This study examines the quantitative conditions under which an energy metering pricing model is proposed to increase both gas merchant profits and gas customer consumer surplus compared to a volumetric pricing model. The quantitative condition is found to be related to factors such as the standard unit calorific value of natural gas prescribed by the National Development and Reform Commission (NDRC) and other relevant government departments under the energy metering pricing model. This paper establishes a mathematical model based on optimization theory to explore the operational decisions of city gas suppliers in the volumetric and energy metering and pricing modes, respectively, under the condition of relatively stable natural gas sales price. The results of the study show that DAC and other authorities can regulate the standard unit calorific value of natural gas under the energy metering and pricing model by regulating the standard unit calorific value of natural gas. This affects the incentives of gas dealers to produce and operate, guides the preference of gas users for natural gas energy metering and pricing, and results in the derivation of formulas for a reasonable range of standard unit calorific values for natural gas. The findings of this paper provide theoretical support to promote the reform of natural gas energy measurement and pricing, and contribute to the development of the natural gas industry.