≤ 60, catheterisation, pressure sores or unclean wounds, financial problems, insufficient primary caregiver capacity and those readmitted within 14 days after discharge had significantly increased mortality after discharge. Although the case management model group had higher hospitalisation days, they had lower readmission rates and higher survival rates than the primary nursing model group. Early consultation with the case manager for discharge planning can help patients to continue to receive care and utilise relevant resources after returning home. Identifying and addressing patient-specific factors can significantly improve patient outcomes by reducing hospitalizations and readmissions, and lowering mortality rates. The case management model is more effective than the primary nursing care model in reducing readmission rates and increasing survival rates. Early consultation with case managers for discharge planning is crucial to ensuring patient care continuity and resource utilization.

Understanding Ecosystem Services through Managers' Perspectives: Insights from the Portuguese Biosphere Reserves

Defined as the benefits derived from nature to humans, the Ecosystem Services (ES) concept clarifies how ecosystems contribute to human well-being. Despite its relevance, integrating this concept into decision-making processes remains a challenge. Participatory approaches have proven crucial in developing mechanisms for managing, conserving, sustainably using and valuing ES. This work aimed to analyse the perceptions of Portuguese Biosphere Reserves’ (BR) managers regarding the ES provided by these territories through a participatory workshop. During the workshop, each participant specified the most relevant ES provided by the BR. The study identified three key ES: "Cultivated terrestrial plants (including fungi, algae) grown for nutritional purposes", "Characteristics of living systems that enable scientific investigation or the creation of traditional ecological knowledge" and "Characteristics of living systems that enable education and training". Additionally, participants discussed perceived threats, opportunities and potential solutions to enhance the value of these key ES in these areas. "Climate change" and "Pollution" were identified as the most significant threats, while "Climate adaptation", "Quality of life" and "Sustainable agriculture" emerged as the main opportunities. Solutions to address threats and maximise opportunities include the establishment of a closer, systematic and articulated relationship within BR to promote sustainability and resilience. Overall, the workshop was positively evaluated and deemed productive. It was also considered a powerful tool to foster collaboration towards a more holistic promotion of BR' sustainable governance, benefitting the environment, communities and the economy.

Excellent Service dalam Peningkatan Kualitas Pelayanan Administrasi Dinas Kependudukan dan Pencatatan Sipil Kota Malang

Population administrative services should be efficient, productive, responsive, and accountable. In this case, public satisfaction should be a top priority. The type of research used is qualitative descriptive research. The aim of this study is to understand the concept of excellent service used to improve the quality of administrative services provided by the Department of Population and Civil Registration of Poor Cities. Primary and secondary data are used, and data collection techniques are done with interviews, documentation, and observations. Data analysis includes collective, reduction, presentation, and conclusion. The concept of Attitude, Attention, and Action (3A) Primary Service is used by the Poor City Civil Registration and Occupation Service. For the attitude points, which have demonstrated behavior and attitude that are purposeful and conscious, and the attention points, which have shown full concern to the applicant in terms of meeting the applicant's needs and giving criticism and advice, For the final action points, I have been responsible for performing tasks according to the service officer's job desk and doing so on the job. Thus, the quality of administrative services in the Department of Occupation and Civil Registration of Poor Cities can be improved and the status of primary service retained in accordance with the concept of excellent service

Influence of different concentrations of milk urea nitrogen on the reproductive performance of Holstein cows.

The purpose of this study was to assess how various MUN levels affected the reproductive performance traits of Iranian Holsteins. The dataset used in this study included reproduction performance records for 16,000 Holstein cows and was gathered by the Animal Breeding Center and Promotion of Animal Products of Iran on 30 large dairy herds during 2018-2021. The MUN concentrations were grouped into four classes: [Formula: see text] mg/dL (MUN1), [Formula: see text] mg/dL (MUN2), [Formula: see text] mg/dL (MUN3), and [Formula: see text] mg/dL (MUN4). The study took into account various reproductive and fertility traits, such as the number of inseminations per conception (NINS), the percentage of pregnant cows till 120 days in milk (PP120), the calving interval (CI), the days open (DO), the days from calving to the first service (DCFS), the first service conception rate (FSCR), and the abortion rate (ABR). The impact of MUN levels on the incidence of abortion and non-pregnancy in dairy cows was investigated using logistic regression models. Also, to evaluate the effect of MUN concentrations on reproduction traits, a generalized linear model was used. The MUN2 group had the greatest odds of non-pregnancy (P < 0.05; OR = 2.81; MUN2 vs. MUN1). Also, the MUN4 group had the greatest odds of abortion (P < 0.01, OR = 3.36; MUN4 vs. MUN1). The MUN2 and MUN4 groups had the greatest (51.91%) and the lowest (34.32%) FSCR, respectively. MUN classes had a significant influence on DO (P < 0.05), and MUN4 had the largest value (145.44 days). The results indicated the negative association between MUN with reproduction and fertility in Iranian Holsteins.

Collaboration of Stakeholders and AI in The Implementation of New Public Service in The Digital Era

This study emphasizes the importance of applying the New Public Service (NPS) concept in public service management in the digital era through a Systematic Literature Review (SLR) of five articles from Scopus (2021-2024). The analysis indicates that NPS can enhance the quality of public services in an inclusive, collaborative, and responsive manner. NPS promotes stakeholder collaboration, AI integration in services, and citizen involvement in public value creation. The main challenges in implementing NPS are bureaucratic cultural resistance and insufficient policy dissemination. This study underscores the need for leaders to develop strong commitment, improve effective communication, strengthen cross-sector collaboration, and involve the community in the transition towards NPS. Furthermore, the research highlights the necessity of an integrated public service ecosystem framework to facilitate collaboration among the government, private sector, and society, providing innovative solutions to public service challenges in the digital era.

Uptake of ecosystem service concept in urban blue-green infrastructure planning and decision-making in Russia

ABSTRACT In the scientific community, ecosystem services (ESs) are well-recognized as a promising concept to more actively consider and plan for the multitude of benefits provided by the green environment and thus promote sustainable urban development. Yet, to have an impact on decision-making, the concept must spread from academia to practice. To understand to what extent ES have been adopted in practice and decision-making in Russia, we conducted a series of interviews and an online survey with both practitioners and scientists and complemented it by document analysis. Our results showed that ES are not adequately reflected in urban decision-making and planning processes. Moreover, we found no explicit references to ES in strategic urban planning and landscape development projects, although there are few implicit references in several reviewed documents. Among the identified challenges for better uptake of the concept in practice were many disagreements associated with the lack of a unified terminology, typology, and methods. Stakeholders understand the potential of applying ES valuation in practice, which includes a necessity to develop methodological materials and different tools based on real-life cases. Finally, a list of proposals on possible ways to better include ES in urban planning and in decision-making processes was formed by the respondents.

Forest Enclave Potential Assessment for Nature Conservation and Recreation in City with Dysfunctional Natural System

Forests are an important component of the natural systems of large cities. Their deficiency limits the proper functioning of these systems and creates a shortage of recreational places for residents needing contact with nature. This can be encountered in Rzeszów, a city in southern Poland with 200,000 inhabitants, which is characterised by the smallest forest area (2.8%) of all province capitals in the country. The natural state of small forest enclaves in this city has not been fully investigated. This has led to incorrect management and nature conservation policies. Therefore, the aim of this research conducted since 2015 was to recognise the potential for conservation and recreational functions using the concept of ecosystem services (ES) and ecosystem disservices (EDS), and to develop recommendations for the optimal use of these areas. This article analyses and compares 14 indicators related to ES and EDS of three out of five larger forest patches in the city. The results of this analysis indicate that the current method for protecting these valuable elements of the natural system does not correspond with their actual conservation potential. The application of the ES and EDS concepts to assess the nature conservation potential allowed us to determine it as high in two forest enclaves where such potential had not been indicated so far, and to identify the highest recreational potential in one of the investigated sites.

8.K. Scientific session: Promoting Healthier and Sustainable Diets – Evidence from the Interdisciplinary MedDietMenus4Campus

Abstract Food service comprises the production of meals consumed outside the home, including consumers from all age groups and in different sectors. This service sector has evolved through the years, providing an increasing number of meals, which have been drifting away from the Mediterranean Food Pattern. Food service is an important setting for public health interventions, educating consumers and modulating behaviours through the meals provided. Prior research on eating habits has mainly focused on a single stakeholder - typically consumers - and on a narrow set of outcome variables. Although these studies provide important clues about the determinants of adherence to food offer, research has yet to address this issue using an integrative approach of multiple stakeholders (e.g., the consumers, food providers, and decisors) across a set of different variables. Also, intervention initiatives, usually act only on the environment without strategies that efficiently engage all the stakeholders involved. In contrast, to promote behavioral change this research will focus on Social Marketing as it has been acknowledged as an effective strategy to enhance the health and well-being of consumers. Establishing and managing long-term partnerships that include different groups of stakeholders - consumers, government, retailers, and other players - are key elements in the application of mid and upstream social marketing to complex issues. The project’s main ambition is to change the food service paradigm, by creating and implementing a new healthy and sustainable food service concept complying with the Mediterranean diet, as well as solutions that comply with consumers’ new needs, and also developing and implementing strategies that engage all the stakeholders with this concept. We expect to create the reference in terms of food offer that will be demanded by consumers of the next generations and the standpoint to inspire the other food service sectors/ settings to achieve an effective and sustainable food offer change and positively influence food service consumers’ food patterns towards Mediterranean recommendations. In this workshop, the findings of the project will be presented focusing on examining the barriers and facilitators of adherence to the Mediterranean Diet in the menus offered in public high education institutes canteens in Portugal, Turkey, and Croatia. To promote the identification of effective intervention pathways, we take on an interdisciplinary approach, integrating the theoretical and methodological frameworks of Nutrition, Psychology, and Marketing. Key messages • Provide an overview of an interdisciplinary approach to promote healthier and more sustainable food offered in university canteens. • Present the pathway to develop social marketing strategies to engage different stakeholders in effective food behaviour change.

MedDietMenus4Campus: Integrating Views from Nutrition, Marketing and Psychology to Improve Diets

Abstract Food service is an important setting for public health interventions, educating consumers and modulating behaviours through the meals provided. Social Marketing is one of the strategies designed to promote behaviour change, which contributions to health and well-being of consumers are widely recognised. This project aims to identify the compliance of food service menus with the Mediterranean Diet (MD) in public high education institutes (HEI) canteens, pinpointing opportunities to intervene, namely: 1) promoting changes in the food offer addressing proximity to the MD, creating, and offering plant-based meals, with seasonable and local food products and 2) developing tailored social marketing strategies to engage stakeholders to encourage healthier and sustainable food habits. It gathers a team comprised of nutrition experts on public health and food service, food technologists, gastronomy experts, psychologists, and marketers. To achieve the objectives researchers will: 1) develop an index to evaluate compliance of menus with the MD; 2) define priority stakeholders and define a methodology for engagement; 3) evaluate perceptions, barriers and facilitators; 4) develop a meal plan framework; 5) develop a new food concept “student bag” (meal on the go) and test it for industry scale-up; 6) use previous diagnosis to develop social marketing strategies directed to stakeholders and consumers to achieve food behaviour change and 7) measure the impacts of the implemented strategies. This research intends to create and implement a new healthy and sustainable food service concept, expecting to define the standpoint to inspire other food service settings to achieve an effective and sustainable food offer change and positively influence food service consumers’ food pattern towards Mediterranean recommendations, while addressing the Sustainable Development Goals (3 - good health and 12 - responsible consumption and production; 17 - partnerships for the goals).

Exploring the Impact of Airport Services on Passenger Satisfaction in Tanzania: A Case Study of Julius Nyerere International Airport

Satisfying passengers at the airport has been the cornerstone for airlines and airports in air transport service. This study aimed to understand the effects of airline-related quality service dimensions on overall passenger satisfaction at airports. The study intended to analyse the effect of pre-flight, in-flight, and post-flight services on passenger satisfaction at the airport. Passengers begin to interact with air transport services when booking a ticket, and airline-related service dimensions are considered part of the broader concept of airport services, which should be integrated as they overlap in satisfying passengers at the airport. Previous research focused extensively on airport-related factors but overlooked the specific impacts of airline services on overall passenger satisfaction. The study was guided by Total airport experience framework considering holistic view of passenger satisfaction. The study used a descriptive research design which targeted all international passengers travelled through Julius Nyerere International Airport at the time of conducting this study. In this regard, the study included departing and arriving passengers from Terminal III at the final lounge and baggage claim area. The Webb et al (1996) guidelines were used to determine the sample size which suggests that for population above 2,000, a sample of 1% is appropriate; The population consisted of 18,000 passengers arriving and departing at Julius Nyerere international Airport during the time of conducting survey; thus 180 passenger were selected randomly ensuring that every passenger had an equal chance of being selected. Collection of data invloved questionnaires with close-ended and open-ended questions. Descriptive analysis of collected data was conducted to summarize the main variables through utilizing the Statistical Package for Social Science (SPSS) for data analysis to obtain percentages and frequencies. The findings indicated that several dimensions of airline-related service influence passenger satisfaction: pre-flight, in-flight, and post-flight dimensions. The findings revealed that these three dimensions positively affect passenger satisfaction. For instance, in pre-flight services, respondents reported satisfaction, highlighting the crucial role of effective management of pre-flight services in determining positive initial travel experiences. High satisfaction rates were also observed for in-flight services, emphasizing the importance of onboard amenities and crew responsiveness. However, post-flight services showed areas for improvement to enhance the overall passenger experience. Additionally, the results highlighted the strategic necessity for airlines and airports to prioritize service excellence across all touchpoints of the passenger journey. Enhancing service quality and responsiveness, particularly in mishap resolution and service delivery which are crucial for maintaining a competitive advantage and fostering customer loyalty. The study concluded that passenger satisfaction is highly influenced by three primary dimensions of airline related service: pre-flight, in-flight, and post-flight dimensions. The study recommends the Airline and airport operators to focus on improving service quality delivery across all touch points of passengers journey by implementing an integrated approach such as coordinated decision making.

Current Situation of Digital Inclusive Finance in China

Inclusive finance is not only an innovation in financial service concepts but also an institutional arrangement to address the imbalance in social and economic development. Therefore, it is particularly necessary to study the current development status, development level, and challenges of inclusive finance and to conduct research on these issues. Overall, inclusive finance has demonstrated a positive momentum of development, but improvements are still needed in terms of market players, products and services, and the external ecosystem. China’s inclusive finance is still in its infancy, making it essential to accelerate its development and promote inclusive finance in the country.

A Group of Banking Services in Islamic Banks: A Sharia and Economic Study

The banking sector is one of the most important economic sectors in all countries. It represents the backbone of economic life, as it acts as a mediator between savers and investors and provides them with many banking services to meet the requirements of the economic process. This study aimed to define the concept of financial services provided by Islamic banks, their characteristics, and their most key features, while addressing the level of quality of banking services and the extent to which they meet the desires of customers. This study was divided into two sections: Section One: The concept, characteristics, and features of banking services. Section Two: Banking services provided by Islamic banks.

Ecosystem services in the Yangtze River Basin and their trade-offs/synergies relationships in response to climate change

Abstract The Yangtze River Basin is an important ecological security barrier with significant economic status, but it is greatly affected by climate change. Therefore, we investigated the spatio-temporal evolution characteristics of annual ecosystem service (net primary production (NPP), water conservation and soil retention), their interrelationships and responses to climate change in the Yangtze River Basin from 2001 to 2020. The annual NPP, soil retention and water conservation were 511 gC m−2, 632 t and 272 mm, respectively and they all increased over 2001–2020 though this varied in both time and space. The capacities of soil retention and water conservation did not increase, and even gradually decreased for first 10 years (2001–2010), most likely due to the subsequent effects of the catastrophic flood of Yangtze River occurred in 1998. There are tradeoffs between NPP and soil retention/water conservation in the west Sichaun Province, which is different from the rest of the Yangtze River Basin where synergistic relationships dominate. Precipitation is the dominate climatic influencing factor on the ecosystem service trends found in the Yangtze River Basin. The concept of ecosystem services is being incorporated into decision-making and management, this study is critical to guide regional effective resource utilization, ecosystem management decisions and feasible policies.

The effect of service concept on customer acquisition: the moderating role of manager’s experience on Savings and Credit Cooperative Societies in Tanzania

PurposeThis study aims to investigate the influence of the service concept on customer acquisition and when the relationship is moderated with manager’s experience in Savings and Credit Cooperative Societies (SACCOS) within Dar es Salaam City, Tanzania.Design/methodology/approachThe study adopts a cross-sectional research design and utilizes simple random sampling to select 226 respondents, all of whom are managers of SACCOS in Tanzania. Data were collected through a questionnaire and analyzed using a partial least square structural equation modeling (PLS-SEM).FindingsThe findings indicate that service concept have a highly statistically significant impact on customer acquisition, with a p-value of less than 0.05. Conversely, managers’ experience also influences customer acquisition by the p-value of less than 0.05. The result also confirms the significance influence of positive moderating effect of manager’s experience on the relationship between service concept and customer acquisition, with a p-value of less than 0.05, therefore it shows that manager’s experience facilitate the influence of service concept to customer acquisition.Practical implicationsThe findings of this study provide valuable insights for SACCOS aiming to thrive and attract more customers. By understanding the nuances of service concepts, these institutions can refine their strategies for customer acquisition effectively.Originality/valueThe study’s insights into the composite effect of service concepts hold significance for SACCOS seeking to enhance their customer acquisition strategies enhanced by manager’s experience. These findings contribute new perspectives to the SACCOS and other related financial services sector, offering fresh insights into innovation and customer-centric approaches.

SAFETY CULTURE OF ECOSYSTEM SERVICES

In this article, an attempt is made to indicate the role and importance of ecosystem services as advantages that are provided to us by the environment. The authors demonstrate selected concepts of ecosystem services and their classification, but only to introduce the reader to pilot studies of the urban ecosystem. The present article aims to define the factors that influence the culture of utilizing ecosystem services in urbanized areas. In this article, a fragment of an urban ecosystem, specifically the Old Town of Gdańsk (which features anthropogenic elements and whose functioning is dependent on ecological and natural systems), is observed through a researcher’s eye. This area is predominantly focused on using international experiences in interdisciplinary research, a dynamically developing new science discipline called “city ecology.” The key research problem of this study is as follows: how can the safety culture be efficiently developed and integrated with the management of ecosystem services to ensure their persistence and resistance to environmental and anthropogenic risks?

Reuse of service concept elements for modular service design

PurposeThis research investigates the systematic reuse of service concept elements within modular service design, aiming to offer actionable insights into effective conceptualization of services and extending methodological underpinnings to enhance the approach of service design.Design/methodology/approachEmploying a design science research approach, this study investigates the intentional and targeted reuse of service concept elements for modular service design. It develops four general design principles and applies them in a real-world context to demonstrate and evaluate the purposeful integration of service concept elements.FindingsThis research reveals the efficacy of reusing service concept elements for modular service design, highlighting the benefits of this approach in conceptualizing new services. It theorizes generalizable design knowledge by formalizing four design principles that allow to underpin the reuse of service concept elements.Originality/valueThis research contributes to service design literature by providing actionable insights into the systematic reuse of service concept elements, particularly within the framework of modular service design. We develop and test general design principles and, specifically, apply them for analytics-based digital services.

Misconceptions about the valuation of ecosystem services

The concept of ecosystem services – the benefits humans derive from functioning ecosystems – has been around for at least 4 decades. Attempts to value those services in monetary and other units have been around for just as long. However, several misconceptions have sprung up about ecosystem services, and especially the valuation of those services in monetary units, that are counterproductive to further dialogue, research, and solutions. This paper attempts to address some of those misconceptions, including showing that: (1) ecosystem services is not an anthropocentric concept; (2) economics is not only the market; (3) valuation is not commodification or privatization; (4) expressing relative values in monetary units is not necessarily ‘market-based’; (5) in a world of trade-offs, whether to perform a valuation is not a choice since it happens implicitly; (6) ‘intrinsic values’ are about rights, not relative valuation; and (7) relative valuation and rights-based approaches are complimentary not mutually exclusive. I address each of these misconceptions in turn and end with a plea for constructive dialogue on these important issues, not continuing unproductive debate founded on fundamental misconceptions.