AbstractThis research delvedinto the BrilliantBlue FCF (BB) dye encapsulation within the nano hydrophobic cavity of β‐cyclodextrin (β‐CD) utilizing various spectroscopic and physicochemical techniques. Job's plot using UV‐visible and Fluorescence spectroscopy, surface tension, and conductance study confirmed 1 : 1 stoichiometry of theinclusion complex (BBIC).1H NMR and FT‐IR studies demonstrated the possible binding mode of BB into the β‐CD cavity, which wasin good agreement withthe DFT study. The degree of affinity of β‐CD for BB in the ground state and excited state were estimatedfromUV‐visible andFluorescence spectroscopy(binding constant=8113.9451 M−1and10199.563 M−1), andthe negative free binding energyshowedthe encapsulation process to bethermodynamically feasible. PXRD analysis and SEM image studies revealed the formation of the BBIC. After complexation with β‐CD, the photostability of BB was found to be enhanced. The interaction study of BB and BBIC with CT‐DNA revealed the sustained release of BB from the complex. Furthermore, neither BBICnor free BB exhibited a significant cytotoxic effect on the normal cell line HEK‐293. However, BBIC complex (IC50=6.15 μM) showed significant in vitrocytotoxic activity compared to pure BB (IC50=8.90 μM) towards cancer cell line A549.