Results Of Hypothesis Testing Research Articles

The Affordable Virtual Learning Technology of Sea Salt Farming across Multigenerational Users through Improving Fitts’ Law

Sea salt farms are the source of salt, an indispensable essential ingredient in various foods and products. Further, they act as frontlines to protect marine disasters from entering domestic residential areas. However, sea salt farming has decreased in popularity among recent-generation farmers in Samut Songkhram Province, Thailand. This paper presents the development of an affordable virtual learning (AVL) application for Thailand’s sea salt farming. Fitts’ law was applied to optimize user-interactive objects’ size and placement to reduce selection time. The sample consisted of 127 multigenerational users, namely those in Generation X, Generation Y, and Generation Z. This study found that the developed AVL applied Fitts’ law to be used harmoniously with VR economical equipment. A total of 90.55% of multigenerational users were satisfied with the developed AVL. The “Looking” and “Executing by eye focus” activities were enjoyed by 100% of participants. The following activities were “Walking” and “Listening”, with 82.68% and 77.95% enjoying them, respectively. Generation Z users responded more to the “Walking” activity than Generation X and Y users. In addition, the hypothesis testing result of learning outcomes through AVL was consistent among multigenerational users. Therefore, the developed AVL should be used as a medium to conserve sea salt farming in Thailand.

Penerapan Model Pembelajaran SAVI (Somatic, Auditory, Visual, And Intellectual) untuk Menigkatkan Hasil Belajar Siswa Kelas X SMA Negeri 1 Ciawigebang

This research aims to determine the effectiveness of implementing the SAVI (Somatic, Auditory, Visual, Intellectual) learning model in improving the learning outcomes of class X SMA Negeri 1 Ciawigebang. SAVI is a somatic, auditory, visual intellectual learning approach and is supported by Accelerated Learning theory, Left Brain Theory, Right Brain Theory, Multiple Intelligence Theory and holistic (comprehensive) education. The SAVI approach is learning that combines physical movement with intellectual activity and the use of all the senses. This research uses a quasi-experimental method with a pretest-posttest control group design. The population of class X which consists of 12 classes is 432 students. The sample for this research was 72 class X students of SMA Negeri 1 Ciawigebang who were divided into two groups, namely the experimental group and the control group. The experimental class was given the SAVI learning method while the control class used the conventional method. The design used in this research is nonequivalent control group design. Learning outcome data was obtained from the pretest and posttest. The data collection techniques used in this research were observation, tests and questionnaires. the results of hypothesis testing using the t-test showed that Tcount > Ttable (2.414 > 2.032) and the significance value was more than 0.05 (p=0.029 < 0.05), so it could be stated that there was a significant difference in the increase in learning outcome scores in Thus, it can be concluded that the experimental group and the control group show that H0 is rejected and H1 is accepted

Organizational Performance Improvement Model Based on Talent Management Through Religiosity Organizational Citizenship Behavior

Purpose: This research aims to determine the influence of talent management on organizational performance; the influence of religiosity organizational citizenship behavior as a mediator on organizational performance; the influence of digital literacy as a mediator on organizational performance; the influence of talent management, digital literacy and religiosity organizational citizenship behavior simultaneously on employee performance and employee performance. organization, and designing a model for improving organizational performance through digital literacy and religiosity organizational citizenship behavior as mediators Theoretical Framework: Drawing from the practice-based view theory, this research focuses on several constructs and relationships between talent management, digital literacy and organizational citizenship behavior in ASNs in government agencies which have not yet been widely studied. This research is an effort to develop a model for improving organizational performance through talent management and ASN digital literacy and also combines aspects of organizational citizenship behavior which are based on religious values, which are still rarely used by previous researchers. The research method used is an explanatory survey approach to explain the relationship between variables through hypothesis testing in the field. Research that uses descriptive surveys and explanatory survey methods is carried out by collecting information from samples directly at the scene of the incident (empirical) through questionnaires with the aim of finding out the opinions of the samples regarding the research problem. And this research uses the Partial Least Squares Structural Equation Modeling analysis technique (PLS-SEM), to model many variables in research Results and Discussion: To examine the influence of mediator variables, Partial Least Squares Structural Equation Modeling analysis technique (PLS-SEM),to estimate the causal relationship between variables (causal model) that has been determined previously based on the theory. Answering research questions requires correct statistical data processing. The results of this research will be more powerful if adequate statistical data processing is used. Scientifically based research shows that findings can be evaluated and proven, and if other researchers used the same procedures, the results would almost certainly be the same. As a result, researchers chose statistical data processing techniques to use in these calculations. The result of research. Based on the results of research regarding "Model for Improving Organizational Performance Based on Talent Management Through Religious Organizational Citizen Behavior", the following results were obtained: Overview of talent management, religiosity organizational citizenship behavior, digital literacy, employee performance and organizational performance in Regency/City Government Agencies throughout West Java Province are in the high/good category, which means they are running in accordance with agency procedures. Talent management has a significant positive effect on organizational performance in Regency/City Government Agencies throughout West Java Province. This is based on the results of direct effect hypothesis testing, the t-statistics results obtained were 2.482 and the significance results (pvalue) obtained were 0.007 (0.007<0.05), so Ho was rejected and Ha was accepted. Religious organizational citizenship behavior is unable to mediate the influence of talent management on employee performance. This is based on the results of testing the indirect effect hypothesis, obtaining a significance result (pvalue) of 0.053 (0.053>0.05). Meanwhile, digital literacy is able to mediate the influence of Talent Management on Employee Performance. This is based on the results of testing the indirect effect hypothesis, obtained a significance result (pvalue) of 0.000 (0.000<0.05). Digital literacy, religiosity organizational citizenship behavior and employee performance are able to mediate the influence of talent management on organizational performance. This is based on the results of testing the indirect effect hypothesis, obtained a significance result (pvalue) <0.05. There is an increase in organizational performance through digital literacy and religiosity organizational citizenship behavior in talent management. Implications: The research results show that religiosity organizational citizenship behavior, digital literacy and employee performance are variables that can mediate the influence of talent management on organizational performance in Regency/City Government Agencies throughout West Java Province.

Investor Reaction To The Implementation Of Sustainability Reporting

The purpose of the disclosure of Sustainability Reporting is to solve social and environmental issues and may have an impact on achieving sustainable development in the face of social responsibility issues. In addition, Sustainability Reporting Disclosures can be used to achieve company goals. This study aims to analyze the implementation of Sustainability Reporting and whether it affects investor reactions in considering investment decisions. Sustainability Reporting disclosure in this study was tested as an independent variable with control variables EPS, PBV, and Dividends. An increase or decrease in stock prices indicates that investors react to the information disclosed, in this study, stock prices were tested as the dependent variable. The total research sample is 30 companies listed on the Indonesia Stock Exchange, with the category of companies getting an assessment rating from the National Center for Sustainability Reporting (NCSR). The results of hypothesis testing show that Sustainability Reporting disclosures have a significant effect on stock prices, so it can be concluded that Sustainability Reporting disclosures can provide a reaction to investor decisions. Control variables EPS, PBV, and Dividend Policy significantly affect stock prices.

LEGITIMATE POWER AS A MEDIATOR OF THE INFLUENCE OFKNOWLEDGE AND PROCEDURAL JUSTICE ON TAX COMPLIANCE

This study analyzes the influence of taxpayer knowledge and procedural justice on tax compliance. This study also analyzes the role of power legitimacy as a mediating variable. Legitimacy of power is expected to mediate the influence of taxpayer knowledge and procedural justice in increasing taxpayer compliance. This research is quantitative research that tests hypotheses using primary data through distributing questionnaires. The population in this research is individual taxpayers who carry out business activities and tax consultants who are members of the Indonesian Tax Consultants Association (IKPI). The sampling technique uses convenience sampling. Hypothesis testing uses SEM PLS statistical tools by conducting path analysis tests to obtain results of the direct influence of taxpayer knowledge and procedural justice on tax compliance and the indirect influence, namely taxpayer knowledge and procedural justice on tax compliance through the mediating variable power legitimacy. These results of hypothesis testing prove that taxpayer knowledge and procedural justice each have a positive effect on power legitimacy and tax compliance. Besides that, power legitimacy also plays a role in mediating the influence of knowledge and procedural justice on tax compliance. This research can prove the theory of planned behavior that the behavior shown by a person arises because of the individual's inner intention to behave. The research implication from the theoretical aspect is that it can prove the role of power legitimacy as a mediating variable that links the influence of knowledge and procedural justice on tax compliance.

PENELITIAN DAMPAK SOSIAL MEDIA INSTAGRAM TERHADAP KEPUTUSAN PEMBELIAN DAN MINAT BELI KONSUMEN

In research on social media, it was concluded that social media is a platform that is widely used by various individuals, with Instagram being one of the frequently used social media. When analyzing purchasing interest, it was found that many people looked for information about various products via Instagram, which then generated purchasing interest and influenced purchasing decisions. In the analysis of purchasing decisions, it was found that Instagram has features that support consumers to make transactions on their platform which will increase consumer purchasing decisions to be stronger. From the results of the descriptive analysis of social media, it shows that respondents agree that social media encourages respondents to shop online. via the Instagram application, from the results of the descriptive analysis of purchasing interest, respondents agree that there is purchasing interest in shopping online via the Instagram application. From the results of the descriptive analysis of purchasing decisions, respondents agree that purchasing decisions encourage respondents to shop online via the Instagram application and can easily make transactions through the feature. -features in the Instagram application, from the results of hypothesis testing, there is a positive relationship between social media and consumer buying interest, and from the results of hypothesis testing, there is a positive relationship between buying interest and purchasing decisions.

STRUKTUR MODAL DAN LIKUIDTAS DALAM MEMPENGARUHI NILAI PERUSAHAAN PADA PERUSAHAAN RITEL YANG TERDAFTAR DI BEI DENGAN MODERASI VARIABEL KEBIJAKAN DIVIDEN

Retail companies, also known as retail, are companies whose activities sell goods and services directly to consumers. So this study aims to determine the Capital Structure and Liquidity in Affecting Firm Value in Retail Companies Listed on the Indonesia Stock Exchange with Moderation of Dividend Policy Variables. The method used in this research is descriptive quantitative. The population in this study is a retail company listed on the Indonesia Stock Exchange in 2018-2022. Purposive sampling is the sampling technique in this study. Data analysis and hypothesis testing in this study used the Structural Equation Model. The results of hypothesis testing using a statistical application, Smart PLS 3.0, the results showed that capital structure has a positive but insignificant effect on firm value and liquidity has a negative but insignificant effect on firm value, dividend policy has a positive but insignificant effect in moderating the effect of capital structure on firm value, and dividend policy has a positive but insignificant effect in moderating the effect of liquidity on firm value.

ANALISIS FAKTOR YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN DENGAN KUALITAS PELAYAN PADA TOKO SAMPOERNA DI SITUBONDO SEBAGAI VARIABEL MODERASI

With the development in the current era of technology which is increasingly modern, it will make many businesses experience a high increase and progress, one of which is the development of the retail business. The purpose of this study was to analyze Product Prices, Location, Service Quality in influencing Purchasing Decisions at Sampoerna Stores in Situbondo. This research is explanatory research. The population in this study were consumers of Sampoerna Stores. The sampling technique was determined by simple random sampling. Data analysis and hypothesis testing in this study used the Structural Equation Model-Partial Least Square (PLS-SEM). The results of hypothesis testing using the Smart PLS 3.0 application, show that Price has a positive but insignificant effect on Purchasing Decisions, Location has a positive and significant effect on Purchasing Decisions, Price moderated by service quality has a positive but insignificant effect, Location moderated by service quality has a negative but insignificant effect.

PENGARUH KOMPETENSI, PENGALAMAN KERJA DAN TUNJANGAN TERHADAP EFEKTIVITAS KERJA KARYAWAN MELALUI SEMANGAT KERJA SEBAGAI VARIABEL INTERVENING (STUDY KASUS PT FAJAR INSAN NUSANTARA DENPASAR-BALI)

The aim of this research is to analyze and test the influence of Competence, Work Experience, and Allowances on the Work Effectiveness of employees at PT. Fajar Insan Nusantara Bali through Work Spirit. The population in this study consists of employees of PT. Fajar Insan Nusantara Bali. The sampling technique used is quota sampling. Data analysis and hypothesis testing in this research were conducted using the Structural Equation Model – Partial Least Square (PLS-SEM) method. The results of the direct influence hypothesis test using the Smart PLS 3.0 application show that competence has a positive but not significant effect on work spirit, work experience has a negative and significant effect on work spirit, and allowances have a negative and significant effect on work spirit. Competence has a significant negative effect on work effectiveness, work experience has a positive but not significant effect on work effectiveness, and allowances have a positive but not significant effect on work effectiveness. Work spirit has a positive and significant effect on work effectiveness. The indirect influence of competence on work effectiveness through work spirit is positive but not significant, while work experience has a negative and significant effect on work effectiveness through work spirit, and allowances have a negative and significant effect on work effectiveness through work spirit.

PENGARUH STRUKTUR MODAL, UKURAN PERUSAHAAN DAN RISIKO BISNIS TERHADAP KEBIJAKAN DIVIDEN DENGAN PROFITABILITAS SEBAGAI VARIABEL INTERVENING PADA PERUSAHAAN MANUFAKTUR SEKTOR INDUSTRI DASAR DAN KIMIA YANG TERDAFTAR DI BEI

Companies in the basic and chemical industry sector are manufacturing companies that convert raw materials into semi-finished products. This study aims to determine the Influence of Capital Structure, Company Size and Business Risk on Dividend Policy with Profitability as an Intervening Variable in Manufacturing Companies in the Basic and Chemical Industry Sector Listed on the IDX. This research method uses a quantitative method. Data analysis and hypothesis testing in this study used the Structural Equation Model-Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS3 3.0 application show that the capital structure has a negative but not significant effect on profitability. The size of the company has a potential but not significant effect on profitability. Business risk has a significant positive effect on profitability. Capital structure has a negative but not significant effect on dividend policy. The size of the company has a positive but not significant effect on the dividend policy. Business risk has a positive but insignificant effect on dividend policy. Profitability has a positive but not significant effect on dividend policy. Capital structure has a negative but insignificant effect on dividend policy through profitability. Company size has a positive but insignificant effect on dividend policy through profitability. Business risk has a positive but insignificant effect on dividends through profitability.

PENGARUH LIKUIDITAS, PROFITABILITAS DAN SOLVABILITAS TERHADAP HARGA SAHAM PADA PERUSAHAAN PERBANKAN

This research aims to analyze the influence of liquidity, profitability and solvency on share prices in banking companies. The sample for this research consists of 33 companies listed on the Indonesial Stock Exchange (BEI) to submit their financial reports for the 2021-2023 period. The data used in this research is secondary datal and the sample selection used the purposive sampling method. The analytical tool used is multiple linear regression analysis. The results of hypothesis testing show that liquidity and solvency have no effect on stock prices, while profitability has effect on stock prices.

Can Contextual Teaching and Learning (CTL) Revolutionize Cadets’ Speaking Skills in Maritime English?

Effective English communication is vital in the global maritime industry. Maritime English, a branch of English for Specific Purposes (ESP), addresses the needs of maritime professionals. Contextual Teaching and Learning (CTL) uses real-life scenarios, making it ideal for vocational training. This means practicing real shipboard situations for maritime cadets, leading to effective learning. This study investigates the effectiveness of Contextual Teaching and Learning (CTL) on cadets’ speaking skills when learning English for Specific Purposes (ESP) instructional materials. The study applied a quasi-experimental method with a nonequivalent group design, involving 48 cadets from the deck study program at the Merchant Marine Polytechnic of Makassar, Indonesia. The results indicate a significant improvement in the pretest-posttest scores, analyzed using a statistical test with the prerequisite data being normally distributed. The hypothesis test results, with a significance value of 0.000, confirm that there were differences in the speaking skills of the cadets at the Merchant Marine Polytechnic of Makassar after applying the CTL model in English for Specific Purposes (ESP) instructional materials. The findings highlight that the CTL model positively impacts and optimally influences the teaching and learning process in speaking skills when cadets learn ESP materials. This approach increases cadets' confidence and encourages them to be active learners based on their real experiences.

ANALISIS FAKTOR YANG MEMPENGARUHI KINERJA PERANGKAT DESA DENGAN KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING (Studi Kasus di Desa Tambak Ukir, Desa Kendit dan Desa Bugeman Kecamatan Kendit Kabupaten Situbondo)

The village office is a building or room used as the center for administrative functions at the village level. It serves as a meeting place for village government officials, including the village head, village administration staff, and various departments or units related to public services and the interests of the village community. This research aims to analyze the factors affecting the performance of village officials with job satisfaction as an intervening variable (a case study in Tambak Ukir Village, Kendit Village, and Bugeman Village in the Kendit District of Situbondo Regency). The population for this study consists of all village officials from Tambak Ukir, Kendit, and Bugeman, totaling 41 individuals. The sampling technique used is purposive sampling. Data analysis and hypothesis testing in this study employ Partial Least Squares – Structural Equation Modeling (PLS-SEM). The results of the direct effect hypothesis test using Smart PLS 3.0 show that the Work Commitment variable has a positive and significant effect on Job Satisfaction, Work Ability has a positive but not significant effect on Job Satisfaction, Work Environment has a positive and significant effect on Job Satisfaction, Work Commitment has a positive but not significant effect on Employee Performance, Work Ability has a positive but not significant effect on Employee Performance, Work Environment has a positive and significant effect on Employee Performance, and Job Satisfaction has a positive and significant effect on Employee Performance. The results of the indirect effect hypothesis test indicate that Work Commitment has a positive but not significant effect on Employee Performance through Job Satisfaction, Work Ability has a positive but not significant effect on Employee Performance through Job Satisfaction, and Work Environment has a positive but not significant effect on Employee Performance through Job Satisfaction.

PENGARUH GAYA KEPEMIMPINAN, DISIPLIN KERJA DAN KOMPENSASI TERHADAP KINERJA MELALUI KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING PADA ASN BADAN PENDAPATAN DAERAH KABUPATEN SITUBONDO

The Regional Revenue Agency is a local government organization responsible for regulating and managing local taxes and remuneration. The target population for this study consisted of 40 state civil apparatus members from the Regional Revenue Agency in Situbondo district. The sample was selected using simple random sampling. Data analysis and hypothesis testing were conducted using the Structural Equation Model – Partial Least Square (PLS-SEM) method. The study focuses on examining the influence of leadership style, work discipline, and compensation on performance, with job satisfaction serving as an intervening variable. The results of the direct influence hypothesis test using the Smart PLS 3.0 application show that leadership style has a significant positive influence on job satisfaction, work discipline has a negative but not significant influence on job satisfaction, compensation has a negative but not significant influence on job satisfaction, leadership style has a significant negative influence on performance, work discipline has a positive but not significant influence on performance, compensation has a positive but not significant influence on performance, and job satisfaction has a significant positive influence on performance. Furthermore, the results of the indirect influence hypothesis test show that leadership style has a significant positive influence on performance through job satisfaction, work discipline has a negative but not significant influence on performance through job satisfaction, and compensation has a negative but not significant influence on performance through job satisfaction.

PENGARUH KERJA SAMA TIM, KOMITMEN DAN MOTIVASI KERJA TERHADAP KINERJA KARYAWAN DENGAN KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING DI PT. INKO ORGANIK JAYA KABUPATEN SITUBONDO

At PT. Inko Organik Jaya in Situbondo Regency really needs employees who are committed to improving optimal work and utilization of human resources. And contribute to employee performance. The aim of this research is to analyze and test the influence of teamwork, commitment and work motivation on performance through job satisfaction. This research is quantitative research. The population used in this research was 33 employees of PT. Inko Organik Jaya, Situbondo Regency. The sampling technique uses saturated sampling. Data analysis and hypothesis testing in this research used the Structural Equation Method - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS 3.0 application, show that Teamwork has a positive effect on Job Satisfaction, Teamwork has a significant positive effect on Performance, Commitment has a positive but not significant effect on Job Satisfaction, Commitment has a significant positive effect on Performance, Motivation has a significant positive effect on Job Satisfaction, Motivation has a significant positive effect on Performance. The results of the indirect effect hypothesis test show that teamwork on performance through job satisfaction has a positive but not significant effect, commitment to performance through job satisfaction has a significant positive effect, motivation on performance through job satisfaction has a significantly positive effect.

PENGARUH LITERASI KEUANGAN, SIKAP KEUANGAN DAN PENGGUNAAN FINANCIAL TECHNOLOGY TERHADAP KEPUTUSAN INVESTASI MELALUI PERILAKU KEUANGAN SEBAGAI VARIABEL MODERATING PADA SISWA SMA NEGERI 1 SITUBONDO

The aim of this research is to analyze the influence of variablesThe Influence of Financial Literacy, Financial Attitudes and Use of Financial Technology on Investment Decisions through Financial Behavior as a Moderating Variable in Situbondo 1 Public High School Students. By using the Partial Least Square (PLS) Structural equation model. Results of direct influence hypothesis testing using the Smart PLS 3.0 application. Financial literacy has a negative but significant effect on investment decisions, Financial attitude has a negative but not significant effect on investment decisions, Use of Financial Technology has a positive but not significant effect on investment decisions, Financial behavior is significantly moderating variable for the influence of financial literacy on investment decisions, financial behavior is significantly the moderating variable for the influence of financial attitudes on investment decisions, and financial behavior is significantly the moderating variable for the influence of the use of financial technology on investment decisions.

PENGARUH KONTEN MARKETING DI MEDIA SOSIAL INSTAGRAM, TESTIMONI DAN TAGLINE TERHADAP MINAT BELI DENGAN KEPERCAYAAN SEBAGAI VARIABEL INTERVENING PADA KEDAI KAMSITU DI KECAMATAN SITUBONDO

Marketing through social media is an important need for business actors today. The reason is, customers have turned to social media platforms for various purposes, from socializing to shopping. Social media offers a wide reach, making it a top choice for businesses in marketing efforts. This is further reinforced by the emergence of various marketing features provided by social media platforms, such as those offered by Instagram as a prime example. The purpose of this study is to analyze and test the influence of Marketing Content, Testimonials, Taglines on Buying Interest through Trust as an Intervening Variable. The population in this study is consumers in Kedai Kamsitu. The sampling technique uses a simple random sampling method. Data analysis and hypothesis using the Structural Equation Model – Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the PLS 3.0 smart application, show that marketing content has a significant positive effect on trust, testimonials have a positive but not significant effect on trust, tagline has a significant positive effect on trust, content marketing has a significant positive effect on buying interest, testimonials have a negative but not significant effect on buying interest, tagline has an effect Significant positive effect on Buying interest, Trust has a significant positive effect on Buying interest, Content marketing has a significant positive effect on Buying interest, Testimonials have a positive but not significant effect on Buying interest through Trust, Tagline has a positive but not significant effect on Buying interest through Trust.

PENGARUH KOMPENSASI, LINGKUNGAN KERJA DAN BUDAYA KERJA TERHADAP KINERJA KARYAWAN PABRIK GULA ASSEMBAGOES DENGAN KEPUASAN KERJA SEBAGAI VARIABEL INTERVENING

Companies cannot be separated from having quality human resources; this will have an impact on the sustainability of the company's goals, superior, professional and competitivehuman resources which will have a positive impact on the company's success. The aim of this research is to analyze and test the influence of Compensation, Work Environment and Work Culture on the Performance of Assembagoes Sugar Factory Employees with Job Satisfaction as an Intervening Variable. This research is explanatory research. The populations in this study were contract employees of the Assembagoes Sugar Factory. The sampling technique is determined by quota sampling. The data analysis and hypothesis testing in this research used the Structural Equation Model - Partial Least Square (PLS-SEM). The results of the direct influence hypothesis test using the Smart PLS3.0 application, show that Compensation has a positive but not significant effect on Job Satisfaction, Work Environment has a positive and significant effect on Job Satisfaction, Work Culture has a positive and significant effect on Job Satisfaction, Compensation has a positive but not significant effect on Performance, work environment has a positive but not significant effect on performance, work culture has a positive and significant effect on performance.

Analisa Pengaruh Kualitas Pelayanan Terhadap Kepuasan Konsumen Untuk Meningkatkan Minat Pembelian Ulang Pada Rumah Makan Lombok Idjo

The purpose of this study was to analyze the effect of Service Quality on Consumer Satisfaction in order to increase Repurchase Interest in Lombok Idjo Restaurant located on Jl. Majapahit No.412, Palebon, Pedurungan District, Semarang City. The population in this study were consumers or visitors totaling 105 people. The results of hypothesis testing of research data from visitors who have been collected and analyzed with AMOS, from the relationship between research variables where p < 0.05 obtained, namely the tangible variable (X1) has a positive, significant effect on the consumer satisfaction variable (Y1), where the CR value is 2.732> 1.97 and the P-value is 0.006 < 0.05. The reliability variable (X2) has a positive, insignificant effect on the customer satisfaction variable (Y1) where the CR value is 2.026> 1.97 and the P-value is 0.043> 0.05. The responsiveness variable (X3) has no effect on customer satisfaction (Y1) at Lombok Idjo Restaurant where the CR value is 1.239 < 1.97. The tangible variable has no effect on repurchase interest (Y2) at Lombok Idjo Restaurant where the CR value is 0.856 < 1.97. The reliability variable (X2) has a positive, significant effect on the repurchase interest variable (Y2) where the CR value is 3.095> 1.97 and the P-value is 0.002 <0.05. The responsiveness variable (X3) has a positive, insignificant effect on the repurchase interest variable (Y2) where the CR value is 2.043> 1.97 and the P-value is 0.041> 0.05. The consumer satisfaction variable (Y1) has a positive, significant effect on the repurchase interest variable (Y2) where the CR value is 3.228> 1.97 and the P-value is 0.001 <0.05.

Pengaruh Kepribadian dan Dukungan Organisasi Terhadap Kepuasan Kerja Dimediasi oleh Motivasi: Studi Terhadap Pegawai di CV. Cahaya Karunia Di Brebes

This research aims to analyze the influence of personality and organizational support on job satisfaction with motivation as a mediating variable in CV. Cahaya Karunia. This research uses primary data obtained from respondents through questionnaires. The research population consisted of all employees at CV. Cahaya Karunia, Brebes City, numbering 100 people. The sampling technique was carried out using Purposive Sampling, namely sampling based on the criteria: permanent employees with work experience of more than 2 years and a high school education of 87 respondents. Data analysis uses multiple linear regression. Data processing uses SPSS 24.0. The results of hypothesis testing show that personality has a positive and significant effect on motivation. Organizational support has a positive and significant effect on motivation. Personality has no effect on Job Satisfaction. Organizational support has a positive and significant effect on job satisfaction. and Motivation has a positive and significant effect on job satisfaction.